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Urli

Fail

Shoppers spend only $0 a year here, so Urli is a Fail.

Flapen Score
24
24 / 100
Ranks 212 of 213 Home niches · −27 vs the category median of 51
Market size
$0/yr15K searches / yr
90-day growth
-21.4%search demand this quarter
Competition
100%top-5 click share · 4 brands · 14 sellers

Flapen Score

Urli against its category

The dotted line is the Home average. Past it, Urli is stronger. Inside it, weaker.

24Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Urli market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Urli 15K times last year and spent an estimated $0. All 4 brands take every click. Flapen scores it 24 out of 100, a Fail.

01 · Demand

0.0% of searches ended in a purchase last week.

Shoppers searched for this 15K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -21.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
15K
Growth, 90 days vs prior 90
-21.4%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Top search term
urli8K searches a year

02 · Price

A sale here is worth $41.81.

Listings sell for $41.81 on average, from $30.93 to $51.45. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $41.81 that is $0 to $4K a year per listing.

Average price
$41.81inside the $15 to $100 sweet spot
Price range
$30.93–$51.45
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
11.8%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is low.

25% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 21.8% of listings are out of stock. The average listing ranks #70 within Home. It carries 349 reviews at 4.15 stars, so a new listing needs social proof before a better product.

Sponsored listings
25%
Prime listings
100%
Out of stock, average day
21.8%
Average rank
#70in Home
Average rating
4.15 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
349per listing
Listings tracked
4

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Urli products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

4 rising

Sellers

14

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • The Purple Tree33%
  • AGAAS ENTERPRISES25%
  • R Ayurveda Copper21%
  • Hecate Wizard Mall21%
  • Open — no brand owns it (0%)

Demand

Urli search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '26Prime Day '26NovDecJanFebMarAprMayJunJul

Peak months: Nov · busiest ÷ quietest = 3.8× · 9 of 12 months tracked

Reviews and returns

What reviews say buyers love and hate about Urli

We read the reviews and the return reasons for every product selling here.

11.8%of orders come back

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

4 topics

NegativePositive

FAQ

Common Urli questions

Answered from the same tracked data.