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240x200

Skip it

Weak search conversion (0.4%) — this niche doesn't clear our bar today.

Market size 9Growth 10Conversion 5Competition 73Returns 95Price range 60Avg price 81Brand share 34Review moat 23Quality gap 67

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Avg price

Great€84.71

avg listing price — sweet spot $15–$100

Competition

Good41%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Price range

Good€31.33–€145.07

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay85%

top-5 brand share — brands hold most of the demand

Review moat

Bad6,909.46

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-30.5%

90-day search growth — must beat 0% to launch

Market size

Bad€36K

€36K/yr · 115K searches

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon Germany niche tracking, 240x200 is a €36K/yr Amazon Germany market (115K searches/yr). The top 5 brands hold 85% of demand. Verdict: Skip it — 42/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

240x200 market data

Units sold / yr
250–500
avg 0–100/product
Revenue / yr
€21K–€42K
units × avg price
Conversion rate
0.4%
Avg BSR
#47
Page quality
0%
Prime
41%
Sponsored
82%
Out of stock
12.9%
Avg brand age
40 months
Avg seller age
194 days

Competition & brand share

The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 falling

Sellers

18

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

41%

Top 20: 81%

Open market

11%

  • Paco Home33%
  • the carpet19%
  • HUGEAR14%
  • PureCozy13%
  • Mias Teppiche5%
  • Sour Lemon4%
  • Open — no brand owns it (8 brands, 11%)

Demand

Weekly Amazon search volume, last 20 weeks — -30.5% search growth over the last 90 days.
3K2KMar '26Mar '26Apr '26May '26May '26Jun '26Jul '26

Top 240x200 search terms

  • teppich beige 300x40013K/yr
  • teppich 300x400 beige11K/yr
  • wohnzimmerteppich 300x40010K/yr
  • teppich taupe 200x30011K/yr
  • teppich flach gewebt 200x3008K/yr
  • wohnzimmer teppich 300x40010K/yr
  • kurzflor teppich 300x4008K/yr
  • 240x2007K/yr
  • teppich 400 x 4006K/yr
  • xxl teppich 300x4007K/yr
All search terms

Top 240x200 products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%€2K10%€4K15%€5K20%€7K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about 240x200

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt25%

“Super Produkt”

Preis-Leistungs-Verhältnis22%

“Super Preis-Leistung”

Komfort insgesamt9%

“angenehm auf den Füßen,”

beworben Vs Tatsächliches Produkt8%

“Wie erwartet”

Einfache Reinigung6%

“Bisher fast ein Jahr im Einsatz und bei recht dreckiger Lebensweise also viel Krümmel, Feuchte Socken, hier und da ein kleiner Ketchup Fleck, sieht er dafür dass er weiß ist immer noch recht sauber aus”

Farbe5%

“Die Farbe „Creme“ wirkt warm”

Geruch4%

“stinkt auch nicht”

Polster-/Stoffqualität3%

“Hochflor Teppich”

Griff2%

“Die Anti-Rutsch-Schicht ist auch super hilfreich”

Design insgesamt2%

“Er hat ein modernes Design”

What buyers complain about

Qualität insgesamt24%

“Super schlechte Qualität”

Dicke16%

“Recht dünn”

Griff7%

“Rutscht nur minimal, hat Grip auf der Rückseite”

Einfache Reinigung6%

“Schwer zu reinigen”

Farbe5%

“Farbe nicht passend”

Gesamtgröße4%

“Allerdings für die Waschmaschine etwas groß”

Helligkeit/Glanz/Glühen3%

“Leider ist die Couch noch nicht hell, das möchte ich noch ändern”

Haltbarkeit3%

“Verzogen”

Preis-Leistungs-Verhältnis3%

“Geldverschwendung”

Nähen/Finish/Polieren2%

“Leider am Rand nicht überall richtig vernäht,”

Top return reasons

Gesamtgröße38%
Farbe31%
Qualität insgesamt9%
beworben Vs Tatsächliches Produkt5%
Dünn4%
Materialqualität3%
Geruch2%
Griff1%
Dicke1%
Helligkeit/Glanz/Glühen1%

Common questions

Is 240x200 profitable to sell on Amazon Germany?
The niche generates €36K/yr across 39 tracked products. 7 of 11 products launched in the last 360 days are still selling. 90-day search growth is -30.5%. Flapen's verdict: Skip it (42/100).
How competitive is the 240x200 niche?
14 brands and 18 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 85% of demand.
What do buyers complain about in 240x200?
Top complaints mined from reviews: Qualität insgesamt, Dicke, Griff. The return rate is 0.9%.
What does it cost to enter the 240x200 niche?
Listings span €31.33–€145.07; the average listing price is €84.71 (sweet spot $15–$100). The average incumbent carries 6,909 reviews — the moat a new listing must climb.