Skip to content

Citronella Kerze Outdoor

Citronella Kerze Outdoor shows demand growing +804.0% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

76
Worth a look

Top 1% of 4,240 Küche, Haushalt & Wohnen niches · +28 vs the category median of 48

Market size 53Growth 100Conversion 65Competition 85Returns 95Price range 46Avg price 62Brand share 84Review moat 73Quality gap 72
This niche Category average · 4,240 niches

Is Citronella Kerze Outdoor profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Citronella Kerze Outdoor is a €351K/yr Amazon Germany market (452K searches/yr). The top 5 brands hold 51% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Worth a look — 76/100.

Citronella Kerze Outdoor: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +804.0% over the last 90 days and 5.8% of searches end in a purchase.

€351K

revenue / yr

Units sold / yr30K
Search volume / yr+804.0%452K
Conversion rate5.8%
Avg price€13.40

Who owns the niche?

The top 5 brands hold 51% of demand, so 49% of the market is open.

49%

open market share

Brands · sellers31 · 58
Top-5 product click share30%
Open market49%
Avg brand age39 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 58 products

Sponsored placement95%
New entrants (1y)32· 20 succeeded
Avg rating4.3★
Avg reviews581

Top Citronella Kerze Outdoor products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.

€0€7K€14K€21K€28K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

31 falling

Sellers

58

Top-5 brand share

51%

Top 20: 94%

Top-5 click share

30%

Top 20: 74%

Open market

43%

  • Trulloyoo15%
  • KIYTARBOO12%
  • YUEONEWIN10%
  • HORECA CANDLES8%
  • SCENTORINI6%
  • SUPERSUN6%

Citronella Kerze Outdoor demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume452KCVR5.8%Products58Brands31Top 5 Brands51%OOS Rate41.2%Rating4.3★Reviews581Avg BSR#87
45K35KHoliday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 31.8×

Top Citronella Kerze Outdoor search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • citronella kerze outdoor137K/yr
  • citronella kerze48K/yr
  • anti mücken kerze35K/yr
  • mückenkerzen draußen31K/yr
  • citronella31K/yr
  • outdoor kerze27K/yr
  • outdoor kerzen25K/yr
  • mücken kerze15K/yr
  • kerzen gegen mücken draußen10K/yr
  • citronella kerze outdoor gegen mücken8K/yr

What reviews say buyers love and hate about Citronella Kerze Outdoor

What buyers mention most, as a share of all reviews.

What buyers love

76% of reviews
Geruch36%

Der typische Citrus-Geruch ist angenehm

Helligkeit/Glanz/Glühen7%

Tolle LED Kerzen

Design insgesamt7%

eleganten Design

Qualität insgesamt7%

Super Qualität

Geeignet für den Innenbereich5%

Ideal für draußen

What buyers complain about

56% of reviews
Geruch18%

Kein Geruch,kein Aroma,Müll

Schädlings-/Insektenbekämpfung8%

keine Mückenvertreibungswirkung

Preis-Leistungs-Verhältnis6%

Schade ums Geld

Gesamtgröße6%

ist sie deutlich massiver als die kleinen Varianten aus dem Baumarkt.

Funktionalität insgesamt5%

Null Wirkung

Citronella Kerze Outdoor return rate & reasons

Why buyers send it back, as a share of all return requests.

0.9%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
21%
2Geruch
13%
3Auslaufsicher
11%
4Funktionalität insgesamt
10%
5beworben Vs Tatsächliches Produkt
5%

Common Citronella Kerze Outdoor questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Citronella Kerze Outdoor 76/100 on Amazon Germany — Worth a look. The niche generates €351K/yr across 58 tracked products. 20 of 32 products launched in the last 360 days are still selling. Search demand moved +804.0% over the last 90 days.
Search demand for Citronella Kerze Outdoor on Amazon Germany peaks in May–Jun–Jul–Aug, where the busiest month runs 31.8× the quietest.