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Anis

soft demand (-33.9% this quarter) — Anis doesn't clear our bar today.

Flapen Score

37
Skip it

Ranks 1,175 of 1,367 Lebensmittel & Getränke niches · −9 vs the category median of 46

Market size 15Growth 8Conversion 90Competition 28Returns 100Price range 11Avg price 25Brand share 25Review moat 77Quality gap 22
This niche Category average · 1,367 niches

Is Anis profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Anis is a €59K/yr Amazon Germany market (61K searches/yr). The top 5 brands hold 90% of demand. Verdict: Skip it — 37/100.

Anis: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -33.9% over the last 90 days and 10.8% of searches end in a purchase.

€59K

revenue / yr

Units sold / yr8K
Search volume / yr-33.9%61K
Conversion rate10.8%
Avg price€8.96

Who owns the niche?

The top 5 brands hold 90% of demand, so 10% of the market is open.

10%

open market share

Brands · sellers10 · 20
Top-5 product click share68%
Open market10%
Avg brand age72 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.

0/100

page quality · 16 products

Sponsored placement88%
New entrants (1y)0· 0 succeeded
Avg rating4.7★
Avg reviews467

Top Anis products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.

€0€6K€12K€18K€24K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 flat

Sellers

20

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

7%

  • Alpi Nature37%
  • vom-Achterhof23%
  • BioWagner15%
  • SoleilFOOD9%
  • OmVeda6%
  • Weltecke3%
  • Open — no brand owns it (4 brands, 7%)

Anis demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume61KCVR10.8%Products16Brands10Top 5 Brands90%OOS Rate1.5%Rating4.7★Reviews467Avg BSR#721
3K2KHoliday '25Nov '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26

Top Anis search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • anis29K/yr
  • anissamen12K/yr
  • anis tee7K/yr
  • anis ganz14K/yr

What reviews say buyers love and hate about Anis

What buyers mention most, as a share of all reviews.

What buyers love

97% of reviews
Qualität insgesamt39%

Super Qualität

Geschmack insgesamt30%

Lecker

beworben Vs Tatsächliches Produkt9%

Tut was er soll

Preis-Leistungs-Verhältnis6%

Top Preis

Geschmack3%

Sehr aromatisch

What buyers complain about

79% of reviews
Geruch14%

Sehr schwaches Aroma

Abgestanden/verfault/verwöhnt14%

Alte Lagerware

Geschmack14%

hätte mir aber mehr Aroma bzw Geschmacksintensivität erwartet = "ich" merke keinen Unterschied zur Supermarktware.

Qualität insgesamt14%

Schlechte Qualität

Feucht/Trocken7%

Getrockneter Anis

Common Anis questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Anis 37/100 on Amazon Germany — Skip it. The niche generates €59K/yr across 16 tracked products. Search demand moved -33.9% over the last 90 days.
Anis buyers on Amazon Germany complain most about Geruch, Abgestanden/verfault/verwöhnt, Geschmack, the themes mined from the niche's reviews. Its return rate is 0.1%.