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Baby Detergent Liquid

Maybe

Returns run at only 0.3% of orders. But the top 5 brands take 89% of clicks, so Baby Detergent Liquid is a Maybe.

Flapen Score
59
59 / 100
Top 16% of 371 Health niches · +8 vs the category median of 51
Market size
$699K/yr222K searches / yr
90-day growth
+2.7%search demand this quarter
Competition
57%top-5 click share · 9 brands · 72 sellers

Flapen Score

Baby Detergent Liquid against its category

The dotted line is the Health average. Past it, Baby Detergent Liquid is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Baby Detergent Liquid market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Baby Detergent Liquid 222K times last year and spent an estimated $699K. The top 5 brands take 89% of clicks. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

7.8% of searches ended in a purchase last week.

Shoppers searched for this 222K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 7.8% of those searches ended in a purchase. Searches in the last 90 days moved +2.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $699K a year.

Searches, last 12 months
222K
Growth, 90 days vs prior 90
+2.7%
Conversion, latest week
7.8%
Market size, estimated
$699Ka year
Peak month
June1.5× the quietest month
Top search term
baby detergent liquid34K searches a year

02 · Price

A sale here is worth $40.34.

Listings sell for $40.34 on average, from $17.16 to $85.34. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 750 to 1,000 of them. At $40.34 that is $30K to $40K a year per listing.

Average price
$40.34inside the $15 to $100 sweet spot
Price range
$17.16–$85.34
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
25K–30K
Units per listing a year
750–1,000
Revenue per listing a year
$30K–$40K
Returns
0.3%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #113 within Home Care & Cleaning. It carries 604 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
0.3%
Average rank
#113in Home Care & Cleaning
Average rating
4.49 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
604per listing
Listings tracked
20

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
57 months

Products

Top Baby Detergent Liquid products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

$0$70K$140K$210K$280K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

72

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

57%

Top 20: 100%

Open market

7%

  • Persil46%
  • Cool & Cool19%
  • Windmill baby10%
  • Omo7%
  • Pigeon7%
  • Comfort4%
  • Open — no brand owns it (3 brands, 7%)

Demand

Baby Detergent Liquid search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Baby Detergent Liquid search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • baby detergent liquid34K/yr
  • persil sensitive for baby27K/yr
  • baby laundry detergent27K/yr
  • baby detergent20K/yr
  • cool & cool30K/yr
  • persil baby10K/yr
  • persil sensitive10K/yr
  • baby clothes washing liquid10K/yr
  • cool and cool6K/yr
  • baby washing liquid8K/yr

Reviews and returns

What reviews say buyers love and hate about Baby Detergent Liquid

We read the reviews and the return reasons for every product selling here.

38%of positive reviews mention “يشم”
27%of negative reviews mention “مانع للتسرب”
0.3%of orders come back
“Leaked”
A buyer, on “مانع للتسرب”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Baby Detergent Liquid questions

Answered from the same tracked data.