Antitranspirant
Antitranspirant shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Top 1% of 1,260 Kosmetik niches · +26 vs the category median of 47
Is Antitranspirant profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Antitranspirant is a €352K/yr Amazon Germany market (328K searches/yr). The top 5 brands hold 60% of demand. Demand peaks in May–Jun. Verdict: Worth a look — 73/100.
Antitranspirant: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +77.5% over the last 90 days and 7.6% of searches end in a purchase.
€352K
revenue / yr
Who owns the niche?
The top 5 brands hold 60% of demand, so 40% of the market is open.
40%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 43 products
Top Antitranspirant products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Biotherm Deo Pure Roll-On 48 H Antitranspirant wirksamer Schutz vor Schweißgeruch Deo-Stick für empfindliche Haut und alle Hauttypen wirkt pflegend und beruhigend 75 ml
- Price
- €12.43
- Rating
- 4.6/5
- Reviews
- 1,992
- Age
- 8y ago
odaban Antitranspirant Deo Spray 30 ml gegen starkes Schwitzen | Anti-Schweiß-Deo für Hände Achseln und Kopf | Antitranspirant für Männer & Frauen mit Langzeitschutz | duftneutral
- Price
- €15.16
- Rating
- 4.0/5
- Reviews
- 12,748
- Age
- 17y ago
EVERDRY Antitranspirant Roll-On 50 ml gegen starkes Schwitzen an Achseln & Körper Anitperspirant für Frauen & Männer ohne Alkohol & Parfümstoffe
- Price
- €16.77
- Rating
- 4.4/5
- Reviews
- 4,113
- Age
- 17y ago
Triple Dry Anti-Transpirant Roll-On | Deoroller gegen starkes Schwitzen | Antibakterielles Deodorant für 100h Schutz | Parfümfreies Antiperspirant | 50ml
- Price
- €3.90
- Rating
- 4.4/5
- Reviews
- 1,360
- Age
- 14y ago
Soummé Antitranspirant Roll-On für Damen gegen starkes Schwitzen 50 ml | Dermatologisch getestet verschiedene Pflegestoffe
- Price
- €16.83
- Rating
- 4.3/5
- Reviews
- 4,925
- Age
- 6y ago
Trending
90-day click momentum
FINN Anti-Schweiß Shirt Herren mit V-Ausschnitt und integrierten Achselpads
- Price
- €32.15
- Rating
- 4.4/5
- Reviews
- 720
- Age
- 7y ago
SOS Anti-Transpirant INTENSE 25 ml Intensive Nachtkur gegen starkes Schwitzen mit 20% Aluminiumchlorid zur nachhaltigen Schweißreduktion antibakterielle & desinfizierende Wirkung
- Price
- €6.50
- Rating
- 4.1/5
- Reviews
- 87
- Age
- 9mo ago
Triple Dry Anti-Transpirant Spray | Deo-Spray gegen starkes Schwitzen | Antibakterielles Deodorant für 100h Schutz | Parfümfreies Antiperspirant | 150ml
- Price
- €3.56
- Rating
- 4.4/5
- Reviews
- 1,360
- Age
- 7y ago
Triple Dry Anti-Transpirant Roll-On Fresh | Deoroller gegen starkes Schwitzen | Antibakterielles Deodorant für 100h Schutz | Frisch duftendes Antiperspirant | 50ml
- Price
- €4.33
- Rating
- 4.4/5
- Reviews
- 1,360
- Age
- 2y ago
odaban Antitranspirant Deo Stick 60 g | täglicher Schutz gegen Schwitzen | dezenter Unisex-Duft | Deo Roller für empfindliche Haut | Anti-Schweiß | für Männer und Frauen
- Price
- €12.11
- Rating
- 4.0/5
- Reviews
- 891
- Age
- 4y ago
Newest
by launch dateSOS Anti-Transpirant INTENSE 25 ml Intensive Nachtkur gegen starkes Schwitzen mit 20% Aluminiumchlorid zur nachhaltigen Schweißreduktion antibakterielle & desinfizierende Wirkung
- Price
- €6.50
- Rating
- 4.1/5
- Reviews
- 87
- Age
- 9mo ago
Hidrofugal FORTE Über Nacht Roll-on Anti-Transpirant Deo für die Abendanwendung Deoroller für einen stärkeren Schutz am Tag (50 ml)
- Price
- €3.41
- Rating
- 4.8/5
- Reviews
- 205
- Age
- 1y ago
Hidrofugal FORTE DOPPEL SCHUTZ Stick starker Antitranspirant Schutz gegen stress- und hitzebedingtes Schwitzen Deodorant ohne Ethylalkohol mit frischem Duft (50 ml)
- Price
- €3.58
- Rating
- 4.7/5
- Reviews
- 158
- Age
- 1y ago
Triple Dry Anti-Transpirant Roll-On Fresh | Deoroller gegen starkes Schwitzen | Antibakterielles Deodorant für 100h Schutz | Frisch duftendes Antiperspirant | 50ml
- Price
- €4.33
- Rating
- 4.4/5
- Reviews
- 1,360
- Age
- 2y ago
DONT CALL IT DEO Antitranspirant Fluid 50 ml gegen starkes Schwitzen unter den Achseln 5-Tage-Schutz gegen Schweiß und Geruch für Damen und Herren 1er Pack
- Price
- €21.47
- Rating
- 4.2/5
- Reviews
- 282
- Age
- 2y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.
Brands
20 falling
Sellers
102
Top-5 brand share
60%
Top 20: 100%
Top-5 click share
38%
Top 20: 80%
Open market
33%
- BIOTHERM20%
- ODABAN ANTIPERPSPIRANT12%
- Triple Dry11%
- EVERDRY9%
- Soummé8%
- Beiersdorf7%
Antitranspirant demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: May, Jun · busiest ÷ quietest = 3.2×
Top Antitranspirant search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- antitranspirant63K/yr
- biotherm deo58K/yr
- antitranspirant damen31K/yr
- triple dry deo18K/yr
- anti transpirant damen14K/yr
- anti schweiß12K/yr
- antiperspirant16K/yr
- anti schwitzen8K/yr
- hidrofugal über nacht10K/yr
- polarwise10K/yr
What reviews say buyers love and hate about Antitranspirant
What buyers mention most, as a share of all reviews.
What buyers love
73% of reviews“man stinkt nicht”
“Super Produkt”
“Funktioniert super”
“Allerdings hält sie was sie verspricht”
“1 Stück hält über mehrere Monate”
What buyers complain about
68% of reviews“Inflammation”
“Wirkt bei mir überhaupt nicht”
“stinkt,”
“Geldverschwendung”
“Hält nicht was es verspricht”
Antitranspirant return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Antitranspirant questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
