Floor Cleaner
PassFloor Cleaner scores 66 out of 100, a Pass. Shoppers spend $2.7M a year here, search demand grew +5.1% this quarter, and returns run at 0.4% of orders.
- Flapen Score
- 66 / 100Top 5% of 371 Health niches · +15 vs the category median of 5166
- Market size
- $2.7M/yr671K searches / yr
- 90-day growth
- +5.1%search demand this quarter
- Competition
- 49%top-5 click share · 7 brands · 33 sellers
Flapen Score
Floor Cleaner against its category
The dotted line is the Health average. Past it, Floor Cleaner is stronger. Inside it, weaker.
Market
The Floor Cleaner market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for Floor Cleaner 671K times last year and spent an estimated $2.7M. The top 5 brands take 95% of clicks. Demand peaks in Nov. Flapen scores it 66 out of 100, a Pass.
01 · Demand
14.9% of searches ended in a purchase last week.
Shoppers searched for this 671K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 14.9% of those searches ended in a purchase. Searches in the last 90 days moved +5.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.7M a year.
- Searches, last 12 months
- 671K
- Growth, 90 days vs prior 90
- +5.1%
- Conversion, latest week
- 14.9%
- Market size, estimated
- $2.7Ma year
- Peak month
- November1.5× the quietest month
- Top search term
- floor cleaner244K searches a year
02 · Price
A sale here is worth $27.14.
Listings sell for $27.14 on average, from $6.49 to $56.42. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 3,000 to 4,000 of them. At $27.14 that is $81K to $109K a year per listing.
- Average price
- $27.14inside the $15 to $100 sweet spot
- Price range
- $6.49–$56.42
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 125K–150K
- Units per listing a year
- 3,000–4,000
- Revenue per listing a year
- $81K–$109K
- Returns
- 0.4%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is ads.
92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #152 within Home Care & Cleaning. It carries 379 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #152in Home Care & Cleaning
- Average rating
- 4.48 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 379per listing
- Listings tracked
- 24
04 · Newcomers
Amazon counts 1 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Floor Cleaner products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Bcleen بيكلين Disinfectant Floor Cleaner 5L Lavender Scent Kills 99.9% of Viruses and Bacteria Surface Cleaner for Floors Toilets & Drains - 5L
- Price
- $12.55
- Rating
- 4.3/5
- Reviews
- 902
- Age
- 6y ago

Dettol Antibacterial Power Floor Cleaner Lavender 1.8L x 2
- Price
- $35.30
- Rating
- 4.6/5
- Reviews
- 1,123
- Age
- 6y ago

Dettol Antibacterial Power Floor Cleaner Lemon 1.8L x 2
- Price
- $34.91
- Rating
- 4.7/5
- Reviews
- 1,171
- Age
- 6y ago

Bcleen بيكلين Disinfectant Floor Cleaner Lavender 3L | For Floor Sink Toilet & Drains | Kills Germs | Multi-Surface Cleaning Solution
- Price
- $8.46
- Rating
- 4.4/5
- Reviews
- 440
- Age
- 5y ago

Clorox Scentiva Disinfectant Floor Cleaner 4.5L Tuscan Lavender Kills 99.9% of Viruses and Bacteria Bleach Free
- Price
- $28.66
- Rating
- 4.6/5
- Reviews
- 502
- Age
- 4y ago
Trending
90-day click momentum
Dettol Antibacterial Power Floor Cleaner Lavender 1.8L
- Price
- $21.15
- Rating
- 4.8/5
- Reviews
- 36
- Age
- 6y ago
![Dac Disinfectant Floor Cleaner Lavender Fragrance 5L [Amazon Exclusive]](https://m.media-amazon.com/images/I/41mS9qicv7L.jpg)
Dac Disinfectant Floor Cleaner Lavender Fragrance 5L [Amazon Exclusive]
- Price
- $31.64
- Rating
- 4.2/5
- Reviews
- 77
- Age
- 1y ago
![DAC Disinfectant Floor Cleaner Rose Fragrance 5L [Amazon Exclusive]](https://m.media-amazon.com/images/I/41dc2LWgD6L.jpg)
DAC Disinfectant Floor Cleaner Rose Fragrance 5L [Amazon Exclusive]
- Price
- $31.01
- Rating
- 4.2/5
- Reviews
- 77
- Age
- 1y ago

ECOLYTE+ Floor Cleaner Premium All Purpose Cleaner Plus Disinfectant for Hospital Home Office & Commercial Use for Dirt Stains & Germs Floor Cleaning (Lavender 5 Liter)
- Price
- $17.62
- Rating
- 4.4/5
- Reviews
- 704
- Age
- 3y ago

DAC Gold Disinfectant Multi-Purpose Cleaner - Rose (3 Litres + 1 Litre) For 99.9% Germs And Bacteria Removal GI0384166609
- Price
- $31.88
- Rating
- 4.5/5
- Reviews
- 219
- Age
- 7y ago
Newest
by launch date![Dac Disinfectant Floor Cleaner Floral Fragrance 5L [Amazon Exclusive]](https://m.media-amazon.com/images/I/41pjhD0fWqL.jpg)
Dac Disinfectant Floor Cleaner Floral Fragrance 5L [Amazon Exclusive]
- Price
- $31.52
- Rating
- 4.2/5
- Reviews
- 77
- Age
- 11mo ago
![Dac Disinfectant Floor Cleaner Lavender Fragrance 5L [Amazon Exclusive]](https://m.media-amazon.com/images/I/41mS9qicv7L.jpg)
Dac Disinfectant Floor Cleaner Lavender Fragrance 5L [Amazon Exclusive]
- Price
- $31.64
- Rating
- 4.2/5
- Reviews
- 77
- Age
- 1y ago
![Dac Disinfectant Floor Cleaner Pine Fragrance 5L [Amazon Exclusive]](https://m.media-amazon.com/images/I/41Tw5WT3GHL.jpg)
Dac Disinfectant Floor Cleaner Pine Fragrance 5L [Amazon Exclusive]
- Price
- $30.84
- Rating
- 4.2/5
- Reviews
- 77
- Age
- 1y ago
![DAC Disinfectant Floor Cleaner Rose Fragrance 5L [Amazon Exclusive]](https://m.media-amazon.com/images/I/41dc2LWgD6L.jpg)
DAC Disinfectant Floor Cleaner Rose Fragrance 5L [Amazon Exclusive]
- Price
- $31.01
- Rating
- 4.2/5
- Reviews
- 77
- Age
- 1y ago

Shinewell Floor cleaner Disinfectant 5 liter Floor Cleaner Liquid Lavender Fragrance all purpose cleaner
- Price
- $10.19
- Rating
- 4.3/5
- Reviews
- 91
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
7 falling
Sellers
33
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
49%
Top 20: 95%
Open market
2%
- Dettol40%
- Bcleen بيكلين24%
- DAC16%
- Clorox11%
- ECOLYTE+ Disinfectant4%
- Packwell3%
- Open — no brand owns it (1 brand, 2%)
Demand
Floor Cleaner search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 1.5×
Search terms
Top Floor Cleaner search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- floor cleaner244K/yr
- dettol floor cleaner125K/yr
- floor cleaner liquid97K/yr
- dac floor cleaner42K/yr
- dac38K/yr
- منظف ارضيات22K/yr
- bcleen22K/yr
- clorox floor cleaner12K/yr
- ديتول منظف ارضيات11K/yr
- floor cleaner dettol5K/yr
Reviews and returns
What reviews say buyers love and hate about Floor Cleaner
We read the reviews and the return reasons for every product selling here.
“everything leaked inside the box”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Floor Cleaner questions
Answered from the same tracked data.









