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Mikrowelle Siemens

soft demand (-41.9% this quarter) — Mikrowelle Siemens doesn't clear our bar today.

Flapen Score

30
Skip it

Ranks 249 of 260 Elektro-Großgeräte niches · −17 vs the category median of 47

Market size 27Growth 4Conversion 14Competition 35Returns 52Price range 12Avg price 62Brand share 7Review moat 57Quality gap 63
This niche Category average · 260 niches

Is Mikrowelle Siemens profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Mikrowelle Siemens is a €114K/yr Amazon Germany market (75K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 30/100.

Mikrowelle Siemens: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -41.9% over the last 90 days and 1.1% of searches end in a purchase.

€114K

revenue / yr

Units sold / yr750
Search volume / yr-41.9%75K
Conversion rate1.1%
Avg price€137.64

Who owns the niche?

The top 5 brands hold 97% of demand, so 3% of the market is open.

3%

open market share

Brands · sellers7 · 81
Top-5 product click share64%
Open market3%
Avg brand age75 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 20 products

Sponsored placement70%
New entrants (1y)1· 1 succeeded
Avg rating4.4★
Avg reviews1,220

Top Mikrowelle Siemens products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

€0€11K€23K€34K€46K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 rising

Sellers

81

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

1%

  • Siemens65%
  • Samsung14%
  • TOSHIBA7%
  • LG6%
  • Bosch4%
  • Bauknecht1%
  • Open — no brand owns it (1 brand, 1%)

Mikrowelle Siemens demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume75KCVR1.1%Products20Brands7Top 5 Brands97%OOS Rate0.0%Rating4.4★Reviews1,220Avg BSR#602
4K3KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.9×

Top Mikrowelle Siemens search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • siemens mikrowelle35K/yr
  • mikrowelle siemens32K/yr
  • mikrowelle siemens freistehend4K/yr
  • siemens mikrowelle freistehend4K/yr

What reviews say buyers love and hate about Mikrowelle Siemens

What buyers mention most, as a share of all reviews.

What buyers love

83% of reviews
Benutzerfreundlichkeit22%

easy to use

Qualität insgesamt17%

Super Produkt alles zu unserer Zufriedenheit

beworben Vs Tatsächliches Produkt12%

Macht seinen Job

Preis-Leistungs-Verhältnis10%

Super Preis-Leistung

Heizung7%

wärmt das Essen schnell auf

What buyers complain about

68% of reviews
Haltbarkeit15%

Nach 2,5 Jahren defekt

Heizung14%

sodass Milcherwärmen immer wieder schiefging

Anleitung/Benutzerhandbuch/Fehlerbehebung7%

Unnötig viele Programme

Geräuschpegel6%

Geräuschentwicklung: nicht das leiseste Gerät

Qualität insgesamt6%

Sehr schlechte Qualität

Mikrowelle Siemens return rate & reasons

Why buyers send it back, as a share of all return requests.

2.9%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
35%
2Defekt Material/Teile
15%
3Funktionalität insgesamt
8%
4Heizung
7%
5Geräuschpegel
5%

Common Mikrowelle Siemens questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Mikrowelle Siemens 30/100 on Amazon Germany — Skip it. The niche generates €114K/yr across 20 tracked products. 1 of 1 products launched in the last 360 days are still selling. Search demand moved -41.9% over the last 90 days.
Search demand for Mikrowelle Siemens on Amazon Germany peaks in Oct–Nov–Dec, where the busiest month runs 2.9× the quietest.