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Wäscheschleuder

Fail

Demand is soft, at -17.8% this quarter, so Wäscheschleuder is a Fail.

Flapen Score
41
41 / 100
Ranks 185 of 260 Elektro-Großgeräte niches · −6 vs the category median of 47
Market size
€115K/yr46K searches / yr
90-day growth
-17.8%search demand this quarter
Competition
73%top-5 click share · 11 brands · 67 sellers

Flapen Score

Wäscheschleuder against its category

The dotted line is the Elektro-Großgeräte average. Past it, Wäscheschleuder is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wäscheschleuder market on Amazon at a glance

Shoppers on Amazon Germany searched for Wäscheschleuder 46K times last year and spent an estimated €115K. The top 5 brands take 85% of clicks. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 2.1% of those searches ended in a purchase.

Shoppers searched for this 46K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -17.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €115K a year.

Searches, last 12 months
46K
Growth, 90 days vs prior 90
-17.8%
Conversion, latest week
2.1%
Market size, estimated
€115Ka year
Peak month
October1.6× the quietest month
Top search term
wäscheschleuder32K searches a year

02 · Price

A sale here is worth €120.47.

Listings sell for €120.47 on average, from €24.05 to €192.55. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At €120.47 that is €0 to €12K a year per listing.

Average price
€120.47above the $15 to $100 sweet spot
Price range
€24.05–€192.55
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
€0–€12K
Returns
2.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

65% of listings pay for placement with sponsored ads. 53% ship with Prime. On an average day, 6.4% of listings are out of stock. The average listing ranks #130 within Elektro-Großgeräte. It carries 341 reviews at 4.16 stars, so a new listing needs social proof before a better product.

Sponsored listings
65%
Prime listings
53%
Out of stock, average day
6.4%
Average rank
#130in Elektro-Großgeräte
Average rating
4.16 starsAmazon Germany average 4.37 stars
Average reviews
341per listing
Listings tracked
17

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
31 months

Products

Top Wäscheschleuder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.

Brands

11 falling

Sellers

67

Top-5 brand share

85%

Top 20: 95%

Top-5 click share

73%

Top 20: 100%

Open market

10%

  • Brand 134%
  • Brand 226%
  • Brand 319%
  • Brand 45%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (5 brands, 10%)

Demand

Wäscheschleuder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K800Spike '24Black Friday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Wäscheschleuder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wäscheschleuder32K/yr
  • wäscheschleudern7K/yr
  • wäscheschleuder klein8K/yr

Reviews and returns

What reviews say buyers love and hate about Wäscheschleuder

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Stärke”
22%of negative reviews mention “Einfache Reinigung”
2.2%of orders come back
“sauber wird es nicht”
A buyer, on “Einfache Reinigung”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Wäscheschleuder questions

Answered from the same tracked data.