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Roborock Dyad

Fail

The top 5 brands take 97% of clicks, so Roborock Dyad is a Fail.

Flapen Score
41
41 / 100
Ranks 185 of 260 Elektro-Großgeräte niches · −6 vs the category median of 47
Market size
€311K/yr104K searches / yr
90-day growth
-7.4%search demand this quarter
Competition
55%top-5 click share · 8 brands · 22 sellers

Flapen Score

Roborock Dyad against its category

The dotted line is the Elektro-Großgeräte average. Past it, Roborock Dyad is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Roborock Dyad market on Amazon at a glance

Shoppers on Amazon Germany searched for Roborock Dyad 104K times last year and spent an estimated €311K. The top 5 brands take 97% of clicks. Demand peaks in May–Jul. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 2.1% of those searches ended in a purchase.

Shoppers searched for this 104K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -7.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €311K a year.

Searches, last 12 months
104K
Growth, 90 days vs prior 90
-7.4%
Conversion, latest week
2.1%
Market size, estimated
€311Ka year
Peak month
May3.5× the quietest month
Top search term
roborock q743K searches a year

02 · Price

A sale here is worth €142.57.

Listings sell for €142.57 on average, from €8.53 to €366.73. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At €142.57 that is €14K to €36K a year per listing.

Average price
€142.57above the $15 to $100 sweet spot
Price range
€8.53–€366.73
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
€14K–€36K
Returns
3.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.0% of listings are out of stock. The average listing ranks #233 within Elektro-Großgeräte. It carries 1,799 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
13.0%
Average rank
#233in Elektro-Großgeräte
Average rating
4.24 starsAmazon Germany average 4.37 stars
Average reviews
1,799per listing
Listings tracked
25

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
21 months

Products

Top Roborock Dyad products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 rising

Sellers

22

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

55%

Top 20: 95%

Open market

2%

  • Brand 179%
  • Brand 29%
  • Brand 34%
  • Brand 43%
  • Brand 52%
  • Brand 61%
  • Open — no brand owns it (2 brands, 2%)

Demand

Roborock Dyad search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jul · busiest ÷ quietest = 3.5×

Search terms

Top Roborock Dyad search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • roborock q743K/yr
  • roborock q7 max36K/yr
  • roborock q7 max zubehör12K/yr
  • roborock q7 m5+4K/yr
  • roborock q7 max+4K/yr
  • roborock q7 max filter3K/yr
  • roborock s7 m5445/yr

Reviews and returns

What reviews say buyers love and hate about Roborock Dyad

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Einfache Reinigung”
17%of negative reviews mention “Einfache Reinigung”
3.2%of orders come back
“Nass-Wischen unbefriedigend”
A buyer, on “Einfache Reinigung”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Roborock Dyad questions

Answered from the same tracked data.