Is Minibackofen Mit Mikrowelle profitable to sell on Amazon Germany?

Flapen scores Minibackofen Mit Mikrowelle 43 out of 100 on Amazon Germany, a Fail. Shoppers spend €172K a year across 57 tracked products. 8 of the 8 products launched in the last year cleared the first-year sales bar. Search demand grew -27.8% in the last 90 days.

How competitive is the Minibackofen Mit Mikrowelle niche on Amazon Germany?

13 brands and 112 sellers compete in Minibackofen Mit Mikrowelle on Amazon Germany. The top 5 Minibackofen Mit Mikrowelle products take 32% of clicks, and the top 5 brands take 81%.

What do buyers complain about in Minibackofen Mit Mikrowelle?

Minibackofen Mit Mikrowelle buyers on Amazon Germany complain most about Heizung, Anleitung/Benutzerhandbuch/Fehlerbehebung, and Qualität insgesamt. An estimated 3.7% of orders come back.

When does demand for Minibackofen Mit Mikrowelle peak?

Search demand for Minibackofen Mit Mikrowelle on Amazon Germany peaks in Oct–Nov–Dec, and the busiest month runs 2.9× the quietest.

What does it cost to enter the Minibackofen Mit Mikrowelle niche?

Minibackofen Mit Mikrowelle sells for €121.75 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €48.98 to €281.81. The average product has 885 reviews, the count a new listing must catch up to.

Minibackofen Mit Mikrowelle

Fail

Buyers convert on only 0.7% of searches, so Minibackofen Mit Mikrowelle is a Fail.

Filters High Price

Flapen Score: 43
43 / 100Ranks 163 of 260 Elektro-Großgeräte niches · −4 vs the category median of 47
Market size: €172K/yr199K searches / yr
90-day growth: -27.8%search demand this quarter
Competition: 32%top-5 click share · 13 brands · 112 sellers

Flapen Score

Minibackofen Mit Mikrowelle against its category

The dotted line is the Elektro-Großgeräte average. Past it, Minibackofen Mit Mikrowelle is stronger. Inside it, weaker.

43Fail

This niche Category average

See the method

Market

The Minibackofen Mit Mikrowelle market on Amazon at a glance

Shoppers on Amazon Germany searched for Minibackofen Mit Mikrowelle 199K times last year and spent an estimated €172K. The top 5 brands take 81% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 199K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -27.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €172K a year.

Searches, last 12 months: 199K
Growth, 90 days vs prior 90: -27.8%
Conversion, latest week: 0.7%
Market size, estimated: €172Ka year
Peak month: November2.9× the quietest month
Top search term: mikrowelle mit heißluft59K searches a year

02 · Price

A sale here is worth €121.75.

Listings sell for €121.75 on average, from €48.98 to €281.81. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At €121.75 that is €0 to €12K a year per listing.

Average price: €121.75above the $15 to $100 sweet spot
Price range: €48.98–€281.81
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 1K–2K
Units per listing a year: 0–100
Revenue per listing a year: €0–€12K
Returns: 3.7%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #1,059 within Elektro-Großgeräte. It carries 885 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings: 91%
Prime listings: 88%
Out of stock, average day: 4.8%
Average rank: #1,059in Elektro-Großgeräte
Average rating: 4.32 starsAmazon Germany average 4.37 stars
Average reviews: 885per listing
Listings tracked: 57

04 · Newcomers

8 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months: 8
Successful launches: 8Amazon's first-year sales bar
Average brand age: 67 months

Products

Top Minibackofen Mit Mikrowelle products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 32% of clicks. An open shelf where new products get seen.

Brands

13 flat

Sellers

112

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

32%

Top 20: 69%

Open market

13%

Brand 126%
Brand 218%
Brand 316%
Brand 412%
Brand 59%
Brand 66%
Open — no brand owns it (7 brands, 13%)

Demand

Minibackofen Mit Mikrowelle search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.9×

Search terms

Top Minibackofen Mit Mikrowelle search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

mikrowelle mit heißluft59K/yr -25.9%0.6% conv.
mikrowelle heißluft24K/yr -35.9%0.6% conv.
mikrowelle 30l21K/yr -26.2%0.8% conv.
mikrowelle mit backofen19K/yr -23.0%0.7% conv.
mikrowelle backofen kombigerät15K/yr -39.3%0.7% conv.
kombi mikrowelle7K/yr +10.5%0.2% conv.
mikrowelle backofen8K/yr -24.4%0.8% conv.
mikrowelle ohne drehteller 25l7K/yr -14.4%0.6% conv.
mikrowelle grill heißluft5K/yr +4.0%0.7% conv.
mikrowelle 3 in 18K/yr -49.6%1.1% conv.

Reviews and returns

What reviews say buyers love and hate about Minibackofen Mit Mikrowelle

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Benutzerfreundlichkeit”

12%of negative reviews mention “Heizung”

3.7%of orders come back

“Wird nicht gleichmäßig warm”

A buyer, on “Heizung”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

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FAQ

Common Minibackofen Mit Mikrowelle questions

Answered from the same tracked data.

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