solder
Skip itSoft demand (-5.2% this quarter) — this niche doesn't clear our bar today.
Conversion
Incredible12.5%search→purchase rate — share of searches ending in a sale
Returns
Great1.1%return rate — above 5% kills the launch gate
Market size
Great$1.2M$1.2M/yr · 1.1M searches
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Price range
Okay$4.40–$19.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Review moat
Bad4,424.83avg incumbent reviews — the moat a new listing must climb
Avg price
Bad$8.73avg listing price — sweet spot $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-5.2%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, solder is a $1.2M/yr Amazon United States market (1.1M searches/yr). The top 5 brands hold 80% of demand. Verdict: Skip it — 49/100.
Data updated Jul 30, 2026 · scored weekly · How we score niches
solder market data
- Units sold / yr
- 125K–150K
- avg 6,000–8,000/product
- Revenue / yr
- $1.1M–$1.3M
- units × avg price
- Conversion rate
- 12.5%
- Avg BSR
- #17
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 94%
- Out of stock
- 0.8%
- Avg brand age
- 58 months
- Avg seller age
- 166 days
Competition & brand share
The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.Brands
12 falling
Sellers
25
Top-5 brand share
80%
Top 20: 100%
Top-5 click share
67%
Top 20: 100%
Open market
15%
- MAIYUM29%
- TOWOT25%
- HengTianMei10%
- twocorn9%
- HGMZZQ7%
- WYcYcW5%
- Open — no brand owns it (6 brands, 15%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -5.2% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.3×
Top solder search terms
- solder576K/yr
- soldering wire101K/yr
- solder wire91K/yr
- rosin core solder39K/yr
- electrical solder38K/yr
- estao para soldar32K/yr
- lead solder20K/yr
- electronic solder18K/yr
- estao15K/yr
- leaded solder16K/yr
Top solder products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 18 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
TOWOT 63-37 High Purity Tin Lead Rosin Core Solder Wire for Electrical Soldering Content 1.8% Solder Flux (1.0mm 50g)
TOWOT$6.684.7★5,396 rev

MAIYUM 63-37 Tin Lead Rosin Core Solder Wire for Electrical Soldering (0.8mm 50g)
MAIYUM$8.534.6★22,279 rev

Twocorn 63/37 Solder Wire high Purity no-wash tin-Lead Rosin cored Wire with 1.8% Flux for Electric Soldering (0.8mm 50g)
twocorn$5.054.5★948 rev

MAIYUM 63-37 Tin Lead Rosin Core Solder Wire for Electrical Soldering (0.8mm 100g)
MAIYUM$11.804.6★22,279 rev

HGMZZQ 60/40 Tin Lead Solder Wire with Rosin core for Electrical Soldering 0.031 inch(0.8mm-50g)
HGMZZQ$9.744.7★4,061 rev
Newest
by launch date
WYcYcW 3Pcs Solder Wire 63/37 High Purity Tin Rosin Core Solder for Electronic Electrical Soldering Components Repair Low Residue(0.6mm27g)
WYcYcW$5.17161 rev

WYcYcW 3Pcs Solder Wire 63/37 High Purity Tin Rosin Core Solder for Electronic Electrical Soldering Components Repair Low Residue (0.8mm36g)
WYcYcW$6.00161 rev

Rindion 60/40 Solder Wire 4 PCS Rosin Core Solder Soldering Wire for Stained Glass Electrical Soldering Components Repair (2P 0.8mm/12g and 2P 1mm /15g)
Rindion$4.40344 rev

HengTianMei 60/40 Rosin Core Low Temp Tin Lead Solder Wire for Soldering Electronic Devices (1.2mm/50g)
HengTianMei$7.92302 rev

HengTianMei 60/40 Tin Lead Electronic Rosin Core Solder Wire for Soldering Electronic Components (1.0mm/50g)
HengTianMei$8.00302 rev
Trending
90-day click momentum
WYcYcW 3Pcs Solder Wire 63/37 High Purity Tin Rosin Core Solder for Electronic Electrical Soldering Components Repair Low Residue(0.6mm27g)
WYcYcW$5.174.6★

WYcYcW 3Pcs Solder Wire 63/37 High Purity Tin Rosin Core Solder for Electronic Electrical Soldering Components Repair Low Residue (0.8mm36g)
WYcYcW$6.004.6★

HengTianMei 60/40 Tin Lead Electronic Rosin Core Solder Wire for Soldering Electronic Components (1.0mm/50g)
HengTianMei$8.004.7★

MAIYUM 63-37 Tin Lead Rosin Core Solder Wire for Electrical Soldering (0.8mm 100g)
MAIYUM$11.804.6★

Weller WSW SnPb (T0051403099) Solder Wire Dia: 1.0 mm / 0.039 in Wt: 100 g / 3.527 oz Alloy Sn60Pb40 Flux content 2.2%
Weller$19.784.8★
What buyers say about solder
What buyers praise and complain about, mined from review topics.What buyers love
“Other than that its been solid quality”
“Great deal”
“As described”
“This is very easy to use”
“Pros: good heating speed”
“Flows good”
“Works well”
“Easy to use and outstanding connectivity”
“This lead rosin core solder works fantastic”
“Decent size”
What buyers complain about
“Poor quality control”
“Not functional”
“It melted very easily”
“Doesnt flow well”
“extremely difficult to operate”
“needs to be twice as thick”
“I agree with others that its a little on the expensive side”
“Doesnt stick”
“It doesn't conform to my nickel strip”
“Do note, if youre trying to solder anything shiny or crystal, the heat from this will take away the shine”
Top return reasons
Common questions
- Is solder profitable to sell on Amazon United States?
- The niche generates $1.2M/yr across 18 tracked products. 90-day search growth is -5.2%. Flapen's verdict: Skip it (49/100).
- How competitive is the solder niche?
- 12 brands and 25 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 80% of demand.
- What do buyers complain about in solder?
- Top complaints mined from reviews: Quality-Overall, Functionality-Overall, Heating. The return rate is 1.1%.
- When does demand for solder peak?
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- What does it cost to enter the solder niche?
- Listings span $4.40–$19.78; the average listing price is $8.73 (sweet spot $15–$100). The average incumbent carries 4,425 reviews — the moat a new listing must climb.