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Prayer Mat for Kids

Fail

Demand is soft, at -77.0% this quarter, so Prayer Mat for Kids is a Fail.

Flapen Score
31
31 / 100
Ranks 209 of 213 Home niches · −20 vs the category median of 51
Market size
$31K/yr19K searches / yr
90-day growth
-77.0%search demand this quarter
Competition
71%top-5 click share · 10 brands · 28 sellers

Flapen Score

Prayer Mat for Kids against its category

The dotted line is the Home average. Past it, Prayer Mat for Kids is stronger. Inside it, weaker.

31Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Prayer Mat for Kids market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Prayer Mat for Kids 19K times last year and spent an estimated $31K. The top 5 brands take 85% of clicks. Flapen scores it 31 out of 100, a Fail.

01 · Demand

2.8% of searches ended in a purchase last week.

Shoppers searched for this 19K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -77.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $31K a year.

Searches, last 12 months
19K
Growth, 90 days vs prior 90
-77.0%
Conversion, latest week
2.8%
Market size, estimated
$31Ka year
Top search term
kids prayer mat7K searches a year

02 · Price

A sale here is worth $58.83.

Listings sell for $58.83 on average, from $25.21 to $193.05. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $58.83 that is $0 to $6K a year per listing.

Average price
$58.83inside the $15 to $100 sweet spot
Price range
$25.21–$193.05
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$6K
Returns
6.1%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is low.

56% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 20.5% of listings are out of stock. The average listing ranks #130 within Home. It carries 92 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
56%
Prime listings
88%
Out of stock, average day
20.5%
Average rank
#130in Home
Average rating
4.40 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
92per listing
Listings tracked
16

04 · Newcomers

Amazon counts 0 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
34 months

Products

Top Prayer Mat for Kids products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.

$0$3K$6K$9K$12K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)4 products missing review or click data not plotted

Brands

10 flat

Sellers

28

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

9%

  • Fulla29%
  • Generic24%
  • FARROBIZZ14%
  • EpicArma11%
  • My Salah Mat7%
  • ihvan online6%
  • Open — no brand owns it (4 brands, 9%)

Demand

Prayer Mat for Kids search demand

Weekly searches over the year. Pick a range.

2K1KSpike '26Mar '26Mar '26Apr '26May '26May '26Jun '26Jul '26

Search terms

Top Prayer Mat for Kids search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kids prayer mat7K/yr
  • prayer mat for kids7K/yr
  • سجادة صلاة للاطفال5K/yr

Reviews and returns

What reviews say buyers love and hate about Prayer Mat for Kids

We read the reviews and the return reasons for every product selling here.

100%of positive reviews mention “غرض الهدية”
6.1%of orders come back
“Very good for gifting”
A buyer, on “غرض الهدية”100% of positive reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

11 topics

NegativePositive

FAQ

Common Prayer Mat for Kids questions

Answered from the same tracked data.