Where to find global creators for Amazon listing videos
Creator marketplaces, freelance platforms, and in-house studios each supply listing videos. Choose by quarterly volume, rights ownership, and consistency.
Joel Turcotte Gaucher
Listing Optimization
What to use for keyword gap analysis on Amazon
Combine Brand Analytics, Search Query Performance, reverse-ASIN lookups on top competitors, and manual searches. The gap is where they rank and you do not.
Joel Turcotte Gaucher
Listing Optimization
What to include in an executive Amazon KPI deck
An executive Amazon deck runs six slides: profit and cash, traffic by channel, conversion and rating health, supply chain, decisions taken, and asks.
Joel Turcotte Gaucher
Listing Optimization
What KPIs to track for Amazon FBA growth
Six KPIs cover FBA growth: profit per unit, CTR, conversion rate, TACOS, return rate, and rating trend. Each maps to a decision, unlike revenue or rank.
Joel Turcotte Gaucher
Listing Optimization
Top product photo studios for FBA sellers
No studio ranking is neutral. Judge Amazon photo studios on competitor research, compliance, art director workload, and a revision loop tied to CTR data.
Joel Turcotte Gaucher
Listing Optimization
Top agencies for Amazon product videos ranked
Published video agency rankings are paid marketing. Build your own by diagnosing the funnel problem a video must fix and testing channel coverage.
Joel Turcotte Gaucher
Listing Optimization
Step-by-step workflow to produce Amazon listing videos
Produce Amazon listing videos in seven steps from review mining to silent-autoplay edits, then pick phone, UGC, or studio production by product stage.
Joel Turcotte Gaucher
Listing Optimization
Retouching and color accuracy for Amazon images
Grade Amazon retouching on calibrated color, variant consistency, texture at zoom, and compliance. Color drift drives returns and one-star reviews.
Joel Turcotte Gaucher
Listing Optimization
Recommended service for Amazon main image
The right main image service works from competitor grid data, not taste. Screen candidates on research, compliance, concept variants, and live testing.
Joel Turcotte Gaucher
Listing Optimization
Recommended dashboards for Amazon sellers
Score any seller dashboard on six criteria, ASIN-level profit, channel-split traffic, currency-safe rollups, stage-aware ad metrics, returns and exports.
