Is Solar Icicle Lights Outdoor profitable to sell on Amazon United States?

Flapen scores Solar Icicle Lights Outdoor 51 out of 100 on Amazon United States, a Maybe. Shoppers spend $12K a year across 32 tracked products. Amazon counts 0 of the 5 products launched in the last year as successful launches. Search demand grew +55.3% in the last 90 days.

How competitive is the Solar Icicle Lights Outdoor niche on Amazon United States?

23 brands and 27 sellers compete in Solar Icicle Lights Outdoor on Amazon United States. The top 5 Solar Icicle Lights Outdoor products take 53% of clicks, and the top 5 brands take 56%.

What do buyers complain about in Solar Icicle Lights Outdoor?

Solar Icicle Lights Outdoor buyers on Amazon United States complain most about Durability, Brightness/Shine/Glow, and Quality-Overall. Returns run at 3.6% of orders.

When does demand for Solar Icicle Lights Outdoor peak?

Search demand for Solar Icicle Lights Outdoor on Amazon United States peaks in Nov–Dec, and the busiest month runs 22.9× the quietest.

What does it cost to enter the Solar Icicle Lights Outdoor niche?

Solar Icicle Lights Outdoor sells for $22.17 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $8.72 to $41.17. The average product has 979 reviews, the count a new listing must catch up to.

Solar Icicle Lights Outdoor

Maybe

Products sell for $22.17 on average, inside the sweet spot. But shoppers spend only $12K a year here, so Solar Icicle Lights Outdoor is a Maybe.

Filters No Dominant Brand

Flapen Score: 51
51 / 100Top 35% of 9,536 Tools & Home Improvement niches · +3 vs the category median of 48
Market size: $12K/yr73K searches / yr
90-day growth: +55.3%search demand this quarter
Competition: 53%top-5 click share · 23 brands · 27 sellers

Flapen Score

Solar Icicle Lights Outdoor against its category

The dotted line is the Tools & Home Improvement average. Past it, Solar Icicle Lights Outdoor is stronger. Inside it, weaker.

51Maybe

This niche Category average

See the method

Market

The Solar Icicle Lights Outdoor market on Amazon at a glance

Shoppers on Amazon United States searched for Solar Icicle Lights Outdoor 73K times last year and spent an estimated $12K. The top 5 brands take 56% of clicks. Demand peaks in Nov–Dec. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

0.7% of searches ended in a purchase last week.

Shoppers searched for this 73K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +55.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $12K a year.

Searches, last 12 months: 73K
Growth, 90 days vs prior 90: +55.3%
Conversion, latest week: 0.7%
Market size, estimated: $12Ka year
Peak month: November22.9× the quietest month
Top search term: solar icicle lights outdoor waterproof29K searches a year

02 · Price

A sale here is worth $22.17.

Listings sell for $22.17 on average, from $8.72 to $41.17. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $22.17 that is $0 to $2K a year per listing.

Average price: $22.17inside the $15 to $100 sweet spot
Price range: $8.72–$41.17
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 2K–3K
Units per listing a year: 0–100
Revenue per listing a year: $0–$2K
Returns: 3.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

75% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 30.8% of listings are out of stock. The average listing ranks #1,704 within String Lights. It carries 979 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings: 75%
Prime listings: 97%
Out of stock, average day: 30.8%
Average rank: #1,704in String Lights
Average rating: 4.33 starsAmazon United States average 4.42 stars
Average reviews: 979per listing
Listings tracked: 32

04 · Newcomers

Amazon counts 0 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 5
Successful launches: 0Amazon's first-year sales bar
Average brand age: 32 months

Products