Is Solar Sign Lights Outdoor profitable to sell on Amazon United States?

Flapen scores Solar Sign Lights Outdoor 54 out of 100 on Amazon United States, a Maybe. Shoppers spend $114K a year across 48 tracked products. Amazon counts 1 of the 6 products launched in the last year as successful launches. Search demand grew -2.4% in the last 90 days.

How competitive is the Solar Sign Lights Outdoor niche on Amazon United States?

25 brands and 32 sellers compete in Solar Sign Lights Outdoor on Amazon United States. The top 5 Solar Sign Lights Outdoor products take 32% of clicks, and the top 5 brands take 60%.

What do buyers complain about in Solar Sign Lights Outdoor?

Solar Sign Lights Outdoor buyers on Amazon United States complain most about Brightness/Shine/Glow, Durability, and Functionality-Overall. Returns run at 2.7% of orders.

When does demand for Solar Sign Lights Outdoor peak?

Search demand for Solar Sign Lights Outdoor on Amazon United States peaks in Oct–Nov, and the busiest month runs 2.1× the quietest.

What does it cost to enter the Solar Sign Lights Outdoor niche?

Solar Sign Lights Outdoor sells for $53.02 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $12.29 to $171.42. The average product has 1,252 reviews, the count a new listing must catch up to.

Solar Sign Lights Outdoor

Maybe

Products sell for $53.02 on average, inside the sweet spot. But buyers convert on only 1.6% of searches, so Solar Sign Lights Outdoor is a Maybe.

Filters High Price

Flapen Score: 54
54 / 100Top 24% of 9,536 Tools & Home Improvement niches · +6 vs the category median of 48
Market size: $114K/yr134K searches / yr
90-day growth: -2.4%search demand this quarter
Competition: 32%top-5 click share · 25 brands · 32 sellers

Flapen Score

Solar Sign Lights Outdoor against its category

The dotted line is the Tools & Home Improvement average. Past it, Solar Sign Lights Outdoor is stronger. Inside it, weaker.

54Maybe

This niche Category average

See the method

Market

The Solar Sign Lights Outdoor market on Amazon at a glance

Shoppers on Amazon United States searched for Solar Sign Lights Outdoor 134K times last year and spent an estimated $114K. The top 5 brands take 60% of clicks. Demand peaks in Oct–Nov. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

1.6% of searches ended in a purchase last week.

Shoppers searched for this 134K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -2.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $114K a year.

Searches, last 12 months: 134K
Growth, 90 days vs prior 90: -2.4%
Conversion, latest week: 1.6%
Market size, estimated: $114Ka year
Peak month: November2.1× the quietest month
Top search term: solar sign light31K searches a year

02 · Price

A sale here is worth $53.02.

Listings sell for $53.02 on average, from $12.29 to $171.42. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $53.02 that is $0 to $5K a year per listing.

Average price: $53.02inside the $15 to $100 sweet spot
Price range: $12.29–$171.42
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 3K–4K
Units per listing a year: 0–100
Revenue per listing a year: $0–$5K
Returns: 2.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

96% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 6.4% of listings are out of stock. The average listing ranks #535 within Landscape Lighting. It carries 1,252 reviews at 4.17 stars, so a new listing needs social proof before a better product.

Sponsored listings: 96%
Prime listings: 98%
Out of stock, average day: 6.4%
Average rank: #535in Landscape Lighting
Average rating: 4.17 starsAmazon United States average 4.42 stars
Average reviews: 1,252per listing
Listings tracked: 48

04 · Newcomers

Amazon counts 1 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 6
Successful launches: 1Amazon's first-year sales bar
Average brand age: 35 months

Products