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Outdoor Rug

Fail

Shoppers spend only $0 a year here, so Outdoor Rug is a Fail.

Flapen Score
30
30 / 100
Ranks 211 of 213 Home niches · −21 vs the category median of 51
Market size
$0/yr32K searches / yr
90-day growth
-41.3%search demand this quarter
Competition
46%top-5 click share · 18 brands · 32 sellers

Flapen Score

Outdoor Rug against its category

The dotted line is the Home average. Past it, Outdoor Rug is stronger. Inside it, weaker.

30Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Outdoor Rug market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Outdoor Rug 32K times last year and spent an estimated $0. The top 5 brands take 59% of clicks. Flapen scores it 30 out of 100, a Fail.

01 · Demand

0.0% of searches ended in a purchase last week.

Shoppers searched for this 32K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -41.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
32K
Growth, 90 days vs prior 90
-41.3%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Top search term
outdoor rug23K searches a year

02 · Price

A sale here is worth $165.89.

Listings sell for $165.89 on average, from $52.50 to $658.84. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $165.89 that is $0 to $17K a year per listing.

Average price
$165.89above the $15 to $100 sweet spot
Price range
$52.50–$658.84
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
100–250
Units per listing a year
0–100
Revenue per listing a year
$0–$17K
Returns
11.5%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is low.

48% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 15.8% of listings are out of stock. The average listing ranks #231 within Home. It carries 1,127 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
48%
Prime listings
96%
Out of stock, average day
15.8%
Average rank
#231in Home
Average rating
4.41 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
1,127per listing
Listings tracked
25

04 · Newcomers

Amazon counts 0 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Outdoor Rug products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

$0$0$0$0$01101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

18 rising

Sellers

32

Top-5 brand share

59%

Top 20: 100%

Top-5 click share

46%

Top 20: 95%

Open market

34%

  • forubar15%
  • LEEVAN12%
  • JLYLOL11%
  • Eminence Home10%
  • Mias Teppiche9%
  • CAMILSON8%

Demand

Outdoor Rug search demand

Weekly searches over the year, seasonality beneath. Pick a range.

900700JanFebMarAprMayJunJul

Peak months: Jan, Feb · busiest ÷ quietest = 2.8× · 7 of 12 months tracked

Reviews and returns

What reviews say buyers love and hate about Outdoor Rug

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “المنتج المعلن عنه مقابل المنتج الفعلي”
11.5%of orders come back
“Exactly what I needed”
A buyer, on “المنتج المعلن عنه مقابل المنتج الفعلي”29% of positive reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

11 topics

NegativePositive

FAQ

Common Outdoor Rug questions

Answered from the same tracked data.