Mattress Topper
FailPrices span $77.43–$495.57, mostly outside the sweet spot, so Mattress Topper is a Fail.
- Flapen Score
- 40 / 100Ranks 196 of 213 Home niches · −11 vs the category median of 5140
- Market size
- $195K/yr196K searches / yr
- 90-day growth
- -7.8%search demand this quarter
- Competition
- 38%top-5 click share · 19 brands · 33 sellers
Flapen Score
Mattress Topper against its category
The dotted line is the Home average. Past it, Mattress Topper is stronger. Inside it, weaker.
Market
The Mattress Topper market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for Mattress Topper 196K times last year and spent an estimated $195K. The top 5 brands take 70% of clicks. Demand peaks in Nov. Flapen scores it 40 out of 100, a Fail.
01 · Demand
0.5% of searches ended in a purchase last week.
Shoppers searched for this 196K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -7.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $195K a year.
- Searches, last 12 months
- 196K
- Growth, 90 days vs prior 90
- -7.8%
- Conversion, latest week
- 0.5%
- Market size, estimated
- $195Ka year
- Peak month
- November1.8× the quietest month
- Top search term
- mattress topper135K searches a year
02 · Price
A sale here is worth $191.78.
Listings sell for $191.78 on average, from $77.43 to $495.57. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $191.78 that is $0 to $19K a year per listing.
- Average price
- $191.78above the $15 to $100 sweet spot
- Price range
- $77.43–$495.57
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$19K
- Returns
- 5.3%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is reviews.
62% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 6.8% of listings are out of stock. The average listing ranks #33 within Home. It carries 5,180 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 62%
- Prime listings
- 96%
- Out of stock, average day
- 6.8%
- Average rank
- #33in Home
- Average rating
- 4.35 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 5,180per listing
- Listings tracked
- 45
04 · Newcomers
Amazon counts 3 of last year's 12 launches as successful.
12 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 44 months on average, so the names here are settling in.
- Launched, last 12 months
- 12
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 44 months
Products
Top Mattress Topper products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Cotton Home Mattress Topper- 90x190x5cm White Supersoft Hotel Luxury 600 GSM Extra Thick Bed Topper With Elastic Bands Fluffy Super Soft Topper Comfortable Breathable Foam
- Price
- $88.53
- Rating
- 4.2/5
- Reviews
- 119
- Age
- 5y ago

Hotel Linen Klub Queen Mattress Topper | Ultra-Soft 700GSM Microfiber Fill | 85GSM 1cm Stripe Fabric With 4-Side Durable Elastic Band | 160 x 200 + 7cm White
- Price
- $144.72
- Rating
- 4.2/5
- Reviews
- 185
- Age
- 2y ago

Luxury 4.7-inch (12 cm) hotel mattress topper fluffy and ultra-soft with full fitted skirt to ensure stability 1250 Gm/m2 (6 kg) 5 size available (King 180x200 cm)
- Price
- $281.21
- Rating
- 4.2/5
- Reviews
- 355
- Age
- 3y ago

Memory Foam Mattress Topper 7CM Thickness Mattress Pad Topper Foam with Washable Zipped Cover Mattress Topper for Back Pain Relief (90X190CM BV8)
- Price
- $286.25
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 4mo ago

Cotton Home Mattress Topper- Super Soft 90x200x8cm White 900GSM Fluffy Hotel Bed Mattress Lightweight Comfortable Breathable Thick Mattress Pad With Elastic Bands
- Price
- $101.88
- Rating
- 3.8/5
- Reviews
- 219
- Age
- 4y ago
Trending
90-day click momentum
Euro Sleep Gel Memory Foam Mattress Topper Cooling Comfort Soft Feel Pressure Relief Support Breathable with Removable Cover (80x200 5 CM)
- Price
- $245.12
- Rating
- 4.0/5
- Reviews
- 1
- Age
- 3mo ago

CasaVora Homes High Density Soft Foam Mattress Topper (5cm Thickness) | Premium Knitted Fabric | Plush Comfort & Support | Breathable Durable Luxury Bed Topper (Single - 90 x 190 cm)
- Price
- $189.65
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 4mo ago

Memory Foam Mattress Topper 7CM Thickness Mattress Pad Topper Foam with Washable Zipped Cover Mattress Topper for Back Pain Relief (90X190CM BV8)
- Price
- $286.25
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 4mo ago

Euro Sleep Cooling Gel Infused Memory Foam Mattress Topper Luxury Hotel Style Ultra Soft & Fluffy Pressure Relief Breathable & Supportive Bed Topper (80x200 5 cm)
- Price
- $193.44
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2mo ago

Skymount Home Ultra Soft Mattress Topper 90x190+7cm White 600 GSM Luxury Microfiber Bed Topper with 4-Side Elastic Bands Extra Plush Quilted Mattress Pad for Hotel Comfort
- Price
- $96.67
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 1mo ago
Newest
by launch date
Skymount Home Ultra Soft Mattress Topper 90x190+7cm White 600 GSM Luxury Microfiber Bed Topper with 4-Side Elastic Bands Extra Plush Quilted Mattress Pad for Hotel Comfort
- Price
- $96.67
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 1mo ago

Euro Sleep Cooling Gel Infused Memory Foam Mattress Topper Luxury Hotel Style Ultra Soft & Fluffy Pressure Relief Breathable & Supportive Bed Topper (80x200 5 cm)
- Price
- $193.44
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2mo ago

Memory Foam Mattress Topper 7CM Thickness Mattress Pad Topper Foam with Washable Zipped Cover Mattress Topper for Back Pain Relief
- Price
- $324.99
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 3mo ago

Euro Sleep Gel Memory Foam Mattress Topper Cooling Comfort Soft Feel Pressure Relief Support Breathable with Removable Cover (80x200 5 CM)
- Price
- $245.12
- Rating
- 4.0/5
- Reviews
- 1
- Age
- 3mo ago

CasaVora Homes High Density Soft Foam Mattress Topper (5cm Thickness) | Premium Knitted Fabric | Plush Comfort & Support | Breathable Durable Luxury Bed Topper (Single - 90 x 190 cm)
- Price
- $189.65
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 4mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 38% of clicks. An open shelf where new products get seen.
Brands
19 falling
Sellers
33
Top-5 brand share
70%
Top 20: 100%
Top-5 click share
38%
Top 20: 77%
Open market
25%
- Hotel Linen Klub23%
- Cotton Home23%
- casaluna home textile11%
- Kiseely8%
- Rexal Home5%
- Linenspa4%
Demand
Mattress Topper search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 1.8×
Search terms
Top Mattress Topper search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- mattress topper135K/yr
- memory foam mattress topper23K/yr
- mattress topper 180x20021K/yr
- bed topper8K/yr
- mattress topper 200x2005K/yr
- topper4K/yr
Reviews and returns
What reviews say buyers love and hate about Mattress Topper
We read the reviews and the return reasons for every product selling here.
“worst bed topper ever”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mattress Topper questions
Answered from the same tracked data.









