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Solar Halloween Decorations

Maybe

Search demand grew +863.6% this quarter. But shoppers spend only $48K a year here, so Solar Halloween Decorations is a Maybe.

Flapen Score
64
64 / 100
Top 3% of 9,536 Tools & Home Improvement niches · +16 vs the category median of 48
Market size
$48K/yr197K searches / yr
90-day growth
+863.6%search demand this quarter
Competition
30%top-5 click share · 41 brands · 52 sellers

Flapen Score

Solar Halloween Decorations against its category

The dotted line is the Tools & Home Improvement average. Past it, Solar Halloween Decorations is stronger. Inside it, weaker.

64Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Solar Halloween Decorations market on Amazon at a glance

Shoppers on Amazon United States searched for Solar Halloween Decorations 197K times last year and spent an estimated $48K. The top 5 brands take 38% of clicks. Demand peaks in Aug–Sep–Oct. Flapen scores it 64 out of 100, a Maybe.

01 · Demand

1.1% of searches ended in a purchase last week.

Shoppers searched for this 197K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +863.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $48K a year.

Searches, last 12 months
197K
Growth, 90 days vs prior 90
+863.6%
Conversion, latest week
1.1%
Market size, estimated
$48Ka year
Peak month
October817.4× the quietest month
Top search term
halloween pathway lights outdoor14K searches a year

02 · Price

A sale here is worth $22.06.

Listings sell for $22.06 on average, from $8.99 to $51.49. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $22.06 that is $0 to $2K a year per listing.

Average price
$22.06inside the $15 to $100 sweet spot
Price range
$8.99–$51.49
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
2.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 23.4% of listings are out of stock. The average listing ranks #1,501 within Landscape Lighting. It carries 1,623 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
83%
Out of stock, average day
23.4%
Average rank
#1,501in Landscape Lighting
Average rating
4.34 starsAmazon United States average 4.42 stars
Average reviews
1,623per listing
Listings tracked
52

04 · Newcomers

Amazon counts 0 of last year's 13 launches as successful.

13 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
13
Successful launches
0Amazon's first-year sales bar
Average brand age
24 months

Products

Top Solar Halloween Decorations products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 30% of clicks. An open shelf where new products get seen.

$0$1K$3K$4K$6K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

41 rising

Sellers

52

Top-5 brand share

38%

Top 20: 75%

Top-5 click share

30%

Top 20: 67%

Open market

59%

  • Awinking11%
  • DenicMic8%
  • Generic7%
  • ILLUMINEW7%
  • BeHiller4%
  • Fkoeuxul4%

Demand

Solar Halloween Decorations search demand

Weekly searches over the year, seasonality beneath. Pick a range.

100K60KSpike '25Prime Day '25Spike '26NovDecJanFebMarAprMayJunJulAugSepOctNovDecJunJul

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 817.4×

Search terms

Top Solar Halloween Decorations search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • halloween pathway lights outdoor14K/yr
  • solar halloween decor16K/yr
  • halloween walkway lights32K/yr
  • halloween solar light8K/yr
  • outdoor solar halloween decorations12K/yr
  • solar outdoor halloween decorations12K/yr
  • halloween decorations solar8K/yr
  • halloween driveway lights13K/yr
  • outdoor halloween decorations solar12K/yr
  • halloween sidewalk lights12K/yr

Reviews and returns

What reviews say buyers love and hate about Solar Halloween Decorations

We read the reviews and the return reasons for every product selling here.

40%of positive reviews mention “Brightness/Shine/Glow”
16%of negative reviews mention “Size-Overall”
2.9%of orders come back
“They are significantly larger than the listed dimensions”
A buyer, on “Size-Overall”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Solar Halloween Decorations questions

Answered from the same tracked data.