Is Brotkasten profitable to sell on Amazon Germany?

Flapen scores Brotkasten 63 out of 100 on Amazon Germany, a Maybe. Shoppers spend €906K a year across 68 tracked products. 4 of the 12 products launched in the last year cleared the first-year sales bar. Search demand grew -32.1% in the last 90 days.

How competitive is the Brotkasten niche on Amazon Germany?

41 brands and 93 sellers compete in Brotkasten on Amazon Germany. The top 5 Brotkasten products take 29% of clicks, and the top 5 brands take 51%.

What do buyers complain about in Brotkasten?

Brotkasten buyers on Amazon Germany complain most about Qualität insgesamt, Montage/Installation, and Haltbarkeit. An estimated 2.2% of orders come back.

When does demand for Brotkasten peak?

Search demand for Brotkasten on Amazon Germany peaks in Jan, and the busiest month runs 1.8× the quietest.

What does it cost to enter the Brotkasten niche?

Brotkasten sells for €26.68 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €8.07 to €70.99. The average product has 969 reviews, the count a new listing must catch up to.

Brotkasten

Maybe

Products sell for $26.68 on average, inside the sweet spot. But demand is soft, at -32.1% this quarter, so Brotkasten is a Maybe.

Filters No Dominant Brand

Flapen Score: 63
63 / 100Top 4% of 4,240 Küche, Haushalt & Wohnen niches · +15 vs the category median of 48
Market size: €906K/yr2.5M searches / yr
90-day growth: -32.1%search demand this quarter
Competition: 29%top-5 click share · 41 brands · 93 sellers

Flapen Score

Brotkasten against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Brotkasten is stronger. Inside it, weaker.

63Maybe

This niche Category average

See the method

Market

The Brotkasten market on Amazon at a glance

Shoppers on Amazon Germany searched for Brotkasten 2.5M times last year and spent an estimated €906K. The top 5 brands take 51% of clicks. Demand peaks in Jan. Flapen scores it 63 out of 100, a Maybe.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 2.5M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -32.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €906K a year.

Searches, last 12 months: 2.5M
Growth, 90 days vs prior 90: -32.1%
Conversion, latest week: 1.4%
Market size, estimated: €906Ka year
Peak month: January1.8× the quietest month
Top search term: brotkasten1.5M searches a year

02 · Price

A sale here is worth €26.68.

Listings sell for €26.68 on average, from €8.07 to €70.99. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At €26.68 that is €7K to €13K a year per listing.

Average price: €26.68inside the $15 to $100 sweet spot
Price range: €8.07–€70.99
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 30K–40K
Units per listing a year: 250–500
Revenue per listing a year: €7K–€13K
Returns: 2.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

85% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 12.6% of listings are out of stock. The average listing ranks #74 within Lebensmittelaufbewahrung. It carries 969 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings: 85%
Prime listings: 91%
Out of stock, average day: 12.6%
Average rank: #74in Lebensmittelaufbewahrung
Average rating: 4.30 starsAmazon Germany average 4.37 stars
Average reviews: 969per listing
Listings tracked: 68

04 · Newcomers

4 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months: 12
Successful launches: 4Amazon's first-year sales bar
Average brand age: 36 months

Products

Top Brotkasten products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 29% of clicks. An open shelf where new products get seen.

Brands

41 falling

Sellers

Top-5 brand share

51%

Top 20: 87%

Top-5 click share

29%

Top 20: 65%

Open market

43%

Brand 117%
Brand 211%
Brand 39%
Brand 48%
Brand 56%
Brand 66%

Demand

Brotkasten search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jan · busiest ÷ quietest = 1.8×

Search terms

Top Brotkasten search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

brotkasten1.5M/yr -35.3%1.1% conv.
brotbox233K/yr -18.8%1.0% conv.
brotkasten holz121K/yr -28.6%1.5% conv.
brotaufbewahrung88K/yr -27.9%1.2% conv.
brotkasten schwarz86K/yr -43.3%0.9% conv.
bread box56K/yr -21.7%0.7% conv.
brotkasten metall55K/yr -39.7%0.7% conv.
brotkästen42K/yr -15.4%0.4% conv.
brotkasten klein42K/yr -24.7%0.8% conv.
brot aufbewahrungsbox41K/yr -14.8%1.1% conv.

Reviews and returns

What reviews say buyers love and hate about Brotkasten

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Qualität insgesamt”

15%of negative reviews mention “Qualität insgesamt”

2.2%of orders come back

“Produktion unzureichend”

A buyer, on “Qualität insgesamt”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

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FAQ

Common Brotkasten questions

Answered from the same tracked data.

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