Is Trockner profitable to sell on Amazon Germany?

Flapen scores Trockner 47 out of 100 on Amazon Germany, a Fail. Shoppers spend €15.3M a year across 38 tracked products. 8 of the 8 products launched in the last year cleared the first-year sales bar. Search demand grew -33.1% in the last 90 days.

How competitive is the Trockner niche on Amazon Germany?

12 brands and 46 sellers compete in Trockner on Amazon Germany. The top 5 Trockner products take 39% of clicks, and the top 5 brands take 77%.

What do buyers complain about in Trockner?

Trockner buyers on Amazon Germany complain most about Geräuschpegel, Haltbarkeit, and Preis-Leistungs-Verhältnis. An estimated 3.1% of orders come back.

When does demand for Trockner peak?

Search demand for Trockner on Amazon Germany peaks in Oct–Nov–Dec, and the busiest month runs 4.8× the quietest.

What does it cost to enter the Trockner niche?

Trockner sells for €415.37 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €243.13 to €857.96. The average product has 503 reviews, the count a new listing must catch up to.

Trockner

Fail

Prices span $243.13–$857.96, mostly outside the sweet spot, so Trockner is a Fail.

Filters High Price

Flapen Score: 47
47 / 100Ranks 124 of 260 Elektro-Großgeräte niches · on the category median
Market size: €15.3M/yr5.4M searches / yr
90-day growth: -33.1%search demand this quarter
Competition: 39%top-5 click share · 12 brands · 46 sellers

Flapen Score

Trockner against its category

The dotted line is the Elektro-Großgeräte average. Past it, Trockner is stronger. Inside it, weaker.

47Fail

This niche Category average

See the method

Market

The Trockner market on Amazon at a glance

Shoppers on Amazon Germany searched for Trockner 5.4M times last year and spent an estimated €15.3M. The top 5 brands take 77% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 5.4M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -33.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €15.3M a year.

Searches, last 12 months: 5.4M
Growth, 90 days vs prior 90: -33.1%
Conversion, latest week: 0.7%
Market size, estimated: €15.3Ma year
Peak month: November4.8× the quietest month
Top search term: trockner1.3M searches a year

02 · Price

A sale here is worth €415.37.

Listings sell for €415.37 on average, from €243.13 to €857.96. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 250 to 500 of them. At €415.37 that is €104K to €208K a year per listing.

Average price: €415.37above the $15 to $100 sweet spot
Price range: €243.13–€857.96
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 25K–30K
Units per listing a year: 250–500
Revenue per listing a year: €104K–€208K
Returns: 3.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 18.4% of listings are out of stock. The average listing ranks #13 within Elektro-Großgeräte. It carries 503 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings: 92%
Prime listings: 100%
Out of stock, average day: 18.4%
Average rank: #13in Elektro-Großgeräte
Average rating: 4.48 starsAmazon Germany average 4.37 stars
Average reviews: 503per listing
Listings tracked: 38

04 · Newcomers

8 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months: 8
Successful launches: 8Amazon's first-year sales bar
Average brand age: 37 months

Products

Top Trockner products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

Brands

12 falling

Sellers

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

39%

Top 20: 82%

Open market

17%

Brand 125%
Brand 218%
Brand 313%
Brand 411%
Brand 510%
Brand 66%
Open — no brand owns it (6 brands, 17%)

Demand

Trockner search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 4.8×

Search terms

Top Trockner search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

trockner1.3M/yr -26.1%0.5% conv.
wärmepumpentrockner1.3M/yr -37.0%0.5% conv.
wäschetrockner885K/yr -28.4%0.5% conv.
kondenstrockner499K/yr -34.5%0.4% conv.
trockner wärmepumpentrockner368K/yr -36.4%0.6% conv.
wäschetrockner kondenstrockner199K/yr -25.6%0.6% conv.
trockner kondenstrockner142K/yr -39.2%0.5% conv.
ablufttrockner70K/yr -32.5%0.1% conv.
miele trockner68K/yr -28.4%0.1% conv.
wäschetrockner wärmepumpentrockner123K/yr -66.9%0.6% conv.

Reviews and returns

What reviews say buyers love and hate about Trockner

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Qualität insgesamt”

12%of negative reviews mention “Geräuschpegel”

3.1%of orders come back

“Quitschgeräusche extrem”

A buyer, on “Geräuschpegel”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

Keep looking

Related niches

Niches in the same category that score near this one. Research these next.

All Elektro-Großgeräte niches

Best Flapen score

The highest-scoring niches we track right now, across every category.

All tracked niches

Ameisenköder

€2.3M/yr+499.6%

Wasserpistole

€2.2M/yr+734.9%

Pool Thermometer

€839K/yr>1,000%

Maulwurf Vertreiber

€2.0M/yr+17.4%

Gartenschlauch

€2.6M/yr+304.9%

FAQ

Common Trockner questions

Answered from the same tracked data.

Categories