Kitchen Mat
Kitchen Mat shows beatable incumbent ratings (4.0★), but soft demand (-14.5% this quarter) keeps it on the watch list.
Flapen Score
Ranks 95 of 213 Home niches · on the category median
Is Kitchen Mat profitable on Amazon?
According to Flapen's Amazon United Arab Emirates niche tracking, Kitchen Mat is a $234K/yr Amazon United Arab Emirates market (249K searches/yr). The top 5 brands hold 62% of demand. Verdict: Worth a look — 51/100.
Kitchen Mat: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -14.5% over the last 90 days and 1.7% of searches end in a purchase.
$234K
revenue / yr
Who owns the niche?
The top 5 brands hold 62% of demand, so 38% of the market is open.
38%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.0★ — the gap to enter on.
0/100
page quality · 38 products
Top Kitchen Mat products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share![[Set of 2] Premium Kitchen Rugs & Mats High-Grip Anti-Skid Rubber Backing Durable & Washable Oil & Water Resistant Easy to Clean Modern Contemporary Design 120x44 cm + 75x44 cm Camel Color](https://m.media-amazon.com/images/I/518yAny6MdL.jpg)
[Set of 2] Premium Kitchen Rugs & Mats High-Grip Anti-Skid Rubber Backing Durable & Washable Oil & Water Resistant Easy to Clean Modern Contemporary Design 120x44 cm + 75x44 cm Camel Color
- Price
- $62.12
- Rating
- 4.6/5
- Reviews
- 76
- Age
- 2y ago
DEXI Kitchen Mats and Rugs for Floor 44x75 + 44x150 cm Non Slip Washable Absorbent Thin Woven Runner Rug for Front of Sink Laundry Room Hallway Set of 2 Khaki
- Price
- $91.11
- Rating
- 4.2/5
- Reviews
- 411
- Age
- 3y ago
MOMENT 2 PCS Kitchen Floor Mats Anti-Fatigue Kitchen Floor Mat Set Non-Slip Water Absorbent and Quick Drying Kitchen Rugs Non-slip Kitchen Carpets. Assorted 2 Sizes: 40 * 60cm + 40 * 120cm
- Price
- $30.14
- Rating
- 3.0/5
- Reviews
- 15
- Age
- 1y ago
KitchenClouds Kitchen Mat Cushioned Anti Fatigue Rug 17.3x28 Waterproof Non Slip Standing and Comfort Desk/Floor Mats for House Sink Office (Black)
- Price
- $42.13
- Rating
- 4.4/5
- Reviews
- 21,102
- Age
- 2y ago
KazyOn Kitchen Floor Mats 2 Piece Set Water Absorbent Quick Drying Non-Slip Kitchen Rugs Light Grey 40x60cm and 40x120cm
- Price
- $33.54
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 6mo ago
Trending
90-day click momentumKazyOn Kitchen Floor Mats 2 Piece Set Water Absorbent Quick Drying Non-Slip Kitchen Rugs Light Grey 40x60cm and 40x120cm
- Price
- $33.54
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 6mo ago
Kitchen Mats for Floor 2Pcs Washable Anti Fatigue Mat for Cushioned 15.7x23.6+15.7x47.2 Waterproof Kitchen Rugs Non Slip Comfort Standing Mat for Home Sink Laundry (Retro patterns)
- Price
- $57.48
- Rating
- 3.7/5
- Reviews
- 12
- Age
- 1y ago
2Pcs Kitchen Mat Set with Shoes Brush & Gloves Kitchen Mat Floor Non Slip Kitchen Rug with Natural Rubber Backing Water Absorbent Washable Floor Mat(4060cm 40120cm Light Gray) Door Mat for Bathroom
- Price
- $39.47
- Rating
- 4.0/5
- Reviews
- 4
- Age
- 9mo ago
ZEONA Kitchen Bath Mat Pack of 2 Water Absorption Anti-Slip Backing Soft Comfort Surface Abrasion Resistant & Durable Easy to Clean Bathroom Sink or Shower Non-Slip Rug for Home Safety
- Price
- $37.40
- Rating
- 5.0/5
- Reviews
- 12
- Age
- 1y ago
2Pcs Kitchen Mat Set with Shoes Brush & Gloves Kitchen Mat Floor Non Slip Kitchen Rug with Natural Rubber Backing Water Absorbent Washable Floor Mat(4060cm 40120cm Black) Door Mat for Bathroom
- Price
- $40.96
- Rating
- 4.0/5
- Reviews
- 4
- Age
- 9mo ago
Newest
by launch dateKazyOn Kitchen Floor Mats 2 Piece Set Water Absorbent Quick Drying Non-Slip Kitchen Rugs Light Grey 40x60cm and 40x120cm
- Price
- $33.54
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 6mo ago
2Pcs Kitchen Mat Set with Shoes Brush & Gloves Kitchen Mat Floor Non Slip Kitchen Rug with Natural Rubber Backing Water Absorbent Washable Floor Mat(4060cm 40120cm Black) Door Mat for Bathroom
- Price
- $40.96
- Rating
- 4.0/5
- Reviews
- 4
- Age
- 9mo ago
2Pcs Kitchen Mat Set with Shoes Brush & Gloves Kitchen Mat Floor Non Slip Kitchen Rug with Natural Rubber Backing Water Absorbent Washable Floor Mat(4060cm 40120cm Light Gray) Door Mat for Bathroom
- Price
- $39.47
- Rating
- 4.0/5
- Reviews
- 4
- Age
- 9mo ago
ZEONA Kitchen Bath Mat Pack of 2 Water Absorption Anti-Slip Backing Soft Comfort Surface Abrasion Resistant & Durable Easy to Clean Bathroom Sink or Shower Non-Slip Rug for Home Safety
- Price
- $37.40
- Rating
- 5.0/5
- Reviews
- 12
- Age
- 1y ago
MOMENT 2 Pcs Set Kitchen Mats and Rugs for Floor 44x75cm+44x120cm Long Washable Non Slip Woven Runner Rug Rubber Grip Kitchen Floor Carpet Mats for Front of Sink Laundry Room Hallway (Khaki)
- Price
- $39.41
- Rating
- 4.5/5
- Reviews
- 23
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.
Brands
24 flat
Sellers
73
Top-5 brand share
62%
Top 20: 97%
Top-5 click share
43%
Top 20: 83%
Open market
34%
- DEXI22%
- Generic16%
- MOMENT11%
- KitchenClouds8%
- KazyOn5%
- LQZHBDWZ4%
Kitchen Mat demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.3×
Top Kitchen Mat search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- kitchen mat117K/yr
- kitchen mat floor non slip31K/yr
- kitchen rug25K/yr
- kitchen carpet18K/yr
- kitchen floor mat16K/yr
- سجادة مطبخ9K/yr
- kitchen floor mats non slip6K/yr
- kitchen rugs & mats8K/yr
- kitchen mats non slip waterproof7K/yr
- kitchen mats6K/yr
What reviews say buyers love and hate about Kitchen Mat
What buyers mention most, as a share of all reviews.
What buyers love
87% of reviews“Best Quality”
“Ok. Comfortable”
“Design is super cool”
“as described exactly”
“great value for it's price”
What buyers complain about
76% of reviews“poor quality”
“Too thin”
“Not good for wet floor”
“It just keeps sliding”
“Was a bit worried about the colour”
Kitchen Mat return rate & reasons
Why buyers send it back, as a share of all return requests.
4.2%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Kitchen Mat questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
