Self Tanning Drops
PassSelf Tanning Drops scores 71 out of 100, a Pass. Shoppers spend an estimated $639K a year here, search demand grew +20.8% this quarter, and an estimated 0.2% of orders come back.
- Flapen Score
- 71 / 100Top 1% of 1,260 Kosmetik niches · +24 vs the category median of 4771
- Market size
- €639K/yr490K searches / yr
- 90-day growth
- +20.8%search demand this quarter
- Competition
- 31%top-5 click share · 24 brands · 125 sellers
Flapen Score
Self Tanning Drops against its category
The dotted line is the Kosmetik average. Past it, Self Tanning Drops is stronger. Inside it, weaker.
Market
The Self Tanning Drops market on Amazon at a glance
Shoppers on Amazon Germany searched for Self Tanning Drops 490K times last year and spent an estimated €639K. The top 5 brands take 78% of clicks. Demand peaks in Mar–Apr–May–Jun. Flapen scores it 71 out of 100, a Pass.
01 · Demand
An estimated 6.0% of those searches ended in a purchase.
Shoppers searched for this 490K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.0% of those searches ended in a purchase. Searches in the last 90 days moved +20.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €639K a year.
- Searches, last 12 months
- 490K
- Growth, 90 days vs prior 90
- +20.8%
- Conversion, latest week
- 6.0%
- Market size, estimated
- €639Ka year
- Peak month
- April6.5× the quietest month
- Top search term
- junglück183K searches a year
02 · Price
A sale here is worth €21.66.
Listings sell for €21.66 on average, from €3.59 to €77.57. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 500 to 750 of them. At €21.66 that is €11K to €16K a year per listing.
- Average price
- €21.66inside the $15 to $100 sweet spot
- Price range
- €3.59–€77.57
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 500–750
- Revenue per listing a year
- €11K–€16K
- Returns
- 0.2%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is ads and reviews.
96% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #83 within Gesicht. It carries 1,794 reviews at 4.13 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 98%
- Out of stock, average day
- 2.9%
- Average rank
- #83in Gesicht
- Average rating
- 4.13 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,794per listing
- Listings tracked
- 54
04 · Newcomers
4 of last year's 13 launches cleared the first-year sales bar.
13 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 13
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Self Tanning Drops products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 31% of clicks. An open shelf where new products get seen.
Brands
24 rising
Sellers
125
Top-5 brand share
78%
Top 20: 98%
Top-5 click share
31%
Top 20: 68%
Open market
20%
- Brand 157%
- Brand 28%
- Brand 37%
- Brand 44%
- Brand 53%
- Brand 63%
Demand
Self Tanning Drops search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 6.5×
Search terms
Top Self Tanning Drops search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- junglück183K/yr
- junglück selbstbräuner53K/yr
- bräunungstropfen43K/yr
- tanning drops22K/yr
- junglück selbstbräunungskonzentrat10K/yr
- selbstbräuner tropfen15K/yr
- zinkspray gesicht20K/yr
- self tanning drops15K/yr
- jungglück16K/yr
- bräunungstropfen zum trinken29K/yr
Reviews and returns
What reviews say buyers love and hate about Self Tanning Drops
We read the reviews and the return reasons for every product selling here.
“Unwirksam”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Self Tanning Drops questions
Answered from the same tracked data.