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Baufassung

Maybe

An estimated 0.5% of orders come back. But demand is soft, at -35.8% this quarter, so Baufassung is a Maybe.

Flapen Score
55
55 / 100
Top 22% of 678 Beleuchtung niches · +8 vs the category median of 47
Market size
€206K/yr114K searches / yr
90-day growth
-35.8%search demand this quarter
Competition
47%top-5 click share · 19 brands · 32 sellers

Flapen Score

Baufassung against its category

The dotted line is the Beleuchtung average. Past it, Baufassung is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Baufassung market on Amazon at a glance

Shoppers on Amazon Germany searched for Baufassung 114K times last year and spent an estimated €206K. The top 5 brands take 68% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 13.1% of those searches ended in a purchase.

Shoppers searched for this 114K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 13.1% of those searches ended in a purchase. Searches in the last 90 days moved -35.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €206K a year.

Searches, last 12 months
114K
Growth, 90 days vs prior 90
-35.8%
Conversion, latest week
13.1%
Market size, estimated
€206Ka year
Peak month
November2.8× the quietest month
Top search term
baufassung27K searches a year

02 · Price

A sale here is worth €13.91.

Listings sell for €13.91 on average, from €3.34 to €29.03. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At €13.91 that is €3K to €7K a year per listing.

Average price
€13.91under the $15 to $100 sweet spot
Price range
€3.34–€29.03
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
€3K–€7K
Returns
0.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 12.5% of listings are out of stock. The average listing ranks #520 within Innenbeleuchtung. It carries 883 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
80%
Out of stock, average day
12.5%
Average rank
#520in Innenbeleuchtung
Average rating
4.51 starsAmazon Germany average 4.37 stars
Average reviews
883per listing
Listings tracked
30

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Baufassung products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

Brands

19 flat

Sellers

32

Top-5 brand share

68%

Top 20: 100%

Top-5 click share

47%

Top 20: 89%

Open market

27%

  • Brand 119%
  • Brand 216%
  • Brand 316%
  • Brand 410%
  • Brand 57%
  • Brand 66%

Demand

Baufassung search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KPrime Day '24Spike '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.8×

Search terms

Top Baufassung search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • baufassung27K/yr
  • baufassung e2723K/yr
  • renovierungsfassung15K/yr
  • baufassung mit leuchtmittel14K/yr
  • baulampenfassungen mit glühbirne9K/yr
  • baustellenfassung8K/yr
  • baustellenfassung e274K/yr
  • glühbirne mit fassung3K/yr
  • baufassungen4K/yr
  • baufassung e27 mit leuchtmittel3K/yr

Reviews and returns

What reviews say buyers love and hate about Baufassung

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Qualität insgesamt”
36%of negative reviews mention “Qualität insgesamt”
0.5%of orders come back
“Müll”
A buyer, on “Qualität insgesamt”36% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

23 topics

NegativePositive

FAQ

Common Baufassung questions

Answered from the same tracked data.