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76

luftentfeuchter

Launch it

A $11.7M/yr market growing +65.7% this quarter with returns at 2.1% — clears our launch bar.

Market size 100Growth 77Conversion 36Competition 76Returns 72Price range 49Avg price 85Brand share 81Review moat 67Quality gap 85

Market size

Incredible€11.7M

€11.7M/yr · 5.8M searches

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Avg price

Great€71.24

avg listing price — sweet spot $15–$100

Brand share

Great54%

top-5 brand share — no brand owns this niche

Growth

Great+65.7%

90-day search growth — must beat 0% to launch

Competition

Great39%

top-5 click share — an open shelf

Returns

Good2.1%

return rate — above 5% kills the launch gate

Review moat

Good817.32

avg incumbent reviews — the moat a new listing must climb

Price range

Okay€12.80–€184.74

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay2.8%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon Germany niche tracking, luftentfeuchter is a €11.7M/yr Amazon Germany market (5.8M searches/yr). The top 5 brands hold 54% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Launch it — 76/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

luftentfeuchter market data

Units sold / yr
150K–200K
avg 2,000–2,500/product
Revenue / yr
€10.7M–€14.2M
units × avg price
Conversion rate
2.8%
Avg BSR
#199
Page quality
0%
Prime
83%
Sponsored
98%
Out of stock
17.9%
Avg brand age
38 months
Avg seller age
186 days

Competition & brand share

Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.

Brands

29 falling

Sellers

54

Top-5 brand share

54%

Top 20: 93%

Top-5 click share

39%

Top 20: 79%

Open market

42%

  • Comfee21%
  • PSOS14%
  • Kresico7%
  • BonAura7%
  • Bosch Thermotechnik5%
  • KNKA5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +65.7% search growth over the last 90 days.
400K300KSpike '24Black Friday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 8.8×

Top luftentfeuchter search terms

  • luftentfeuchter2.9M/yr
  • luftentfeuchter elektrisch752K/yr
  • entfeuchter474K/yr
  • raumentfeuchter325K/yr
  • dehumidifier308K/yr
  • luftentfeuchter ohne strom253K/yr
  • entfeuchter elektrisch139K/yr
  • luftentfeuchter keller61K/yr
  • elektrischer luftentfeuchter83K/yr
  • raumentfeuchter elektrisch74K/yr
All search terms

Top luftentfeuchter products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%€470K8%€939K12%€1.4M16%€1.9M101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about luftentfeuchter

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt15%

“Super Produkt”

beworben Vs Tatsächliches Produkt12%

“Erwartungen erfüllt”

Preis-Leistungs-Verhältnis12%

“Für den Preis also ok”

Geräuschpegel12%

“Geräuschkulisse angenehm”

Benutzerfreundlichkeit10%

“Dazu eine intuitive Bedienung”

Effizienz5%

“Effizient”

Feucht/Trocken4%

“Auch die Dryer Funktion, unter den oder seitlich von dem Wäscheständer stellen, das hilft enorm beim Trocknen in der Wohnung, ohne dass die Luftfeuchtigkeit stark steigt”

Design insgesamt4%

“modernes Design”

Kompaktheit2%

“Praktisches Design: Kompakte Größe”

Stärke2%

“Stabil, optisch gelungen,funktioniert”

What buyers complain about

Geräuschpegel16%

“Also, Geräuschmaschine ohne Funktion”

Funktionalität insgesamt13%

“Ineffizient”

Qualität insgesamt9%

“Qualitätsproblem”

Gesamtgröße6%

“Insgesamt ein kleines”

Haltbarkeit6%

“Nach 2 Jahren defekt”

Stärke4%

“Schwache Leistung”

beworben Vs Tatsächliches Produkt3%

“Völlig irreführend”

Preis-Leistungs-Verhältnis3%

“Schade ums Geld”

Benutzerfreundlichkeit3%

“Userinterface ist unnötig kompliziert”

Auslaufsicher2%

“Leider undicht”

Top return reasons

Funktionalität insgesamt31%
Gesamtgröße16%
Geräuschpegel10%
Defekt Material/Teile8%
Stärke7%
beworben Vs Tatsächliches Produkt4%
Qualität insgesamt3%
Wasserbeständigkeit3%
Heizung2%
Auslaufsicher2%

Common questions

Is luftentfeuchter profitable to sell on Amazon Germany?
The niche generates €11.7M/yr across 41 tracked products. 19 of 21 products launched in the last 360 days are still selling. 90-day search growth is +65.7%. Flapen's verdict: Launch it (76/100).
How competitive is the luftentfeuchter niche?
29 brands and 54 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 54% of demand.
What do buyers complain about in luftentfeuchter?
Top complaints mined from reviews: Geräuschpegel, Funktionalität insgesamt, Qualität insgesamt. The return rate is 2.1%.
When does demand for luftentfeuchter peak?
Demand peaks in Oct–Nov–Dec; the busiest month runs 8.8× the quietest.
What does it cost to enter the luftentfeuchter niche?
Listings span €12.80–€184.74; the average listing price is €71.24 (sweet spot $15–$100). The average incumbent carries 817 reviews — the moat a new listing must climb.