Tanning Oil
PassTanning Oil scores 68 out of 100, a Pass. Shoppers spend an estimated $284K a year here, search demand grew +225.7% this quarter, and an estimated 0.7% of orders come back.
- Flapen Score
- 68 / 100Top 2% of 445 Beauty niches · +17 vs the category median of 5168
- Market size
- $284K/yr116K searches / yr
- 90-day growth
- +225.7%search demand this quarter
- Competition
- 40%top-5 click share · 16 brands · 121 sellers
Flapen Score
Tanning Oil against its category
The dotted line is the Beauty average. Past it, Tanning Oil is stronger. Inside it, weaker.
Market
The Tanning Oil market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for Tanning Oil 116K times last year and spent an estimated $284K. The top 5 brands take 76% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 68 out of 100, a Pass.
01 · Demand
An estimated 4.1% of those searches ended in a purchase.
Shoppers searched for this 116K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved +225.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $284K a year.
- Searches, last 12 months
- 116K
- Growth, 90 days vs prior 90
- +225.7%
- Conversion, latest week
- 4.1%
- Market size, estimated
- $284Ka year
- Peak month
- May15.8× the quietest month
- Top search term
- tanning oil75K searches a year
02 · Price
A sale here is worth $59.60.
Listings sell for $59.60 on average, from $21.75 to $211.43. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $59.60 that is $6K to $15K a year per listing.
- Average price
- $59.60inside the $15 to $100 sweet spot
- Price range
- $21.75–$211.43
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $6K–$15K
- Returns
- 0.7%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is reviews.
34% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #134 within Beauty. It carries 3,165 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 34%
- Prime listings
- 93%
- Out of stock, average day
- 0.0%
- Average rank
- #134in Beauty
- Average rating
- 4.38 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 3,165per listing
- Listings tracked
- 41
04 · Newcomers
1 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 64 months
Products
Top Tanning Oil products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Hawaiian Tropic Dark Tanning Oil Original 8 Oz Ounce (Pack Of 1)
- Price
- $40.75
- Rating
- 4.5/5
- Reviews
- 3,048
- Age
- 13y ago

Hawaiian Tropic Sunscreen Oil Spray Protective Tanning Enhance Tan & moisturize coconut oil Tropical Scent SPF 25 UVA/UVB Water resistant (80Mins) Vegan No Oxybenzone - 236ml
- Price
- $40.70
- Rating
- 4.4/5
- Reviews
- 1,982
- Age
- 7y ago

NIVEA SUN Tanning Oil Spray Carotenne Vitamine E & Jojoba Oil SPF 6 200ml
- Price
- $27.24
- Rating
- 4.5/5
- Reviews
- 257
- Age
- 7y ago

Australian Gold Bronzing Dry Oil Spray Intensifier 237 ml
- Price
- $58.55
- Rating
- 4.5/5
- Reviews
- 19,928
- Age
- 13y ago

Carroten Intensive Tanning Oil SPF 0 200 ml - Tanning Accelerator with Carrot and Coconut Oils - Vegan Tanning Oil with Coconut Fragrance
- Price
- $53.35
- Rating
- 4.5/5
- Reviews
- 97
- Age
- 2y ago
Trending
estimated 90-day click momentum
Hawaiian Tropic Spf8 Protective Dry Spray Oil
- Price
- $39.44
- Rating
- 4.4/5
- Reviews
- 2,178
- Age
- 13y ago

Supre Cherry Bomb Red Hot Dark Accelerator Tanning Lotion 8 oz.
- Price
- $105.89
- Rating
- 3.2/5
- Reviews
- 19
- Age
- 13y ago

Carroten Intensive Tanning Oil SPF 0 200 ml - Tanning Accelerator with Carrot and Coconut Oils - Vegan Tanning Oil with Coconut Fragrance
- Price
- $53.35
- Rating
- 4.5/5
- Reviews
- 97
- Age
- 2y ago

Wonders Deep Dark Tanning Oil | Fast Tan Accelerator for Dark Bronzed Skin | Moisturizing Sun Body Oil with Coconut Oil Carrot Oil & Coconut Water | Vegan Cruelty-Free | Oxybenzone-Free
- Price
- $87.78
- Rating
- 4.3/5
- Reviews
- 20
- Age
- 1y ago

Wonders Deep Dark Tanning Oil with Shimmer | Fast Tan Accelerator for Golden Bronze Glow | Moisturizing Sun Body Oil with Coconut Oil Carrot Oil | Vegan Cruelty-Free Oxybenzone-Free | 250ml
- Price
- $118.80
- Rating
- 4.4/5
- Reviews
- 22
- Age
- 1y ago
Newest
by launch date
Wonders Deep Dark Tanning Oil with Shimmer | Fast Tan Accelerator for Golden Bronze Glow | Moisturizing Sun Body Oil with Coconut Oil Carrot Oil | Vegan Cruelty-Free Oxybenzone-Free | 250ml
- Price
- $118.80
- Rating
- 4.4/5
- Reviews
- 22
- Age
- 1y ago

Wonders Deep Dark Tanning Oil | Fast Tan Accelerator for Dark Bronzed Skin | Moisturizing Sun Body Oil with Coconut Oil Carrot Oil & Coconut Water | Vegan Cruelty-Free | Oxybenzone-Free
- Price
- $87.78
- Rating
- 4.3/5
- Reviews
- 20
- Age
- 1y ago

Carroten Intensive Tanning Oil SPF 0 200 ml - Tanning Accelerator with Carrot and Coconut Oils - Vegan Tanning Oil with Coconut Fragrance
- Price
- $53.35
- Rating
- 4.5/5
- Reviews
- 97
- Age
- 2y ago

b.tan Deep Tanning Accelerator | Tan Intensifier Dark Oil - Dry Sun Spray Packed With Ultra Moisturizing Oils - Enhancer For Sun - 236ml
- Price
- $67.17
- Rating
- 4.4/5
- Reviews
- 5,810
- Age
- 4y ago

Luna Intensive Tanning Gel 130 gm
- Price
- $64.60
- Rating
- 4.2/5
- Reviews
- 121
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 40% of clicks, no more. An open shelf where new products get seen.
Brands
16 rising
Sellers
121
Est. top-5 brand share
76%
Top 20: 100%
Est. top-5 click share
40%
Top 20: 79%
Open market
19%
- Hawaiian Tropic50%
- NIVEA9%
- Generic6%
- Carroten6%
- Australian Gold5%
- Malibu5%
Demand
Tanning Oil search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 15.8×
Search terms
Top Tanning Oil search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- tanning oil75K/yr
- hawaiian tropic27K/yr
- tan oil8K/yr
- hawaiian tropic sunscreen5K/yr
Reviews and returns
What reviews say buyers love and hate about Tanning Oil
We read the reviews and the return reasons for every product selling here.
“beware of stains”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
23 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Tanning Oil questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









