backblech
Worth a lookShows a sweet-spot price point ($19.74 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Great€19.74avg listing price — sweet spot $15–$100
Competition
Great31%top-5 click share — an open shelf
Price range
Great€7.39–€47.41cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Great€875K€875K/yr · 1.3M searches
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good1,217.21avg incumbent reviews — the moat a new listing must climb
Brand share
Good72%top-5 brand share — brands hold most of the demand
Conversion
Okay3.4%search→purchase rate — share of searches ending in a sale
Returns
Okay4.4%return rate — above 6% kills the launch gate
Growth
Bad-28.5%90-day search growth — must beat 0% to launch
According to Flapen's Amazon Germany niche tracking, backblech is a €875K/yr Amazon Germany market (1.3M searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 57/100.
Data updated Jul 11, 2026 · scored weekly · How we score niches
Market data
- Units sold / yr
- 40K–50K
- avg 1,250–1,500/product
- Revenue / yr
- €790K–€987K
- units × avg price
- Launch success
- 0%
- 0 of 5 new (360d)
- Conversion rate
- 3.4%
- Avg BSR
- #111
- Page quality
- 0%
- Prime
- 86%
- Sponsored
- 75%
- Out of stock
- 3.0%
- Avg brand age
- 46 months
- Avg seller age
- 184 days
Competition
Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.Brands
28 rising
Sellers
137
Top-5 brand share
72%
Top 20: 96%
Top-5 click share
31%
Top 20: 74%
Open market
22%
- ICQN31%
- Zenker19%
- Dr. Oetker9%
- Bosch8%
- ORIGINAL KAISER6%
- Grizzly5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -28.5% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 2.6×
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 56 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Bosch Siemens Constructa Backblech Kuchenplatte emailliert Backblech emailliert 00662999 662999
Bosch€19.884.6★2,282 rev
ICQN Backblech 2er Set 46 5 × 37 × 3 & 6 cm Kompatibel mit Siemens Bosch Beko Constructa Neff & Amica Emaillierte Backbleche für Backofen & Herd
ICQN€36.024.5★2,382 rev
Zenker Black Metallic Back- und Plätzchenblech 42 x 32 cm Stahlblech mit Antihaftbeschichtung Hitzebeständig bis 230C Reinigung per Hand Made in Germany
Zenker€11.554.2★798 rev
Dr. Oetker Backblech mit extra hohem Rand Backform aus hochwertigem Stahlblech Antihaft 42 x 29 x 4cm
Dr. Oetker€14.144.4★1,581 rev
ICQN Backblech 2er Set 46 5 × 37 × 3 cm Kompatibel mit Siemens Bosch Beko Constructa Neff & Amica Emaillierte Backbleche für Backofen & Herd
ICQN€34.264.5★2,381 rev
Newest
by launch date
OptimumX 445x375x25mm Emailliert Backblech rechteckige Fettpfanne/Kuchenblech für Backofen ideal zum Backen Braten & Grillen
OptimumX Haushaltsgeräte€18.3215 rev
Backblech Backblech mit hohem Rand 39.6 x 27 x 2.2 cm Kuchenblech Backofen Bleche für Backofen & Herd Kratzfest & Rostfrei
Valyrane€9.9712 rev
Terlulu Backblech 39 5x27x2 5cm Karbonstahl Backblech Kuchenblech mit Antihaftbeschichtung Rechteckige Backform Ofenblech für Backen Kochen Servieren Gesund & Robust Leicht zu Reinigen
Terlulu€12.5870 rev
Amazon Basics Antihaft-Backbleche 3-Teiliges Set Stapelbar Spülmaschinen- und Ofenfest
Amazon Basics€16.82206 rev
2 Stück Backblech Antihaftbeschichtung Rechteckig Karbonstahl Backform Ofenbleche für Backen Kuchen Kochen 42 5 × 28 5 × 2 5 cm und 31 5 × 22 × 2 5 cm
Chingcoo€12.917 rev
Trending
90-day click momentumOptimumX 445x375x25mm Emailliert Backblech rechteckige Fettpfanne/Kuchenblech für Backofen ideal zum Backen Braten & Grillen
OptimumX Haushaltsgeräte€18.324.3★
Backblech Backblech mit hohem Rand 39.6 x 27 x 2.2 cm Kuchenblech Backofen Bleche für Backofen & Herd Kratzfest & Rostfrei
Valyrane€9.974.4★
NutriChef Backblech Set 2-teilig Antihaft 40x28cm & 35.5x24.6cm champange PFOA-frei ofenfest bis 232C stapelbar spülmaschinengeeignet ideal für Meal Prep & Aufläufe
Nutrichef€16.294.4★
Original Kaiser Classic Brat- und Auflaufform Backblech hoher Rand antihaftbeschichtet 39 x 30 x 6 cm Kuchenblech mit praktischem Griffrand optimale Wärmeleitung Schwarz
ORIGINAL KAISER€9.234.3★
HONGBAKE 3er-Set Backblech-Set (Halb/Jelly Roll/Viertel) 0.8 mm Kohlenstoffstahl Antihaft-Diamantstruktur Champagne Gold PTFE- & PFOA-frei stapelbar Ofenblech
HONGBAKE€25.024.4★
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Super Ware”
“Passt”
“Produkt wie beschrieben- ordentliches Produkt - faires Preis-Leistungsverhältnis”
“auch leicht zu reinigen”
“Preis- Leistung ist ok”
“Top Backbleche super Qualität”
“leicht zu verstauen,”
“Das Material ist robust”
“Schönes Material”
“Form”
What buyers complain about
“Passt nicht in Backofen”
“Qualität ungenügend”
“Material zu dünn”
“Naht am Gitter nach 3 Wochen Nutzung gebrochen”
“rostet”
“Blech ist dünn”
“Undicht”
“Der Abwasch ist ebenfalls der Horror”
“Durchgefallen”
“Geldverschwendung”
Top return reasons
Common questions
- Is backblech profitable to sell on Amazon Germany?
- The niche generates €875K/yr across 56 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -28.5%. Flapen's verdict: Worth a look (57/100).
- How competitive is the backblech niche?
- 28 brands and 137 sellers compete. The top 5 products take 31% of clicks and top 5 brands hold 72% of demand.
- What do buyers complain about in backblech?
- Top complaints mined from reviews: Gesamtgröße, Qualität insgesamt, Materialqualität. The return rate is 4.4%.
- When does demand for backblech peak?
- Demand peaks in Nov–Dec; the busiest month runs 2.6× the quietest.
- What does it cost to enter the backblech niche?
- Listings span €7.39–€47.41; the average listing price is €19.74 (sweet spot $15–$100). The average incumbent carries 1,217 reviews — the moat a new listing must climb.
Related niches in Elektro-Großgeräte
- 61gefriertruheLaunch it
- 62gefrierschrankLaunch it
- 62einbaukühlschrankLaunch it
- 62kühlschrankLaunch it
- 62red bull kühlschrankWorth a look
- 62tischventilator mit wasserkühlungWorth a look