Is solar pumpkin lights outdoor profitable to sell on Amazon United States?

The niche generates $22K/yr across 27 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is >1,000%. Flapen's verdict: Worth a look (59/100).

How competitive is the solar pumpkin lights outdoor niche?

20 brands and 25 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 58% of demand.

What do buyers complain about in solar pumpkin lights outdoor?

Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 4.4%.

When does demand for solar pumpkin lights outdoor peak?

Demand peaks in Sep–Oct; the busiest month runs 357.5× the quietest.

What does it cost to enter the solar pumpkin lights outdoor niche?

Listings span $12.35–$42.66; the average listing price is $23.11 (sweet spot $15–$100). The average incumbent carries 98 reviews — the moat a new listing must climb.

solar pumpkin lights outdoor

Worth a look

Shows demand growing >1,000% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Growth

Incredible>1,000%

90-day search growth — must beat 0% to launch

Review moat

Incredible97.89

avg incumbent reviews — the moat a new listing must climb

Avg price

Incredible$23.11

avg listing price — sweet spot $15–$100

Price range

Great$12.35–$42.66

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great58%

top-5 brand share — no brand owns this niche

Competition

Good45%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Returns

Okay4.4%

return rate — above 5% kills the launch gate

Conversion

Bad1.3%

search→purchase rate — share of searches ending in a sale

Market size

Bad$22K

$22K/yr · 74K searches

According to Flapen's Amazon United States niche tracking, solar pumpkin lights outdoor is a $22K/yr Amazon United States market (74K searches/yr). The top 5 brands hold 58% of demand. Demand peaks in Sep–Oct. Verdict: Worth a look — 59/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

solar pumpkin lights outdoor market data

Units sold / yr: 2K–2K; avg 0–100/product
Revenue / yr: $35K–$46K; units × avg price
Conversion rate: 1.3%
Avg BSR: #1,781
Page quality: 0%
Prime: 78%
Sponsored: 93%
Out of stock: 36.6%
Avg brand age: 20 months
Avg seller age: 247 days

Competition & brand share

The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.

Brands

20 rising

Sellers

Top-5 brand share

58%

Top 20: 100%

Top-5 click share

45%

Top 20: 94%

Open market

36%

BRIGHTDECK16%
LocusArs15%
Generic10%
WONDHOME9%
YZYOE7%
Awinking6%

Demand & seasonality

Weekly Amazon search volume, last 87 weeks — >1,000% search growth over the last 90 days.

Peak months: Sep, Oct · busiest ÷ quietest = 357.5×

Open Trend

Top solar pumpkin lights outdoor search terms

solar pumpkins for outside42K/yr >1,000%0.3% conv.
solar pumpkin20K/yr +942.7%1.1% conv.
solar pumpkins12K/yr >1,000%1.2% conv.

All search terms

Top solar pumpkin lights outdoor products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

BRIGHTDECK Halloween Pumpkin Solar Lanterns 2 Pack Jack O Lantern Pumpkin Lights for Halloween Decorations Outdoor Weatherproof & Portable Fall Yard Decor (2Pack Warm White)

BRIGHTDECK$39.434.6★23 rev

LocusArs Solar Lighted Pumpkin Decor Outdoor Fall Porch Decorations for Halloween Thanksgiving Outdoor Pumpkin Lights LED Glowing Resin Pumpkins Set of 2 for Porch Patio Yard Garden Tabletop

LocusArs$27.494.2★13 rev

YZYOE LED Solar Pumpkin Head Ground Light Halloween Outdoor Atmosphere Decoration lamp Cute Resin Pumpkin Head Courtyard Landscape Lights.

YZYOE$12.353.6★50 rev

WONDHOME Solar Pumpkin Lights - Garden Statues for Thanksgiving & Halloween Outdoor Fall Decorations for Porch Terrace Yard Lawn Patio

WONDHOME$23.063.6★175 rev

6 Pack Solar Jack O Lantern Stake String Lights - Orange Halloween Pathway Decor for Outdoor Halloween Yard Display

Awinking$15.244.1★544 rev

Newest

by launch date

Metal Solar Halloween Black Cat Pumpkin Moon Garden Stake Light Auto On/Off

Generic$19.661 rev

2w ago

Solar Halloween Black Cat & Pumpkin Moon Garden Stake Light Outdoor Waterproof LED Yard Decoration with Crescent Moon Hanging Jack-o-Lantern Lantern for Garden Patio Walkway Porch (Style C)

Generic$21.643 rev

2w ago

Solar Halloween Black Cat Garden Stake Light Pumpkin Moon Garden Stake Light Hanging Jack-o-Lantern Lantern for Patio Walkway Porch (Style C)

Generic$22.623 rev

3w ago

Solar Halloween Black Cat & Pumpkin Moon Garden Stake Light 34inch Solar Black Cat Stake Light Spooky Garden Decor with LED Glow Waterproof Halloween Decor for Patio Lawn Pathway (B*1)

Lokinanas$34.263 rev

3w ago

Solar Halloween Black Cat & Pumpkin Moon Garden Stake Light Waterproof Solar Black Cat on Crescent Moon with Hanging Pumpkin Lantern Outdoor Halloween Yard Decor for Garden Patio Lawn Pathway

Fkoeuxul$24.762 rev

1mo ago

What buyers say about solar pumpkin lights outdoor

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow25%

“Great lights”

Design-Overall13%

“all will look most magical”

Size-Overall11%

“The dimensions are provided and accurate,”

Quality-Overall9%

“All great options”

Material Quality7%

“Its made from durable resin, so its built to handle rain, frost, and sun, making it a lasting addition to your garden or doorstep”

Assembly/Installation4%

“was easy to assemble”

Value For Money4%

“Worth every penny for fall decor lovers”

Durability3%

“Its made from durable resin, so its built to handle rain, frost, and sun, making it a lasting addition to your garden or doorstep”

Advertised Vs Actual Product3%

“It looks exactly as described”

Color2%

“The flowers are colorful and vibrant”

What buyers complain about

Size-Overall34%

“They are bigger then I thought”

Durability12%

“Tops broke off very easy”

Quality-Overall6%

“frankly, just looks cheap”

Maintenance And Repair4%

“Had to keep fixing because it would fall off the hook”

Advertised Vs Actual Product4%

“Deceiving”

Charging2%

“the charge doesn't last all night”

Strength2%

“feels a bit fragile”

Color2%

“toy-like color that looks quite unnatural in the daylight”

Design-Overall2%

“the aesthetics just missed the mark for me”

Top return reasons

Size-Overall34%

Defective Material/Parts13%

Charging13%

Advertised Vs Actual Product9%

Quality-Overall6%

Value For Money6%

Add-Ons/Attachments6%

Functionality-Overall6%

Connectivity-Overall3%

Shape/Style3%

Common questions

Is solar pumpkin lights outdoor profitable to sell on Amazon United States?: The niche generates $22K/yr across 27 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is >1,000%. Flapen's verdict: Worth a look (59/100).
How competitive is the solar pumpkin lights outdoor niche?: 20 brands and 25 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 58% of demand.
What do buyers complain about in solar pumpkin lights outdoor?: Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 4.4%.
When does demand for solar pumpkin lights outdoor peak?: Demand peaks in Sep–Oct; the busiest month runs 357.5× the quietest.
What does it cost to enter the solar pumpkin lights outdoor niche?: Listings span $12.35–$42.66; the average listing price is $23.11 (sweet spot $15–$100). The average incumbent carries 98 reviews — the moat a new listing must climb.