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Mikrowelle Siemens

Fail

Demand is soft, at -41.9% this quarter, so Mikrowelle Siemens is a Fail.

Flapen Score
30
30 / 100
Ranks 249 of 260 Elektro-Großgeräte niches · −17 vs the category median of 47
Market size
€114K/yr75K searches / yr
90-day growth
-41.9%search demand this quarter
Competition
64%top-5 click share · 7 brands · 81 sellers

Flapen Score

Mikrowelle Siemens against its category

The dotted line is the Elektro-Großgeräte average. Past it, Mikrowelle Siemens is stronger. Inside it, weaker.

30Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mikrowelle Siemens market on Amazon at a glance

Shoppers on Amazon Germany searched for Mikrowelle Siemens 75K times last year and spent an estimated €114K. The top 5 brands take 97% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 30 out of 100, a Fail.

01 · Demand

An estimated 1.1% of those searches ended in a purchase.

Shoppers searched for this 75K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -41.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €114K a year.

Searches, last 12 months
75K
Growth, 90 days vs prior 90
-41.9%
Conversion, latest week
1.1%
Market size, estimated
€114Ka year
Peak month
November2.9× the quietest month
Top search term
siemens mikrowelle35K searches a year

02 · Price

A sale here is worth €137.64.

Listings sell for €137.64 on average, from €48.98 to €481.42. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At €137.64 that is €0 to €14K a year per listing.

Average price
€137.64above the $15 to $100 sweet spot
Price range
€48.98–€481.42
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
€0–€14K
Returns
2.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #602 within Elektro-Großgeräte. It carries 1,220 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#602in Elektro-Großgeräte
Average rating
4.37 starsAmazon Germany average 4.37 stars
Average reviews
1,220per listing
Listings tracked
20

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 75 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
75 months

Products

Top Mikrowelle Siemens products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

Brands

7 rising

Sellers

81

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

1%

  • Brand 165%
  • Brand 214%
  • Brand 37%
  • Brand 46%
  • Brand 54%
  • Brand 61%
  • Open — no brand owns it (1 brand, 1%)

Demand

Mikrowelle Siemens search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.9×

Search terms

Top Mikrowelle Siemens search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • siemens mikrowelle35K/yr
  • mikrowelle siemens32K/yr
  • mikrowelle siemens freistehend4K/yr
  • siemens mikrowelle freistehend4K/yr

Reviews and returns

What reviews say buyers love and hate about Mikrowelle Siemens

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Benutzerfreundlichkeit”
15%of negative reviews mention “Haltbarkeit”
2.9%of orders come back
“Nach 2,5 Jahren defekt”
A buyer, on “Haltbarkeit”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Mikrowelle Siemens questions

Answered from the same tracked data.