Citronella Kerze Outdoor

Shoppers searched for this 452K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.8% of those searches ended in a purchase. Searches in the last 90 days moved +804.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €351K a year.

Searches, last 12 months

452K

Growth, 90 days vs prior 90

+804.0%

Conversion, latest week

5.8%

Market size, estimated

€351Ka year

Peak month

July31.8× the quietest month

Top search term

citronella kerze outdoor137K searches a year

Listings sell for €13.40 on average, from €3.50 to €24.69. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 250 to 500 of them. At €13.40 that is €3K to €7K a year per listing.

Average price

€13.40under the $15 to $100 sweet spot

Price range

€3.50–€24.69

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

25K–30K

Units per listing a year

250–500

Revenue per listing a year

€3K–€7K

Returns

0.9%of orders · Amazon Germany median 1.1%

95% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 41.2% of listings are out of stock. The average listing ranks #87 within Kerzen & Kerzenhalter. It carries 581 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

90%

Out of stock, average day

41.2%

Average rank

#87in Kerzen & Kerzenhalter

Average rating

4.32 starsAmazon Germany average 4.37 stars

Average reviews

581per listing

Listings tracked

58

32 products launched here in the last 12 months. 20 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

32

Successful launches

20Amazon's first-year sales bar

Average brand age

39 months