Bathroom Mat
Bathroom Mat shows a sweet-spot price point ($41.98 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Top 9% of 213 Home niches · +9 vs the category median of 51
Is Bathroom Mat profitable on Amazon?
According to Flapen's Amazon United Arab Emirates niche tracking, Bathroom Mat is a $530K/yr Amazon United Arab Emirates market (432K searches/yr). The top 5 brands hold 52% of demand. Verdict: Worth a look — 60/100.
Bathroom Mat: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -10.7% over the last 90 days and 2.9% of searches end in a purchase.
$530K
revenue / yr
Who owns the niche?
The top 5 brands hold 52% of demand, so 48% of the market is open.
48%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 60 products
Top Bathroom Mat products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
THMINS Bath Mat Door Mat Outside Bathroom Quick Drying Super Absorbent Easy Cleaning Floor Mat Door Mat Used for Bathroom Toilet Kitchen Entrance 60x40 cm
- Price
- $21.86
- Rating
- 4.1/5
- Reviews
- 361
- Age
- 4y ago
BYSURE Black Memory Foam Bathroom Rug Set 3 Piece Non Slip Extra Soft Absorbent Washable & Dry Toilet Bath Mat Sets
- Price
- $32.29
- Rating
- 4.4/5
- Reviews
- 2,333
- Age
- 5y ago
Ofrdncy Luxury Bathroom Rug Mat 40x60cm Soft and Absorbent Microfiber Bath Rugs Non-Slip Shaggy Bath Carpet Machine Wash Dry Bath Mats for Bathroom Floor Tub and Shower(Brown)
- Price
- $36.72
- Rating
- 4.5/5
- Reviews
- 196
- Age
- 1y ago
THMINS Bathroom Rug 80x50 cm Non-Slip Bath Mat Doormat Soft Cozy Shaggy Durable Thick Bath Rugs for Bathroom Easier to Dry Plush Rugs for Bathtubs Door Mat Rain Showers and Under The Sink
- Price
- $29.99
- Rating
- 4.3/5
- Reviews
- 137
- Age
- 4y ago
Ofrdncy Luxury Bathroom Rug Mat 50x80cm Soft and Absorbent Microfiber Bath Rugs Non-Slip Shaggy Bath Carpet Machine Wash Dry Bath Mats for Bathroom Floor Tub and Shower(Grey)
- Price
- $51.42
- Rating
- 4.5/5
- Reviews
- 196
- Age
- 2y ago
Trending
90-day click momentum
Bliss Casa - Bath Mats (2 Pack 50 x 80 cm) - 1000 GSM Bathroom Mat for Toilets Super Soft and Extra Absorbent Floor Mats For Elegant Look (Vanilla Cream)
- Price
- $31.28
- Rating
- 4.2/5
- Reviews
- 361
- Age
- 6y ago
Amazon Basics Extra Thick Exercise Yoga Gym Floor Mat with Carrying Strap - 74 x 24 x .5 Inches Purple
- Price
- $35.91
- Rating
- 4.5/5
- Reviews
- 95,394
- Age
- 6y ago
Amazon Basics Extra Thick Exercise Yoga Gym Floor Mat With Carrying Strap - 74 X 24 X .5 Inches Grey
- Price
- $34.81
- Rating
- 4.5/5
- Reviews
- 95,394
- Age
- 6y ago
DEXI Bathroom Mat 50 x 80 cm Non Slip Washable Bathroom Rugs for Shower Floor Soft Absorbent Floor Mats with Rubber Backing Microfiber Bathmat for Tub Sink Accessories Decor Beige
- Price
- $52.25
- Rating
- 4.3/5
- Reviews
- 159
- Age
- 1y ago
SKY-TOUCH Moroccan Retro Washable Area Rug 100x160cm Soft Rug for Bedroom Kitchen Office Entryway Bathroom Non-Slip Oriental Accent Throw Carpet Cream/Multi Color
- Price
- $39.96
- Rating
- 4.1/5
- Reviews
- 19
- Age
- 8mo ago
Newest
by launch dateSKY-TOUCH Moroccan Retro Washable Area Rug 100x160cm Soft Rug for Bedroom Kitchen Office Entryway Bathroom Non-Slip Oriental Accent Throw Carpet Cream/Multi Color
- Price
- $39.96
- Rating
- 4.1/5
- Reviews
- 19
- Age
- 8mo ago
DEXI Bathroom Mat 50 x 80 cm Non Slip Washable Bathroom Rugs for Shower Floor Soft Absorbent Floor Mats with Rubber Backing Microfiber Bathmat for Tub Sink Accessories Decor Beige
- Price
- $52.25
- Rating
- 4.3/5
- Reviews
- 159
- Age
- 1y ago
Home Box Ontario Memory Foam Bath Mat - 40x60 cm
- Price
- $9.89
- Rating
- 4.1/5
- Reviews
- 10
- Age
- 1y ago
Ofrdncy Luxury Bathroom Rug Mat 40x60cm Soft and Absorbent Microfiber Bath Rugs Non-Slip Shaggy Bath Carpet Machine Wash Dry Bath Mats for Bathroom Floor Tub and Shower(Brown)
- Price
- $36.72
- Rating
- 4.5/5
- Reviews
- 196
- Age
- 1y ago
IKEA Fintsen Bath Mat Beige 40X60 Cm
- Price
- $11.82
- Rating
- 4.4/5
- Reviews
- 6
- Age
- 1y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.
Brands
33 falling
Sellers
94
Top-5 brand share
52%
Top 20: 90%
Top-5 click share
30%
Top 20: 62%
Open market
43%
- THMINS16%
- BYSURE11%
- Ofrdncy10%
- Color&Geometry8%
- DEXI7%
- Bliss Casa4%
Bathroom Mat demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.4×
Top Bathroom Mat search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- bathroom mat178K/yr
- bath mat68K/yr
- floor mat61K/yr
- bathroom mat set19K/yr
- bathroom rug18K/yr
- toilet mat9K/yr
- سجادة حمام10K/yr
- bathroom carpet9K/yr
- bathroom mats8K/yr
- bathroom rug set6K/yr
What reviews say buyers love and hate about Bathroom Mat
What buyers mention most, as a share of all reviews.
What buyers love
83% of reviews“Excellent product”
“Works exactly as marketed”
“Its nice and soft”
“Perfect size”
“Easily absorbing”
What buyers complain about
78% of reviews“Low quality”
“Strong plastic smell”
“Too small”
“Very slippery”
“Not thick like it shows”
Bathroom Mat return rate & reasons
Why buyers send it back, as a share of all return requests.
2.9%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Bathroom Mat questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
