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Waschmaschinen Unterlage

Fail

Demand is soft, at -16.1% this quarter, so Waschmaschinen Unterlage is a Fail.

Flapen Score
49
49 / 100
Top 42% of 260 Elektro-Großgeräte niches · +2 vs the category median of 47
Market size
€301K/yr520K searches / yr
90-day growth
-16.1%search demand this quarter
Competition
61%top-5 click share · 13 brands · 16 sellers

Flapen Score

Waschmaschinen Unterlage against its category

The dotted line is the Elektro-Großgeräte average. Past it, Waschmaschinen Unterlage is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Waschmaschinen Unterlage market on Amazon at a glance

Shoppers on Amazon Germany searched for Waschmaschinen Unterlage 520K times last year and spent an estimated €301K. The top 5 brands take 79% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 5.0% of those searches ended in a purchase.

Shoppers searched for this 520K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved -16.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €301K a year.

Searches, last 12 months
520K
Growth, 90 days vs prior 90
-16.1%
Conversion, latest week
5.0%
Market size, estimated
€301Ka year
Peak month
January1.5× the quietest month
Top search term
antivibrationsmatte98K searches a year

02 · Price

A sale here is worth €11.66.

Listings sell for €11.66 on average, from €6.58 to €19.18. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 2,000 to 2,500 of them. At €11.66 that is €23K to €29K a year per listing.

Average price
€11.66under the $15 to $100 sweet spot
Price range
€6.58–€19.18
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
30K–40K
Units per listing a year
2,000–2,500
Revenue per listing a year
€23K–€29K
Returns
0.4%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 53% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #11 within Elektro-Großgeräte. It carries 1,911 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
53%
Out of stock, average day
6.3%
Average rank
#11in Elektro-Großgeräte
Average rating
4.37 starsAmazon Germany average 4.37 stars
Average reviews
1,911per listing
Listings tracked
19

04 · Newcomers

3 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
3Amazon's first-year sales bar
Average brand age
33 months

Products

Top Waschmaschinen Unterlage products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 rising

Sellers

16

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

16%

  • Brand 144%
  • Brand 212%
  • Brand 311%
  • Brand 46%
  • Brand 56%
  • Brand 65%
  • Open — no brand owns it (7 brands, 16%)

Demand

Waschmaschinen Unterlage search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Waschmaschinen Unterlage search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • antivibrationsmatte98K/yr
  • waschmaschinen unterlage71K/yr
  • antirutschmatte waschmaschine54K/yr
  • antivibrationsmatte waschmaschine44K/yr
  • waschmaschine unterlage28K/yr
  • waschmaschine matte24K/yr
  • gummimatte waschmaschine23K/yr
  • anti vibration matte19K/yr
  • waschmaschinenunterlage22K/yr
  • waschmaschinen matte21K/yr

Reviews and returns

What reviews say buyers love and hate about Waschmaschinen Unterlage

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Qualität insgesamt”
16%of negative reviews mention “Geruch”
0.4%of orders come back
“Es stinkt nach chemie”
A buyer, on “Geruch”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Waschmaschinen Unterlage questions

Answered from the same tracked data.