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Touch Light Switch

Fail

The top 5 brands take 97% of clicks, so Touch Light Switch is a Fail.

Flapen Score
35
35 / 100
Ranks 8,681 of 9,536 Tools & Home Improvement niches · −13 vs the category median of 48
Market size
$62K/yr46K searches / yr
90-day growth
-17.6%search demand this quarter
Competition
73%top-5 click share · 6 brands · 15 sellers

Flapen Score

Touch Light Switch against its category

The dotted line is the Tools & Home Improvement average. Past it, Touch Light Switch is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Touch Light Switch market on Amazon at a glance

Shoppers on Amazon United States searched for Touch Light Switch 46K times last year and spent an estimated $62K. The top 5 brands take 97% of clicks. Flapen scores it 35 out of 100, a Fail.

01 · Demand

3.3% of searches ended in a purchase last week.

Shoppers searched for this 46K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -17.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $62K a year.

Searches, last 12 months
46K
Growth, 90 days vs prior 90
-17.6%
Conversion, latest week
3.3%
Market size, estimated
$62Ka year
Top search term
touch switch11K searches a year

02 · Price

A sale here is worth $41.39.

Listings sell for $41.39 on average, from $7.03 to $122.85. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $41.39 that is $4K to $10K a year per listing.

Average price
$41.39inside the $15 to $100 sweet spot
Price range
$7.03–$122.85
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
100–250
Revenue per listing a year
$4K–$10K
Returns
4.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #77 within Switches & Dimmers. It carries 1,389 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#77in Switches & Dimmers
Average rating
4.27 starsAmazon United States average 4.42 stars
Average reviews
1,389per listing
Listings tracked
13

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
48 months

Products

Top Touch Light Switch products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.

$0$9K$19K$28K$37K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 falling

Sellers

15

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

0%

  • Lutron78%
  • ELEGRP6%
  • Zeifun5%
  • Yogcow4%
  • ALAMSCN4%
  • DEWENWILS3%
  • Open — no brand owns it (0%)

Demand

Touch Light Switch search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KBlack Friday '25SepOctNovDecJanFebMarAprMayJunJul

Peak months: Jan · busiest ÷ quietest = 1.9× · 11 of 12 months tracked

Search terms

Top Touch Light Switch search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • touch switch11K/yr
  • lutron sunnata dimmer switch4K/yr
  • touch dimmer switch9K/yr
  • lutron sunnata6K/yr
  • touch dimmer4K/yr
  • sunnata dimmer2K/yr
  • lutron sunnata dimmer5K/yr
  • touch switch for lights3K/yr
  • lutron sunnata touch dimmer switch1K/yr

Reviews and returns

What reviews say buyers love and hate about Touch Light Switch

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Advertised Vs Actual Product”
24%of negative reviews mention “Durability”
4.7%of orders come back
“Failed with the first few uses”
A buyer, on “Durability”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Touch Light Switch questions

Answered from the same tracked data.