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Snap on Battery

Fail

Demand is soft, at -21.3% this quarter, so Snap on Battery is a Fail.

Flapen Score
46
46 / 100
Ranks 5,399 of 9,536 Tools & Home Improvement niches · −2 vs the category median of 48
Market size
$200K/yr81K searches / yr
90-day growth
-21.3%search demand this quarter
Competition
64%top-5 click share · 8 brands · 8 sellers

Flapen Score

Snap on Battery against its category

The dotted line is the Tools & Home Improvement average. Past it, Snap on Battery is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Snap on Battery market on Amazon at a glance

Shoppers on Amazon United States searched for Snap on Battery 81K times last year and spent an estimated $200K. The top 5 brands take 93% of clicks. Demand peaks in Feb. Flapen scores it 46 out of 100, a Fail.

01 · Demand

2.9% of searches ended in a purchase last week.

Shoppers searched for this 81K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -21.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $200K a year.

Searches, last 12 months
81K
Growth, 90 days vs prior 90
-21.3%
Conversion, latest week
2.9%
Market size, estimated
$200Ka year
Peak month
February1.8× the quietest month
Top search term
snap on battery21K searches a year

02 · Price

A sale here is worth $86.61.

Listings sell for $86.61 on average, from $18.20 to $139.38. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $86.61 that is $9K to $22K a year per listing.

Average price
$86.61inside the $15 to $100 sweet spot
Price range
$18.20–$139.38
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
100–250
Revenue per listing a year
$9K–$22K
Returns
2.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

69% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #2,543 within Battery Packs & Chargers. It carries 51 reviews at 4.00 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
88%
Out of stock, average day
0.0%
Average rank
#2,543in Battery Packs & Chargers
Average rating
4.00 starsAmazon United States average 4.42 stars
Average reviews
51per listing
Listings tracked
16

04 · Newcomers

Amazon counts 2 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
2Amazon's first-year sales bar
Average brand age
41 months

Products

Top Snap on Battery products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

$0$20K$40K$60K$80K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

8 falling

Sellers

8

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

4%

  • Tnvodejo55%
  • PYDZXQ20%
  • CNBY11%
  • CYDZ-T&L battery3%
  • Eztronics Corp3%
  • QCZRED3%
  • Open — no brand owns it (2 brands, 4%)

Demand

Snap on Battery search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Holiday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb · busiest ÷ quietest = 1.8×

Search terms

Top Snap on Battery search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • snap on battery21K/yr
  • snap on battery 14.4 volt9K/yr
  • snap on 14.4 battery12K/yr
  • snapon 14.4 v battery7K/yr
  • snap on battery 18 volt5K/yr
  • snap on batteries12K/yr
  • snap-on battery 14.4 volt6K/yr
  • snap on 18v battery6K/yr
  • ctb81743K/yr

Reviews and returns

What reviews say buyers love and hate about Snap on Battery

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Battery Life”
38%of negative reviews mention “Charging”
2.8%of orders come back
“It does not hold its charge”
A buyer, on “Charging”38% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Snap on Battery questions

Answered from the same tracked data.