Bettwäsche 135x200

Shoppers searched for this 11.3M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -9.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €2.6M a year.

Searches, last 12 months

11.3M

Growth, 90 days vs prior 90

-9.8%

Conversion, latest week

1.1%

Market size, estimated

€2.6Ma year

Peak month

November2.4× the quietest month

Top search term

bettwäsche 135x2004.2M searches a year

Listings sell for €20.59 on average, from €8.03 to €38.64. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 2,500 to 3,000 of them. At €20.59 that is €51K to €62K a year per listing.

Average price

€20.59inside the $15 to $100 sweet spot

Price range

€8.03–€38.64

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

150K–200K

Units per listing a year

2,500–3,000

Revenue per listing a year

€51K–€62K

Returns

1.7%of orders · Amazon Germany median 1.1%

99% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #52 within Bettwaren & Bettwäsche. It carries 6,914 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

99%

Prime listings

91%

Out of stock, average day

2.4%

Average rank

#52in Bettwaren & Bettwäsche

Average rating

4.39 starsAmazon Germany average 4.37 stars

Average reviews

6,914per listing

Listings tracked

80

9 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

6Amazon's first-year sales bar

Average brand age

58 months