Skip to content

Waschmaschine Toplader

prices mostly outside the sweet spot ($159.01–$569.44) — Waschmaschine Toplader doesn't clear our bar today.

Flapen Score

49
Skip it

Top 42% of 260 Elektro-Großgeräte niches · +2 vs the category median of 47

Market size 83Growth 21Conversion 8Competition 72Returns 24Price range 0Avg price 26Brand share 40Review moat 94Quality gap 95
This niche Category average · 260 niches

Is Waschmaschine Toplader profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Waschmaschine Toplader is a €1.3M/yr Amazon Germany market (664K searches/yr). The top 5 brands hold 81% of demand. Demand peaks in Nov. Verdict: Skip it — 49/100.

Waschmaschine Toplader: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -8.2% over the last 90 days and 0.6% of searches end in a purchase.

€1.3M

revenue / yr

Units sold / yr4K
Search volume / yr-8.2%664K
Conversion rate0.6%
Avg price€328.92

Who owns the niche?

The top 5 brands hold 81% of demand, so 19% of the market is open.

19%

open market share

Brands · sellers15 · 34
Top-5 product click share42%
Open market19%
Avg brand age40 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.0★ — the gap to enter on.

0/100

page quality · 37 products

Sponsored placement70%
New entrants (1y)11· 4 succeeded
Avg rating4.0★
Avg reviews124

Top Waschmaschine Toplader products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.

€0€40K€80K€120K€160K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

15 rising

Sellers

34

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

42%

Top 20: 87%

Open market

14%

  • AEG29%
  • Midea21%
  • Hoover14%
  • Bauknecht13%
  • Haier5%
  • Privileg5%
  • Open — no brand owns it (9 brands, 14%)

Waschmaschine Toplader demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume664KCVR0.6%Products37Brands15Top 5 Brands81%OOS Rate9.5%Rating4.0★Reviews124Avg BSR#126
20K15KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.5×

Top Waschmaschine Toplader search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • toplader waschmaschine169K/yr
  • waschmaschine toplader176K/yr
  • toplader51K/yr
  • waschmaschine mit trockner integriert toplader29K/yr
  • waschmaschine toplader 45 cm25K/yr
  • waschmaschine toplader 40 cm24K/yr
  • toplader waschmaschine 7kg18K/yr
  • waschmaschine 40 cm breit23K/yr
  • toplader waschmaschine 8kg21K/yr
  • toploader wasmachine7K/yr

What reviews say buyers love and hate about Waschmaschine Toplader

What buyers mention most, as a share of all reviews.

What buyers love

87% of reviews
Geräuschpegel22%

Super leise

Preis-Leistungs-Verhältnis15%

Preis Leistung ok

Einfache Reinigung14%

Die perfekte Waschmaschine

Qualität insgesamt12%

Gute Qualität, ideal für mich

Benutzerfreundlichkeit9%

Super easy zubedienen und zu verstehen

What buyers complain about

65% of reviews
Haltbarkeit15%

Defekt nach 12 Monaten

Geräuschpegel14%

macht Geräusch

Qualität insgesamt7%

Miserable Qualität

Funktionalität insgesamt7%

funktioniert aber nicht!

Montage/Installation5%

Gerät gut, Installation und Service ungenügend

Waschmaschine Toplader return rate & reasons

Why buyers send it back, as a share of all return requests.

5.2%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Defekt Material/Teile
21%
2Gesamtgröße
13%
3Geräuschpegel
12%
4Funktionalität insgesamt
8%
5Auslaufsicher
7%

Common Waschmaschine Toplader questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Waschmaschine Toplader 49/100 on Amazon Germany — Skip it. The niche generates €1.3M/yr across 37 tracked products. 4 of 11 products launched in the last 360 days are still selling. Search demand moved -8.2% over the last 90 days.
Search demand for Waschmaschine Toplader on Amazon Germany peaks in Nov, where the busiest month runs 1.5× the quietest.