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Solar Lights for Outside String

Pass

Solar Lights for Outside String scores 68 out of 100, a Pass. Shoppers spend $552K a year here, search demand grew +63.1% this quarter, and returns run at 2.4% of orders.

Flapen Score
68
68 / 100
Top 2% of 9,536 Tools & Home Improvement niches · +20 vs the category median of 48
Market size
$552K/yr610K searches / yr
90-day growth
+63.1%search demand this quarter
Competition
35%top-5 click share · 32 brands · 53 sellers

Flapen Score

Solar Lights for Outside String against its category

The dotted line is the Tools & Home Improvement average. Past it, Solar Lights for Outside String is stronger. Inside it, weaker.

68Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Solar Lights for Outside String market on Amazon at a glance

Shoppers on Amazon United States searched for Solar Lights for Outside String 610K times last year and spent an estimated $552K. The top 5 brands take 66% of clicks. Demand peaks in Apr–May–Jun. Flapen scores it 68 out of 100, a Pass.

01 · Demand

4.0% of searches ended in a purchase last week.

Shoppers searched for this 610K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 4.0% of those searches ended in a purchase. Searches in the last 90 days moved +63.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $552K a year.

Searches, last 12 months
610K
Growth, 90 days vs prior 90
+63.1%
Conversion, latest week
4.0%
Market size, estimated
$552Ka year
Peak month
May4.0× the quietest month
Top search term
decorative solar lights70K searches a year

02 · Price

A sale here is worth $22.73.

Listings sell for $22.73 on average, from $6.34 to $60.62. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At $22.73 that is $6K to $11K a year per listing.

Average price
$22.73inside the $15 to $100 sweet spot
Price range
$6.34–$60.62
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
250–500
Revenue per listing a year
$6K–$11K
Returns
2.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.1% of listings are out of stock. The average listing ranks #59 within String Lights. It carries 5,544 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
98%
Prime listings
100%
Out of stock, average day
0.1%
Average rank
#59in String Lights
Average rating
4.32 starsAmazon United States average 4.42 stars
Average reviews
5,544per listing
Listings tracked
50

04 · Newcomers

Amazon counts 12 of last year's 12 launches as successful.

12 products launched here in the last 12 months. Amazon counts 12 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
12
Successful launches
12Amazon's first-year sales bar
Average brand age
31 months

Products

Top Solar Lights for Outside String products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 35% of clicks. An open shelf where new products get seen.

$0$22K$44K$66K$88K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

32 falling

Sellers

53

Top-5 brand share

66%

Top 20: 90%

Top-5 click share

35%

Top 20: 72%

Open market

31%

  • Brightown28%
  • addlon17%
  • Brightech15%
  • Minetom3%
  • Joomer3%
  • VGUXG3%

Demand

Solar Lights for Outside String search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '24Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 4.0×

Search terms

Top Solar Lights for Outside String search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • decorative solar lights70K/yr
  • string solar lights outdoor waterproof44K/yr
  • outdoor solar string lights waterproof41K/yr
  • string lights solar38K/yr
  • solar light string40K/yr
  • string solar lights33K/yr
  • solar lights string37K/yr
  • outdoor string lights solar33K/yr
  • garden solar lights decorative41K/yr
  • string lights for outside solar powered36K/yr

Reviews and returns

What reviews say buyers love and hate about Solar Lights for Outside String

We read the reviews and the return reasons for every product selling here.

36%of positive reviews mention “Brightness/Shine/Glow”
20%of negative reviews mention “Durability”
2.4%of orders come back
“Broke within a week”
A buyer, on “Durability”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Solar Lights for Outside String questions

Answered from the same tracked data.