Is solar halloween decorations profitable to sell on Amazon United States?

The niche generates $48K/yr across 52 tracked products. 0 of 13 products launched in the last 360 days are still selling. 90-day search growth is +863.6%. Flapen's verdict: Worth a look (64/100).

How competitive is the solar halloween decorations niche?

41 brands and 52 sellers compete. The top 5 products take 30% of clicks and top 5 brands hold 38% of demand.

What do buyers complain about in solar halloween decorations?

Top complaints mined from reviews: Size-Overall, Durability, Functionality-Overall. The return rate is 2.9%.

When does demand for solar halloween decorations peak?

Demand peaks in Aug–Sep–Oct; the busiest month runs 817.4× the quietest.

What does it cost to enter the solar halloween decorations niche?

Listings span $8.99–$51.49; the average listing price is $22.06 (sweet spot $15–$100). The average incumbent carries 1,623 reviews — the moat a new listing must climb.

solar halloween decorations

Worth a look

Shows demand growing +863.6% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Growth

Incredible+863.6%

90-day search growth — must beat 0% to launch

Brand share

Incredible38%

top-5 brand share — no brand owns this niche

Avg price

Great$22.06

avg listing price — sweet spot $15–$100

Competition

Great30%

top-5 click share — an open shelf

Price range

Great$8.99–$51.49

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Returns

Good2.9%

return rate — above 5% kills the launch gate

Review moat

Okay1,622.85

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Market size

Bad$48K

$48K/yr · 197K searches

According to Flapen's Amazon United States niche tracking, solar halloween decorations is a $48K/yr Amazon United States market (197K searches/yr). The top 5 brands hold 38% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Worth a look — 64/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

solar halloween decorations market data

Units sold / yr: 5K–6K; avg 0–100/product
Revenue / yr: $110K–$132K; units × avg price
Conversion rate: 1.1%
Avg BSR: #1,501
Page quality: 0%
Prime: 83%
Sponsored: 92%
Out of stock: 23.4%
Avg brand age: 24 months
Avg seller age: 238 days

Competition & brand share

Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.

Brands

41 rising

Sellers

Top-5 brand share

38%

Top 20: 75%

Top-5 click share

30%

Top 20: 67%

Open market

59%

Awinking11%
DenicMic8%
Generic7%
ILLUMINEW7%
BeHiller4%
Fkoeuxul4%

Demand & seasonality

Weekly Amazon search volume, last 74 weeks — +863.6% search growth over the last 90 days.

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 817.4×

Open Trend

Top solar halloween decorations search terms

halloween pathway lights outdoor14K/yr +848.6%0.1% conv.
solar halloween decor16K/yr >1,000%0.6% conv.
halloween walkway lights32K/yr +876.2%0.6% conv.
halloween solar light8K/yr +468.6%0.4% conv.
outdoor solar halloween decorations12K/yr >1,000%0.2% conv.
solar outdoor halloween decorations12K/yr >1,000%0.5% conv.
halloween decorations solar8K/yr >1,000%1.2% conv.
halloween driveway lights13K/yr +729.2%0.3% conv.
outdoor halloween decorations solar12K/yr >1,000%0.0% conv.
halloween sidewalk lights12K/yr >1,000%0.0% conv.

All search terms

Top solar halloween decorations products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

6 Pack Solar Jack O Lantern Stake String Lights - Orange Halloween Pathway Decor for Outdoor Halloween Yard Display

Awinking$15.244.1★544 rev

DenicMic Solar Halloween Lights Outdoor Waterproof 10 Pack Halloween Decor

DenicMic$24.104.5★9,222 rev

Solar Halloween Black Cat & Pumpkin Moon Garden Stake Light Outdoor Waterproof LED Yard Decoration with Crescent Moon Hanging Jack-o-Lantern Lantern for Garden Patio Walkway Porch (Style C)

Generic$21.645.0★3 rev

Solar Halloween Black Cat & Pumpkin Moon Garden Stake Light Waterproof Solar Black Cat on Crescent Moon with Hanging Pumpkin Lantern Outdoor Halloween Yard Decor for Garden Patio Lawn Pathway

Fkoeuxul$24.765.0★2 rev

Konictom Halloween Pathway Lights 10-Pack Purple and Orange C9 LED Stakes

Konictom$23.444.4★131 rev

Newest

by launch date

Solar Halloween Black Cat & Pumpkin Moon Garden Stake Light Outdoor Waterproof LED Yard Decoration with Crescent Moon Hanging Jack-o-Lantern Lantern for Garden Patio Walkway Porch (Style C)

Generic$21.643 rev

2w ago

Solar Halloween Black Cat & Pumpkin Moon Garden Stake Light 34inch Solar Black Cat Stake Light Spooky Garden Decor with LED Glow Waterproof Halloween Decor for Patio Lawn Pathway (B*1)

Lokinanas$34.263 rev

3w ago

Solar Halloween Black Cat & Pumpkin Moon Garden Stake Light Waterproof Solar Black Cat on Crescent Moon with Hanging Pumpkin Lantern Outdoor Halloween Yard Decor for Garden Patio Lawn Pathway

Fkoeuxul$24.762 rev

1mo ago

Solar Halloween Black Cat & Pumpkin Moon Garden Stake Light Solar Garden Decoration Outdoor Waterproof Metal Pumpkin Stake with Black Cat Lights for Patio Yard Lawn Pathway (Style-a)

Generic$17.290 rev

1mo ago

ANLTDTC Solar Ghost Halloween Lights 2Pack Hanging Stake Yard Decor

ANLTDTC$31.965 rev

2mo ago

What buyers say about solar halloween decorations

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow40%

“Great lights”

Quality-Overall9%

“Awesome quality”

Durability8%

“they are very durable”

Value For Money6%

“Great value”

Color6%

“The colors were pretty”

Assembly/Installation6%

“Easy to assemble”

Design-Overall4%

“Love the design”

Advertised Vs Actual Product3%

“Better than expected”

Weight Light2%

“Not too heavy”

Efficiency2%

“efficient”

What buyers complain about

Size-Overall16%

“They are significantly larger than the listed dimensions”

Durability14%

“Not long lasting”

Functionality-Overall13%

“Barely worked”

Quality-Overall9%

“Needs better quality control”

Brightness/Shine/Glow7%

“Not as bright as advertised”

Advertised Vs Actual Product4%

“Deceiving”

Battery Life4%

“Can't change battery”

Color3%

“No different colors”

Value For Money3%

“Definitely not worth the money”

Charging2%

“There are no clear instructions in how to properly charge them>”

Top return reasons

Size-Overall62%

Brightness/Shine/Glow8%

Advertised Vs Actual Product7%

Defective Material/Parts4%

Quality-Overall4%

Functionality-Overall3%

Color2%

Value For Money2%

Material Quality1%

Product Condition1%

Common questions

Is solar halloween decorations profitable to sell on Amazon United States?: The niche generates $48K/yr across 52 tracked products. 0 of 13 products launched in the last 360 days are still selling. 90-day search growth is +863.6%. Flapen's verdict: Worth a look (64/100).
How competitive is the solar halloween decorations niche?: 41 brands and 52 sellers compete. The top 5 products take 30% of clicks and top 5 brands hold 38% of demand.
What do buyers complain about in solar halloween decorations?: Top complaints mined from reviews: Size-Overall, Durability, Functionality-Overall. The return rate is 2.9%.
When does demand for solar halloween decorations peak?: Demand peaks in Aug–Sep–Oct; the busiest month runs 817.4× the quietest.
What does it cost to enter the solar halloween decorations niche?: Listings span $8.99–$51.49; the average listing price is $22.06 (sweet spot $15–$100). The average incumbent carries 1,623 reviews — the moat a new listing must climb.