Amazency vs Flapen for Full-Service Amazon Management
One company publishes a complete business service and no fee, the other publishes five monthly tiers and a year one outcome, so six questions decide it.
Joel Turcotte Gaucher
Working with Agencies
Seller Central Amazon India and the Cost of a Second Market
A second Amazon marketplace is a capital decision, so size the category against the $2M a year floor and price the stock and operator hours first.
Joel Turcotte Gaucher
Working with Agencies
Amazon Seller Central Account Creation and What Comes First
Creating the account is the cheap part, so settle the market that clears $2M a year, the product scored on 90+ data points, the budget, and the owner.
Joel Turcotte Gaucher
Working with Agencies
Amazon Review Policy and Who Owns the Read on Your Account
Read the rules inside your own account, then run reviews as one owned number with a weekly read on rating and velocity and a written stop rule.
Joel Turcotte Gaucher
Working with Agencies
Amazon FBA Shipping Calculator and the Sheet to Fill First
A calculator returns a number only after your own unit and your own account supply the lines, so build the landed cost sheet before you open one.
Joel Turcotte Gaucher
Working with Agencies
Amazon FBA How to Start in Five Gated Steps
Starting Amazon FBA is five gates in order, a $2M market floor, a rating target 0.2 stars above the niche average, 200 units in Phase 1, and a stop rule.
Joel Turcotte Gaucher
Working with Agencies
Remote Fulfillment With FBA and What It Costs You in Margin
Serving a neighboring marketplace from your main stock pool is a demand test, so size that market above $2M a year before you commit any units to it.
Joel Turcotte Gaucher
Working with Agencies
FBA Liquidation and the Decision to Recover Cash on Aged Stock
Recovering cash on aged Amazon units is a stop decision with one named owner, a weekly read on sell through, and a rule written before the stock landed.
Joel Turcotte Gaucher
Working with Agencies
FBA Growth Diagnosis for a Plateaued Amazon Account
FBA growth stalls on capacity before it stalls on market, so count the brands your account manager carries and write the stop rule before you buy more.
Joel Turcotte Gaucher
Working with Agencies
FBA Donations Program and When to Let Stock Go
Donating excess FBA stock is a cash call you own, so score the batch on rating trend, return rate, conversion, and acquisition cost before it leaves.