Is amaretto profitable to sell on Amazon Germany?

The niche generates €90K/yr across 8 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -22.2%. Flapen's verdict: Skip it (34/100).

How competitive is the amaretto niche?

5 brands and 37 sellers compete. The top 5 products take 90% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in amaretto?

Top complaints mined from reviews: Preis-Leistungs-Verhältnis, Geschmack insgesamt, Geschmack. The return rate is 0.1%.

What does it cost to enter the amaretto niche?

Listings span €5.85–€23.52; the average listing price is €14.29 (sweet spot $15–$100). The average incumbent carries 2,119 reviews — the moat a new listing must climb.

amaretto

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Avg price

Good€14.29

avg listing price — sweet spot $15–$100

Conversion

Good6.2%

search→purchase rate — share of searches ending in a sale

Price range

Okay€5.85–€23.52

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay2,118.88

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad€89K

€90K/yr · 102K searches

Growth

Bad-22.2%

90-day search growth — must beat 0% to launch

Competition

Bad90%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Germany niche tracking, amaretto is a €90K/yr Amazon Germany market (102K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 34/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

amaretto market data

Units sold / yr: 5K–6K; avg 250–500/product
Revenue / yr: €71K–€86K; units × avg price
Conversion rate: 6.2%
Avg BSR: #636
Page quality: 0%
Prime: 88%
Sponsored: 13%
Out of stock: 0.0%
Avg brand age: 92 months
Avg seller age: 180 days

Competition & brand share

The top 5 products capture 90% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

90%

Top 20: 100%

Open market

Disaronno70%
Romanza15%
ADRIATICO7%
Ercole Gagliano4%
Bordiga3%

Demand

Weekly Amazon search volume, last 28 weeks — -22.2% search growth over the last 90 days.

Open Trend

Top amaretto search terms

amaretto66K/yr -24.7%5.5% conv.
amaretto likör14K/yr -32.9%4.0% conv.
mandellikör7K/yr -0.2%1.0% conv.
disaronno amaretto7K/yr -29.5%8.6% conv.
disaronno4K/yr +22.2%8.1% conv.
amaretto disaronno3K/yr -16.9%10.9% conv.

All search terms

Top amaretto products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 8 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

DISARONNO Originale (1 x 700 ml) italienischer Amaretto Likör mit süßem fruchtigem Aroma nach Bittermandel und Vanille ideal für Cocktails Longdrinks auf Eis oder pur 28 % Alk.

Disaronno€11.964.8★7,663 rev

Romanza Amaretto 20% Vol. 0 7l

Romanza€5.854.8★20 rev

DISARONNO Originale (1 x 1000 ml) italienischer Amaretto Likör mit süßem fruchtigem Aroma nach Bittermandel und Vanille ideal für Cocktails Longdrinks auf Eis oder pur 28 % Alk.

Disaronno€15.924.8★7,663 rev

Amaretto Tre Venezie Likör 21% 0 7 Liter/Gagliano

Ercole Gagliano€7.584.5★25 rev

Adriatico Amaretto Roasted Almonds I Gerösteter Mandel-Likör aus Apulien I Natürlich & weniger süß I Mit Kaffee Kakao & Zimt I 28% Vol. I 500 ml

ADRIATICO€16.324.4★312 rev

Newest

by launch date

Adriatico Amaretto Roasted Almonds I Gerösteter Mandel-Likör aus Apulien I Natürlich & weniger süß I Mit Kaffee Kakao & Zimt I 28% Vol. I 500 ml

ADRIATICO€16.32312 rev

7mo ago

Amaretto Tre Venezie Likör 21% 0 7 Liter/Gagliano

Ercole Gagliano€7.5825 rev

3y ago

Amaretto Bordiga italienischer Mandel-Likör 0 7 L 28% Vol.

Bordiga€20.5313 rev

4y ago

Romanza Amaretto 20% Vol. 0 7l

Romanza€5.8520 rev

5y ago

DISARONNO DISARONNO VELVET Liqueur 17% Volume 0.7 l Liköre

Disaronno€12.64943 rev

6y ago

What buyers say about amaretto

What buyers praise and complain about, mined from review topics.

What buyers love

Geschmack insgesamt45%

“Einfach lecker”

Alkoholgeschmack20%

“amaretto”

Bitter15%

“Guter Amaretto”

Qualität insgesamt10%

“sehr fein”

beworben Vs Tatsächliches Produkt10%

“wie erwartet, macht was es soll”

What buyers complain about

Preis-Leistungs-Verhältnis50%

“Zu teuer”

Geschmack insgesamt25%

“Eher zu intensiv und nicht lecker”

Geschmack25%

“Nicht so wie beschrieben sanft und geschmackvoll”

Common questions

Is amaretto profitable to sell on Amazon Germany?: The niche generates €90K/yr across 8 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -22.2%. Flapen's verdict: Skip it (34/100).
How competitive is the amaretto niche?: 5 brands and 37 sellers compete. The top 5 products take 90% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in amaretto?: Top complaints mined from reviews: Preis-Leistungs-Verhältnis, Geschmack insgesamt, Geschmack. The return rate is 0.1%.
What does it cost to enter the amaretto niche?: Listings span €5.85–€23.52; the average listing price is €14.29 (sweet spot $15–$100). The average incumbent carries 2,119 reviews — the moat a new listing must climb.