Sonnencreme
Sonnencreme clears our launch bar: a $1.1M/yr market growing +255.2% this quarter with returns at 0.1%.
Flapen Score
Top 1% of 1,260 Kosmetik niches · +21 vs the category median of 47
Is Sonnencreme profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Sonnencreme is a €1.1M/yr Amazon Germany market (2.1M searches/yr). The top 5 brands hold 69% of demand. Demand peaks in May–Jun–Jul. Verdict: Launch it — 68/100.
Sonnencreme: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Yes. Search demand moved +255.2% over the last 90 days and 5.2% of searches end in a purchase.
€1.1M
revenue / yr
Who owns the niche?
The top 5 brands hold 69% of demand, so 31% of the market is open.
31%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 39 products
Top Sonnencreme products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
NIVEA SUN Schutz & Pflege Sonnenlotion LSF 50+ wasserfester Sonnenschutz mit Vitamin C & Hyaluron schnell einziehende Sonnencreme für 48h Feuchtigkeit ohne weiße Rückstände (200 ml)
- Price
- €6.63
- Rating
- 4.7/5
- Reviews
- 566
- Age
- 1y ago
NIVEA SUN UV Dry Protect Sport Sonnenspray LSF 50 100% transparenter und erfrischender Sonnenschutz schweißresistente & extra wasserfeste Sonnencreme mit LSF 50 200 ml
- Price
- €8.22
- Rating
- 4.5/5
- Reviews
- 1,935
- Age
- 6y ago
COSRX Ultra-Leichte Unsichtbare Sonnencreme LSF 50 Transparenter Sonnenschutz mit Hyaluronsäure Kein Weißer Schleier Nicht fettend Starker UV-Schutz Sonnenpflege Koreanische Sunscreen 50 ml
- Price
- €11.12
- Rating
- 4.5/5
- Reviews
- 2,140
- Age
- 2y ago
NIVEA SUN Schutz & Pflege Sonnenspray LSF 30 wasserfestes Sonnencreme Spray mit Vitamin C & Hyaluron schnell einziehender Sonnenschutz für 48h Feuchtigkeit (200 ml)
- Price
- €6.21
- Rating
- 4.7/5
- Reviews
- 245
- Age
- 1y ago
Garnier Sonnenschutz-Spray mit LSF 50+ Wasserfestes und rückstandsloses Spray für empfindliche Haut Ambre Solaire Sensitive expert+ 1 x 150 ml
- Price
- €6.92
- Rating
- 4.7/5
- Reviews
- 909
- Age
- 3y ago
Trending
90-day click momentum
YANIKY Bandana Herren - Atmungsaktiv Kopftuch Sommer Durag Face Kopf-&Nackenschutz Bandana Cap Damen Multifunktionstuch 3 in 1 Elastisch Halstuch Sport Kopftuch (Grau)
- Price
- €10.12
- Rating
- 4.6/5
- Reviews
- 611
- Age
- 1y ago
By Amazon Sonnenlotion 50 LSF 200 ml
- Price
- €4.37
- Rating
- 4.3/5
- Reviews
- 110
- Age
- 1y ago
Hawaiian Tropic | Hydrating Protection Sunscreen Sonnenschutzlotion LSF 50 UVA + UVB Schutz 180 ml 12-Stunden-Feuchtigkeitspflege mit Kakao- und Sheabutter wasserfest vegan
- Price
- €7.91
- Rating
- 4.4/5
- Reviews
- 832
- Age
- 2y ago
NIVEA SUN UV Dry Protect Sport Sonnenspray LSF 50 100% transparenter und erfrischender Sonnenschutz schweißresistente & extra wasserfeste Sonnencreme mit LSF 50 200 ml
- Price
- €8.22
- Rating
- 4.5/5
- Reviews
- 1,935
- Age
- 6y ago
Biotherm Waterlover Hydrating Sun Milk LSF 50 feuchtigkeitsspendende Sonnenmilch für umfassenden Schutz wasserfester Sonnenschutz
- Price
- €14.85
- Rating
- 4.6/5
- Reviews
- 242
- Age
- 5y ago
Newest
by launch dateBy Amazon Sonnenlotion 50 LSF 200 ml
- Price
- €4.37
- Rating
- 4.3/5
- Reviews
- 110
- Age
- 1y ago
YANIKY Bandana Herren - Atmungsaktiv Kopftuch Sommer Durag Face Kopf-&Nackenschutz Bandana Cap Damen Multifunktionstuch 3 in 1 Elastisch Halstuch Sport Kopftuch (Grau)
- Price
- €10.12
- Rating
- 4.6/5
- Reviews
- 611
- Age
- 1y ago
NIVEA SUN Schutz & Pflege Sonnenlotion LSF 50+ wasserfester Sonnenschutz mit Vitamin C & Hyaluron schnell einziehende Sonnencreme für 48h Feuchtigkeit ohne weiße Rückstände (200 ml)
- Price
- €6.63
- Rating
- 4.7/5
- Reviews
- 566
- Age
- 1y ago
NIVEA SUN Schutz & Pflege Sonnenspray LSF 30 wasserfestes Sonnencreme Spray mit Vitamin C & Hyaluron schnell einziehender Sonnenschutz für 48h Feuchtigkeit (200 ml)
- Price
- €6.21
- Rating
- 4.7/5
- Reviews
- 245
- Age
- 1y ago
NIVEA SUN Sensitiv Sofort Schutz Sonnenspray LSF 50+ Sonnenmilch mit LSF 50+ für empfindliche Haut wasserfester & duftfreier Sonnenschutz bei Sonnenallergie (200 ml)
- Price
- €8.02
- Rating
- 4.7/5
- Reviews
- 214
- Age
- 1y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.
Brands
18 flat
Sellers
205
Top-5 brand share
69%
Top 20: 100%
Top-5 click share
39%
Top 20: 78%
Open market
24%
- Nivea Sun24%
- Garnier18%
- Beiersdorf12%
- NIVEA9%
- Beauty of Joseon7%
- La Roche-Posay6%
Sonnencreme demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: May, Jun, Jul · busiest ÷ quietest = 10.7×
Top Sonnencreme search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- sonnencreme729K/yr
- sonnencreme 50333K/yr
- sonnencreme gesicht200K/yr
- sonnenschutz170K/yr
- nivea sonnencreme 50113K/yr
- sunscreen114K/yr
- sonnencreme gesicht 5055K/yr
- sonnenschutz gesicht44K/yr
- spf 5037K/yr
- garnier ambre solaire 5028K/yr
What reviews say buyers love and hate about Sonnencreme
What buyers mention most, as a share of all reviews.
What buyers love
66% of reviews“Zieht schnell ein, unsichtbar”
“Good Quality”
“Beste UV/ Sonnenschutzcreme fürs Gesicht”
“it also has a pleasant scent”
“Protection und glatt Haut”
What buyers complain about
52% of reviews“es stinkt,”
“Recht teuer”
“bekomme oft Sonnenallergie”
“Extrem klebrig und verursacht Flecken”
“Fettig”
Sonnencreme return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Sonnencreme questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
