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Luftentfeuchter

Luftentfeuchter clears our launch bar: a $11.7M/yr market growing +65.7% this quarter with returns at 2.1%.

Flapen Score

76
Launch it

Top 1% of 4,240 Küche, Haushalt & Wohnen niches · +28 vs the category median of 48

Market size 100Growth 77Conversion 36Competition 76Returns 72Price range 49Avg price 85Brand share 81Review moat 67Quality gap 85
This niche Category average · 4,240 niches

Is Luftentfeuchter profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Luftentfeuchter is a €11.7M/yr Amazon Germany market (5.8M searches/yr). The top 5 brands hold 54% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Launch it — 76/100.

Luftentfeuchter: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Yes. Search demand moved +65.7% over the last 90 days and 2.8% of searches end in a purchase.

€11.7M

revenue / yr

Units sold / yr200K
Search volume / yr+65.7%5.8M
Conversion rate2.8%
Avg price€71.24

Who owns the niche?

The top 5 brands hold 54% of demand, so 46% of the market is open.

46%

open market share

Brands · sellers29 · 54
Top-5 product click share39%
Open market46%
Avg brand age38 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 41 products

Sponsored placement98%
New entrants (1y)21· 19 succeeded
Avg rating4.2★
Avg reviews817

Top Luftentfeuchter products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.

€0€470K€939K€1.4M€1.9M101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

29 falling

Sellers

54

Top-5 brand share

54%

Top 20: 93%

Top-5 click share

39%

Top 20: 79%

Open market

42%

  • Comfee21%
  • PSOS14%
  • Kresico7%
  • BonAura7%
  • Bosch Thermotechnik5%
  • KNKA5%

Luftentfeuchter demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume5.8MCVR2.8%Products41Brands29Top 5 Brands54%OOS Rate17.9%Rating4.2★Reviews817Avg BSR#199
400K300KSpike '24Black Friday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 8.8×

Top Luftentfeuchter search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • luftentfeuchter2.9M/yr
  • luftentfeuchter elektrisch752K/yr
  • entfeuchter474K/yr
  • raumentfeuchter325K/yr
  • dehumidifier308K/yr
  • luftentfeuchter ohne strom253K/yr
  • entfeuchter elektrisch139K/yr
  • luftentfeuchter keller61K/yr
  • elektrischer luftentfeuchter83K/yr
  • raumentfeuchter elektrisch74K/yr

What reviews say buyers love and hate about Luftentfeuchter

What buyers mention most, as a share of all reviews.

What buyers love

77% of reviews
Qualität insgesamt15%

Super Produkt

beworben Vs Tatsächliches Produkt12%

Erwartungen erfüllt

Preis-Leistungs-Verhältnis12%

Für den Preis also ok

Geräuschpegel12%

Geräuschkulisse angenehm

Benutzerfreundlichkeit10%

Dazu eine intuitive Bedienung

What buyers complain about

64% of reviews
Geräuschpegel16%

Also, Geräuschmaschine ohne Funktion

Funktionalität insgesamt13%

Ineffizient

Qualität insgesamt9%

Qualitätsproblem

Gesamtgröße6%

Insgesamt ein kleines

Haltbarkeit6%

Nach 2 Jahren defekt

Luftentfeuchter return rate & reasons

Why buyers send it back, as a share of all return requests.

2.1%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Funktionalität insgesamt
31%
2Gesamtgröße
16%
3Geräuschpegel
10%
4Defekt Material/Teile
8%
5Stärke
7%

Common Luftentfeuchter questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Luftentfeuchter 76/100 on Amazon Germany — Launch it. The niche generates €11.7M/yr across 41 tracked products. 19 of 21 products launched in the last 360 days are still selling. Search demand moved +65.7% over the last 90 days.
Search demand for Luftentfeuchter on Amazon Germany peaks in Oct–Nov–Dec, where the busiest month runs 8.8× the quietest.