Is Solar Ground Lights Outdoor profitable to sell on Amazon United States?

Flapen scores Solar Ground Lights Outdoor 61 out of 100 on Amazon United States, a Maybe. Shoppers spend $159K a year across 66 tracked products. Amazon counts 13 of the 14 products launched in the last year as successful launches. Search demand grew +48.0% in the last 90 days.

How competitive is the Solar Ground Lights Outdoor niche on Amazon United States?

40 brands and 75 sellers compete in Solar Ground Lights Outdoor on Amazon United States. The top 5 Solar Ground Lights Outdoor products take 30% of clicks, and the top 5 brands take 52%.

What do buyers complain about in Solar Ground Lights Outdoor?

Solar Ground Lights Outdoor buyers on Amazon United States complain most about Brightness/Shine/Glow, Durability, and Size-Overall. Returns run at 2.3% of orders.

When does demand for Solar Ground Lights Outdoor peak?

Search demand for Solar Ground Lights Outdoor on Amazon United States peaks in Apr–May–Jun, and the busiest month runs 3.2× the quietest.

What does it cost to enter the Solar Ground Lights Outdoor niche?

Solar Ground Lights Outdoor sells for $34.85 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $14.53 to $142.28. The average product has 4,901 reviews, the count a new listing must catch up to.

Solar Ground Lights Outdoor

Maybe

Products sell for $34.85 on average, inside the sweet spot. But the average product has 4,901 reviews to catch up to, so Solar Ground Lights Outdoor is a Maybe.

Flapen Score: 61
61 / 100Top 6% of 9,536 Tools & Home Improvement niches · +13 vs the category median of 48
Market size: $159K/yr178K searches / yr
90-day growth: +48.0%search demand this quarter
Competition: 30%top-5 click share · 40 brands · 75 sellers

Flapen Score

Solar Ground Lights Outdoor against its category

The dotted line is the Tools & Home Improvement average. Past it, Solar Ground Lights Outdoor is stronger. Inside it, weaker.

61Maybe

This niche Category average

See the method

Market

The Solar Ground Lights Outdoor market on Amazon at a glance

Shoppers on Amazon United States searched for Solar Ground Lights Outdoor 178K times last year and spent an estimated $159K. The top 5 brands take 52% of clicks. Demand peaks in Apr–May–Jun. Flapen scores it 61 out of 100, a Maybe.

01 · Demand

2.6% of searches ended in a purchase last week.

Shoppers searched for this 178K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +48.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $159K a year.

Searches, last 12 months: 178K
Growth, 90 days vs prior 90: +48.0%
Conversion, latest week: 2.6%
Market size, estimated: $159Ka year
Peak month: May3.2× the quietest month
Top search term: solar ground lights outdoor78K searches a year

02 · Price

A sale here is worth $34.85.

Listings sell for $34.85 on average, from $14.53 to $142.28. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $34.85 that is $0 to $3K a year per listing.

Average price: $34.85inside the $15 to $100 sweet spot
Price range: $14.53–$142.28
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 4K–5K
Units per listing a year: 0–100
Revenue per listing a year: $0–$3K
Returns: 2.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #43 within Landscape Lighting. It carries 4,901 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings: 98%
Prime listings: 100%
Out of stock, average day: 2.1%
Average rank: #43in Landscape Lighting
Average rating: 4.40 starsAmazon United States average 4.42 stars
Average reviews: 4,901per listing
Listings tracked: 66

04 · Newcomers

Amazon counts 13 of last year's 14 launches as successful.

14 products launched here in the last 12 months. Amazon counts 13 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 14
Successful launches: 13Amazon's first-year sales bar
Average brand age: 34 months

Products