- Flapen Score
- 40 / 100Ranks 7,617 of 9,536 Tools & Home Improvement niches · −8 vs the category median of 4840
- Market size
- $110K/yr115K searches / yr
- 90-day growth
- -9.5%search demand this quarter
- Competition
- 89%top-5 click share · 7 brands · 24 sellers
Flapen Score
Smoke Pen against its category
The dotted line is the Tools & Home Improvement average. Past it, Smoke Pen is stronger. Inside it, weaker.
Market
The Smoke Pen market on Amazon at a glance
Shoppers on Amazon United States searched for Smoke Pen 115K times last year and spent an estimated $110K. The top 5 brands take 89% of clicks. Demand peaks in Jan–Feb–Jul. Flapen scores it 40 out of 100, a Fail.
01 · Demand
1.9% of searches ended in a purchase last week.
Shoppers searched for this 115K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -9.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $110K a year.
- Searches, last 12 months
- 115K
- Growth, 90 days vs prior 90
- -9.5%
- Conversion, latest week
- 1.9%
- Market size, estimated
- $110Ka year
- Peak month
- February2.4× the quietest month
- Top search term
- smoke pen51K searches a year
02 · Price
A sale here is worth $49.26.
Listings sell for $49.26 on average, from $29.27 to $76.42. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $49.26 that is $12K to $25K a year per listing.
- Average price
- $49.26inside the $15 to $100 sweet spot
- Price range
- $29.27–$76.42
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $12K–$25K
- Returns
- 4.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
89% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 13.0% of listings are out of stock. The average listing ranks #252 within Flashlights. It carries 620 reviews at 3.92 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 78%
- Out of stock, average day
- 13.0%
- Average rank
- #252in Flashlights
- Average rating
- 3.92 starsAmazon United States average 4.42 stars
- Average reviews
- 620per listing
- Listings tracked
- 9
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 56 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 56 months
Products
Top Smoke Pen products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Arctic Hayes 333113 Pen Kit 1 x Kit with 3 Smoke Sticks Orange
- Price
- $35.64
- Rating
- 4.3/5
- Reviews
- 556
- Age
- 12y ago

Cirrus Wind Indicator- HVAC Airflow and Draft Indicator Power Bank - Safe and Portable - Trusted Alternative of HVAC Technicians
- Price
- $76.42
- Rating
- 4.2/5
- Reviews
- 210
- Age
- 7y ago

Regin Smoke Pen Plus Three (3) Wicks-Economy Kit. Dense White Smoke Trail for Finding Drafts and Air Leaks. 30 Minutes per Wick. Start and Stop. Unused Wick Stores in Pen. Extra Wicks Available.
- Price
- $34.63
- Rating
- 4.5/5
- Reviews
- 17
- Age
- 2y ago

Air Leak Test Pen with 1 Pencil & 5 Sticks Dense Low-Odor White Smoke 2.5 Hour Smoke Output Pinpoint Drafts Leaks and Air-Tightness Issues Gas CO Spillage Checks of Boiler & Case Sills
- Price
- $29.27
- Rating
- 1.8/5
- Reviews
- 28
- Age
- 1y ago

Smoke Pen 3 Hours
- Price
- $50.10
- Rating
- 4.0/5
- Reviews
- 115
- Age
- 14y ago
Trending
90-day click momentum
Smoke Pen 3 Hours
- Price
- $50.10
- Rating
- 4.0/5
- Reviews
- 115
- Age
- 14y ago

AutoLine Pro HyperSmoke Automotive Smoke Machine EVAP Vacuum Leak Tester Adjustable Pressure OEM Approved Smoke Fluid Built-in Air Compressor Motor - Includes Smoke Fluid x2.
- Price
- $49.91
- Rating
- 4.6/5
- Reviews
- 912
- Age
- 1y ago

Regin Smoke Pen Plus Three (3) Wicks-Economy Kit. Dense White Smoke Trail for Finding Drafts and Air Leaks. 30 Minutes per Wick. Start and Stop. Unused Wick Stores in Pen. Extra Wicks Available.
- Price
- $34.63
- Rating
- 4.5/5
- Reviews
- 17
- Age
- 2y ago

AutoLine Pro EVAP High Volume Smoke Machine Leak Tester Shop Series - Automotive Smoke Tester for Vacuum Leak Detection - Car Smoke Machine with Ceramic Smoke Coil and Best Ranked Smoke Fluid
- Price
- $69.58
- Rating
- 4.5/5
- Reviews
- 3,522
- Age
- 7y ago

Cirrus Wind Indicator- HVAC Airflow and Draft Indicator Power Bank - Safe and Portable - Trusted Alternative of HVAC Technicians
- Price
- $76.42
- Rating
- 4.2/5
- Reviews
- 210
- Age
- 7y ago
Newest
by launch date
Air Leak Test Pen with 1 Pencil & 5 Sticks Dense Low-Odor White Smoke 2.5 Hour Smoke Output Pinpoint Drafts Leaks and Air-Tightness Issues Gas CO Spillage Checks of Boiler & Case Sills
- Price
- $29.27
- Rating
- 1.8/5
- Reviews
- 28
- Age
- 1y ago

AutoLine Pro HyperSmoke Automotive Smoke Machine EVAP Vacuum Leak Tester Adjustable Pressure OEM Approved Smoke Fluid Built-in Air Compressor Motor - Includes Smoke Fluid x2.
- Price
- $49.91
- Rating
- 4.6/5
- Reviews
- 912
- Age
- 1y ago

Handheld smoke machine Mini Fog Machine SMR-1426 for Cosplay photo shoots parties stage effects Halloween photography1
- Price
- $38.84
- Rating
- 3.1/5
- Reviews
- 102
- Age
- 2y ago

Regin Smoke Pen Plus Three (3) Wicks-Economy Kit. Dense White Smoke Trail for Finding Drafts and Air Leaks. 30 Minutes per Wick. Start and Stop. Unused Wick Stores in Pen. Extra Wicks Available.
- Price
- $34.63
- Rating
- 4.5/5
- Reviews
- 17
- Age
- 2y ago

Cirrus Wind Indicator- HVAC Airflow and Draft Indicator Power Bank - Safe and Portable - Trusted Alternative of HVAC Technicians
- Price
- $76.42
- Rating
- 4.2/5
- Reviews
- 210
- Age
- 7y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 89% of clicks. A locked shelf that new listings rarely crack.
Brands
7 falling
Sellers
24
Top-5 brand share
89%
Top 20: 97%
Top-5 click share
89%
Top 20: 100%
Open market
7%
- Arctic Hayes36%
- Cirrus28%
- Arikit15%
- diytoolsman5%
- AutoLine Pro4%
- Regin4%
- Open — no brand owns it (1 brand, 7%)
Demand
Smoke Pen search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Jul · busiest ÷ quietest = 2.4×
Search terms
Top Smoke Pen search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- smoke pen51K/yr
- smoke pencil17K/yr
- smoke pencil air leak detection15K/yr
- hvac smoke tester7K/yr
- hvac smoke pen5K/yr
- smoke pen for air leaks9K/yr
- smoke sticks for air leaks5K/yr
- smok pen2K/yr
- smoke tester for air leaks3K/yr
Reviews and returns
What reviews say buyers love and hate about Smoke Pen
We read the reviews and the return reasons for every product selling here.
“Found two leaks”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Smoke Pen questions
Answered from the same tracked data.









