Is Mikrowellenteller profitable to sell on Amazon Germany?

Flapen scores Mikrowellenteller 49 out of 100 on Amazon Germany, a Fail. Shoppers spend €112K a year across 36 tracked products. 1 of the 11 products launched in the last year cleared the first-year sales bar. Search demand grew -36.1% in the last 90 days.

How competitive is the Mikrowellenteller niche on Amazon Germany?

31 brands and 87 sellers compete in Mikrowellenteller on Amazon Germany. The top 5 Mikrowellenteller products take 42% of clicks, and the top 5 brands take 44%.

What do buyers complain about in Mikrowellenteller?

Mikrowellenteller buyers on Amazon Germany complain most about Qualität insgesamt, Gesamtgröße, and Haltbarkeit. An estimated 3.4% of orders come back.

When does demand for Mikrowellenteller peak?

Search demand for Mikrowellenteller on Amazon Germany peaks in Jan, and the busiest month runs 1.7× the quietest.

What does it cost to enter the Mikrowellenteller niche?

Mikrowellenteller sells for €11.69 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €6.09 to €19.79. The average product has 795 reviews, the count a new listing must catch up to.

Mikrowellenteller

Fail

Demand is soft, at -36.1% this quarter, so Mikrowellenteller is a Fail.

Filters No Dominant Brand Low Review Barrier

Flapen Score: 49
49 / 100Top 42% of 260 Elektro-Großgeräte niches · +2 vs the category median of 47
Market size: €112K/yr162K searches / yr
90-day growth: -36.1%search demand this quarter
Competition: 42%top-5 click share · 31 brands · 87 sellers

Flapen Score

Mikrowellenteller against its category

The dotted line is the Elektro-Großgeräte average. Past it, Mikrowellenteller is stronger. Inside it, weaker.

49Fail

This niche Category average

See the method

Market

The Mikrowellenteller market on Amazon at a glance

Shoppers on Amazon Germany searched for Mikrowellenteller 162K times last year and spent an estimated €112K. The top 5 brands take 44% of clicks. Demand peaks in Jan. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 5.9% of those searches ended in a purchase.

Shoppers searched for this 162K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved -36.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €112K a year.

Searches, last 12 months: 162K
Growth, 90 days vs prior 90: -36.1%
Conversion, latest week: 5.9%
Market size, estimated: €112Ka year
Peak month: January1.7× the quietest month
Top search term: mikrowellenteller38K searches a year

02 · Price

A sale here is worth €11.69.

Listings sell for €11.69 on average, from €6.09 to €19.79. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At €11.69 that is €1K to €3K a year per listing.

Average price: €11.69under the $15 to $100 sweet spot
Price range: €6.09–€19.79
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 8K–10K
Units per listing a year: 100–250
Revenue per listing a year: €1K–€3K
Returns: 3.4%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

81% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #294 within Elektro-Großgeräte. It carries 795 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings: 81%
Prime listings: 94%
Out of stock, average day: 4.7%
Average rank: #294in Elektro-Großgeräte
Average rating: 4.44 starsAmazon Germany average 4.37 stars
Average reviews: 795per listing
Listings tracked: 36

04 · Newcomers

1 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months: 11
Successful launches: 1Amazon's first-year sales bar
Average brand age: 40 months

Products

Top Mikrowellenteller products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

Brands

31 rising

Sellers

Top-5 brand share

44%

Top 20: 88%

Top-5 click share

42%

Top 20: 83%

Open market

51%

Brand 115%
Brand 211%
Brand 37%
Brand 46%
Brand 56%
Brand 65%

Demand

Mikrowellenteller search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jan · busiest ÷ quietest = 1.7×

Search terms

Top Mikrowellenteller search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

mikrowellenteller38K/yr -39.2%6.4% conv.
mikrowellenteller mit deckel28K/yr -45.3%3.5% conv.
teller mit deckel14K/yr +1.8%0.6% conv.
drehteller mikrowelle9K/yr -40.1%8.2% conv.
mikrowellen teller9K/yr -41.9%5.7% conv.
mikrowelle teller7K/yr -26.5%7.9% conv.
mikrowellen teller glas6K/yr -27.7%11.3% conv.
teller für mikrowelle6K/yr -37.7%7.4% conv.
mikrowellenteller glas6K/yr -40.3%7.3% conv.
drehteller für mikrowellen4K/yr -4.9%2.4% conv.

Reviews and returns

What reviews say buyers love and hate about Mikrowellenteller

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Gesamtgröße”

22%of negative reviews mention “Qualität insgesamt”

3.4%of orders come back

“Qualität ungenügend”

A buyer, on “Qualität insgesamt”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

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FAQ

Common Mikrowellenteller questions

Answered from the same tracked data.

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