Salzteig
a small market ($41K/yr) — Salzteig doesn't clear our bar today.
Flapen Score
Ranks 217 of 260 Elektro-Großgeräte niches · −11 vs the category median of 47
Is Salzteig profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Salzteig is a €41K/yr Amazon Germany market (68K searches/yr). The top 5 brands hold 96% of demand. Verdict: Skip it — 36/100.
Salzteig: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -18.2% over the last 90 days and 8.2% of searches end in a purchase.
€41K
revenue / yr
Who owns the niche?
The top 5 brands hold 96% of demand, so 4% of the market is open.
4%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 25 products
Top Salzteig products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
STAEDTLER lufttrocknende Modelliermasse FIMO air weiß sofort gebrauchsfähig kein Brennvorgang notwendig 1000g angenehme Haptik klebt nicht 8101-0
- Price
- €4.95
- Rating
- 4.5/5
- Reviews
- 4,645
- Age
- 19y ago
STAEDTLER lufttrocknende Modelliermasse FIMO air weiß sofort gebrauchsfähig kein Brennvorgang notwendig 500g angenehme Haptik klebt nicht mind. 95% natürliche Rohstoffe 8100-0
- Price
- €3.46
- Rating
- 4.5/5
- Reviews
- 6,063
- Age
- 19y ago
STAEDTLER ofenhärtende Modelliermasse FIMO soft weiß Großblock 454g weich und geschmeidig speziell für Einsteiger und Hobbykünstler 8021-0
- Price
- €11.17
- Rating
- 4.6/5
- Reviews
- 12,472
- Age
- 7y ago
Staedtler FIMO professional ofenhärtende Modelliermasse (Großblock 454 g (1 lb)) Farbe: weiß
- Price
- €11.13
- Rating
- 4.5/5
- Reviews
- 3,305
- Age
- 7y ago
STAEDTLER FIMO soft 8020 Modelliermasse ofenhartend 1er Set weiß Weiche Knete fur Einsteiger 57g Standardblock Vielseitig fur Schmuck und Deko - 8020-0
- Price
- €2.56
- Rating
- 4.7/5
- Reviews
- 10,296
- Age
- 19y ago
Trending
90-day click momentum
Jovi Air Dry Modelliermasse gebrauchsfertig lufttrocknend auf Basis von Feuchtton 250 g in weiß 3er Pack
- Price
- €3.74
- Rating
- 4.4/5
- Reviews
- 130
- Age
- 2y ago
FIMO Air Modelliermasse lufttrocknende Knete in Weiß (500 g) und Granit (350 g) sofort gebrauchsfähig kein Brennvorgang notwendig klebt nicht mind. 95% natürliche Rohstoffe
- Price
- €10.77
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 3y ago
Selbsttrocknender Ton weiß Bastelton lufthärtend extra stabil mit Bindemittel für Kinder & Einsteiger (1 Kilo)
- Price
- €12.54
- Rating
- 4.5/5
- Reviews
- 274
- Age
- 2y ago
WoldoClean Modelliermasse lufttrocknend Weiß 2 5 kg Ton ohne Brennen
- Price
- €11.22
- Rating
- 4.4/5
- Reviews
- 1,737
- Age
- 1y ago
STAEDTLER 10123817 8020 AMZ 1 - Fimo Soft Modelliermasse 2 Blöcke 57 g schwarz/weiß
- Price
- €6.12
- Rating
- 4.6/5
- Reviews
- 287
- Age
- 11y ago
Newest
by launch date
Bridokit Modelliermasse Lufttrocknend 36 Farben Lufttrocknende Magische Knete für Kinder mit Pressplatte knete zubehör und Anleitungsheft Kunsthandwerk Geschenk für Kinder im Alter von 3-12 Jahren
- Price
- €10.11
- Rating
- 4.7/5
- Reviews
- 275
- Age
- 1y ago
WoldoClean Modelliermasse lufttrocknend Weiß 2 5 kg Ton ohne Brennen
- Price
- €11.22
- Rating
- 4.4/5
- Reviews
- 1,737
- Age
- 1y ago
STAEDTLER FIMO professional 8040 ofenhärtende Modelliermasse speziell für Profis und Künstler Einzelprodukt weiß 8040-0
- Price
- €3.10
- Rating
- 4.6/5
- Reviews
- 534
- Age
- 1y ago
STAEDTLER FIMO professional 8042 ofenhärtende Modelliermasse speziell für Profis und Künstler Einzelprodukt weiß 8042-0
- Price
- €8.65
- Rating
- 4.7/5
- Reviews
- 226
- Age
- 1y ago
Jovi Air Dry Modelliermasse gebrauchsfertig lufttrocknend auf Basis von Feuchtton 250 g in weiß 3er Pack
- Price
- €3.74
- Rating
- 4.4/5
- Reviews
- 130
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.
Brands
8 rising
Sellers
127
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
59%
Top 20: 94%
Open market
3%
- STAEDTLER74%
- Jovi10%
- Staedtler Mars Deutschland GmbH8%
- WoldoClean2%
- Bridokit2%
- work'n'life2%
- Open — no brand owns it (2 brands, 3%)
Salzteig demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Salzteig search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- fimo air14K/yr
- fimo weiß14K/yr
- fimo lufttrocknend9K/yr
- fimo modelliermasse lufttrocknend5K/yr
- polymer clay weiß5K/yr
- salzteig7K/yr
- fimo weiss3K/yr
- salzteig basteln kinder6K/yr
- fimo air modelliermasse3K/yr
- fimo modelliermasse weiß2K/yr
What reviews say buyers love and hate about Salzteig
What buyers mention most, as a share of all reviews.
What buyers love
74% of reviews“Top super für Figuren”
“für Kinder leicht zu bearbeiten”
“aber schön weiß und fest.”
“Super cool zum mitspielen und basteln”
“Besser als erwartet”
What buyers complain about
62% of reviews“Stinkt”
“Trocknet alles andere als rissarm”
“schlechte Qualität, zerbröselt nach dem trocknen”
“Produktversprechen nicht erfüllt”
“Leider sind nach dem trocknen Risse entstanden und Teile sogar abgefallen”
Salzteig return rate & reasons
Why buyers send it back, as a share of all return requests.
0.4%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Salzteig questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
