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Dyson V15 Filter

Maybe

Buyers convert on 15.1% of searches. But demand is soft, at -29.7% this quarter, so Dyson V15 Filter is a Maybe.

Flapen Score
58
58 / 100
Top 15% of 260 Elektro-Großgeräte niches · +11 vs the category median of 47
Market size
€588K/yr246K searches / yr
90-day growth
-29.7%search demand this quarter
Competition
59%top-5 click share · 21 brands · 38 sellers

Flapen Score

Dyson V15 Filter against its category

The dotted line is the Elektro-Großgeräte average. Past it, Dyson V15 Filter is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dyson V15 Filter market on Amazon at a glance

Shoppers on Amazon Germany searched for Dyson V15 Filter 246K times last year and spent an estimated €588K. The top 5 brands take 61% of clicks. Demand peaks in Jul–Oct. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 15.1% of those searches ended in a purchase.

Shoppers searched for this 246K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 15.1% of those searches ended in a purchase. Searches in the last 90 days moved -29.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €588K a year.

Searches, last 12 months
246K
Growth, 90 days vs prior 90
-29.7%
Conversion, latest week
15.1%
Market size, estimated
€588Ka year
Peak month
October5.0× the quietest month
Top search term
dyson v15 filter54K searches a year

02 · Price

A sale here is worth €15.81.

Listings sell for €15.81 on average, from €6.81 to €44.07. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,250 to 1,500 of them. At €15.81 that is €20K to €24K a year per listing.

Average price
€15.81inside the $15 to $100 sweet spot
Price range
€6.81–€44.07
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
30K–40K
Units per listing a year
1,250–1,500
Revenue per listing a year
€20K–€24K
Returns
2.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

96% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 8.6% of listings are out of stock. The average listing ranks #1,443 within Elektro-Großgeräte. It carries 1,056 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
96%
Out of stock, average day
8.6%
Average rank
#1,443in Elektro-Großgeräte
Average rating
4.44 starsAmazon Germany average 4.37 stars
Average reviews
1,056per listing
Listings tracked
24

04 · Newcomers

3 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
3Amazon's first-year sales bar
Average brand age
29 months

Products

Top Dyson V15 Filter products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

21 rising

Sellers

38

Top-5 brand share

61%

Top 20: 99%

Top-5 click share

59%

Top 20: 96%

Open market

34%

  • Brand 119%
  • Brand 217%
  • Brand 310%
  • Brand 49%
  • Brand 56%
  • Brand 65%

Demand

Dyson V15 Filter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

45K35KPrime Day '24Spike '24Black Friday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Oct · busiest ÷ quietest = 5.0×

Search terms

Top Dyson V15 Filter search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dyson v15 filter54K/yr
  • dyson v11 filter42K/yr
  • dyson filter v1530K/yr
  • dyson filter v1117K/yr
  • filter dyson v1518K/yr
  • filter dyson v1115K/yr
  • dyson v15 filter original12K/yr
  • dyson v15 detect absolute filter original5K/yr
  • dyson v15 detect absolute filter9K/yr
  • dyson v11 filter original7K/yr

Reviews and returns

What reviews say buyers love and hate about Dyson V15 Filter

We read the reviews and the return reasons for every product selling here.

48%of positive reviews mention “Gesamtgröße”
29%of negative reviews mention “Filterung”
2.1%of orders come back
“2 mal benutzt jetzt pfeift der filter”
A buyer, on “Filterung”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Dyson V15 Filter questions

Answered from the same tracked data.