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55

70 geburtstag deko

Worth a look

Shows no brand lock-in (top 5 brands take 29% of clicks), but soft demand (-12.7% this quarter) keeps it on the watch list.

Market size 28Growth 19Conversion 38Competition 95Returns 95Price range 45Avg price 24Brand share 96Review moat 76Quality gap 40

Brand share

Incredible29%

top-5 brand share — no brand owns this niche

Competition

Great20%

top-5 click share — an open shelf

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Review moat

Great471.87

avg incumbent reviews — the moat a new listing must climb

Price range

Okay€2.92–€24.91

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Okay3.0%

search→purchase rate — share of searches ending in a sale

Market size

Okay€118K

€118K/yr · 456K searches

Avg price

Bad€8.52

avg listing price — sweet spot $15–$100

Growth

Bad-12.7%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, 70 geburtstag deko is a €118K/yr Amazon Germany market (456K searches/yr). The top 5 brands hold 29% of demand. Demand peaks in Jan–Feb. Verdict: Worth a look — 55/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

70 geburtstag deko market data

Units sold / yr
15K–20K
avg 100–250/product
Revenue / yr
€128K–€170K
units × avg price
Conversion rate
3.0%
Avg BSR
#117
Page quality
0%
Prime
98%
Sponsored
97%
Out of stock
10.9%
Avg brand age
25 months
Avg seller age
189 days

Competition & brand share

Clicks spread well past the top 5 (20% combined) — an open shelf where new products get seen.

Brands

62 rising

Sellers

69

Top-5 brand share

29%

Top 20: 74%

Top-5 click share

20%

Top 20: 60%

Open market

67%

  • Moorle8%
  • Giftota6%
  • HapplioPlay5%
  • Seutgjie5%
  • Tiwoca5%
  • Rainllon4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -12.7% search growth over the last 90 days.
13K8KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 2.6×

Top 70 geburtstag deko search terms

  • 70 geburtstag deko76K/yr
  • 70 geburtstag56K/yr
  • deko 70 geburtstag mann49K/yr
  • deko 70 geburtstag frau49K/yr
  • 70. geburtstag30K/yr
  • deko 70 geburtstag23K/yr
  • 70. geburtstag frau deko19K/yr
  • 70. geburtstag deko22K/yr
  • 70 geburtstag mann deko19K/yr
  • tischdeko 70 geburtstag11K/yr
All search terms

Top 70 geburtstag deko products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%€2K4%€5K6%€7K8%€9K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about 70 geburtstag deko

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt26%

“super Qalität”

Geschenk Zweck18%

“Cooles Geschenk”

Preis-Leistungs-Verhältnis11%

“Preis Leistung ok”

beworben Vs Tatsächliches Produkt10%

“Das Set entspricht dem auf den Produktbildern abgebildeten Lieferumfang”

Gesamtgröße5%

“passt alles”

Farbe5%

“super schöne Farbe, genauso wie auf dem Bild.”

Design insgesamt4%

“Ansprechendes Design, gute Servietten”

Materialqualität3%

“Material top”

Montage/Installation3%

“Einfache Montage”

Benutzerfreundlichkeit2%

“brauchbar”

What buyers complain about

Gesamtgröße16%

“Soooo winzig”

Qualität insgesamt9%

“Gut und günstig”

Preis-Leistungs-Verhältnis8%

“Preislich sind sie eher in der teuren Kategorie - normalerweise bekommt man 100 Servietten mit Motiv für ca. 8 Euro, hier sind es leider nur 50 Stück”

Dicke7%

“etwas dünn”

Stärke6%

“Etwas instabil”

beworben Vs Tatsächliches Produkt6%

“wird nicht in der Abbildung geliefert”

Defekt Material/Teile4%

“Ein Teil lag abgebrochen in der Verpackung”

Farbe4%

“Farbunterschied”

Haftung/Klebrigkeit3%

“musste geklebt werden”

Gleichgewicht/Stabilität3%

“Teilweise wackelig”

Top return reasons

Farbe37%
Gesamtgröße26%
Defekt Material/Teile8%
Qualität insgesamt5%
beworben Vs Tatsächliches Produkt4%
Dünn3%
Materialqualität3%
Funktionalität insgesamt2%
Preis-Leistungs-Verhältnis2%
Design insgesamt1%

Common questions

Is 70 geburtstag deko profitable to sell on Amazon Germany?
The niche generates €118K/yr across 99 tracked products. 1 of 47 products launched in the last 360 days are still selling. 90-day search growth is -12.7%. Flapen's verdict: Worth a look (55/100).
How competitive is the 70 geburtstag deko niche?
62 brands and 69 sellers compete. The top 5 products take 20% of clicks and top 5 brands hold 29% of demand.
What do buyers complain about in 70 geburtstag deko?
Top complaints mined from reviews: Gesamtgröße, Qualität insgesamt, Preis-Leistungs-Verhältnis. The return rate is 0.9%.
When does demand for 70 geburtstag deko peak?
Demand peaks in Jan–Feb; the busiest month runs 2.6× the quietest.
What does it cost to enter the 70 geburtstag deko niche?
Listings span €2.92–€24.91; the average listing price is €8.52 (sweet spot $15–$100). The average incumbent carries 472 reviews — the moat a new listing must climb.