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Smoke Alarm Wired

Maybe

Returns run at only 0.9% of orders. But the top 5 brands take 100% of clicks, so Smoke Alarm Wired is a Maybe.

Flapen Score
50
50 / 100
Top 39% of 9,536 Tools & Home Improvement niches · +2 vs the category median of 48
Market size
$613K/yr64K searches / yr
90-day growth
-0.0%search demand this quarter
Competition
60%top-5 click share · 2 brands · 74 sellers

Flapen Score

Smoke Alarm Wired against its category

The dotted line is the Tools & Home Improvement average. Past it, Smoke Alarm Wired is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Smoke Alarm Wired market on Amazon at a glance

Shoppers on Amazon United States searched for Smoke Alarm Wired 64K times last year and spent an estimated $613K. All 2 brands take every click. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

11.6% of searches ended in a purchase last week.

Shoppers searched for this 64K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 11.6% of those searches ended in a purchase. Searches in the last 90 days moved -0.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $613K a year.

Searches, last 12 months
64K
Growth, 90 days vs prior 90
-0.0%
Conversion, latest week
11.6%
Market size, estimated
$613Ka year
Top search term
first alert smi100-ac11K searches a year

02 · Price

A sale here is worth $82.05.

Listings sell for $82.05 on average, from $16.54 to $299.22. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $82.05 that is $21K to $41K a year per listing.

Average price
$82.05inside the $15 to $100 sweet spot
Price range
$16.54–$299.22
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
$21K–$41K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #17 within Fire Safety. It carries 3,622 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
100%
Out of stock, average day
1.3%
Average rank
#17in Fire Safety
Average rating
4.51 starsAmazon United States average 4.42 stars
Average reviews
3,622per listing
Listings tracked
17

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
54 months

Products

Top Smoke Alarm Wired products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

$0$61K$123K$184K$245K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

2 falling

Sellers

74

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

60%

Top 20: 100%

Open market

0%

  • First Alert96%
  • BRK4%

Demand

Smoke Alarm Wired search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '26NovDecJanFebMarAprMayJunJul

No pronounced peak months · busiest ÷ quietest = 1.3× · 9 of 12 months tracked

Search terms

Top Smoke Alarm Wired search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • first alert smi100-ac11K/yr
  • first alert 7010b10K/yr
  • smi105-ac7K/yr
  • electric smoke detector9K/yr
  • smoke alarm wired7K/yr
  • first alert smi105-ac4K/yr
  • wired fire alarm4K/yr
  • brk smi100-ac4K/yr
  • first alert 7010b replacement4K/yr
  • fire alarm wired3K/yr

Reviews and returns

What reviews say buyers love and hate about Smoke Alarm Wired

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Assembly/Installation”
13%of negative reviews mention “Battery Life”
0.9%of orders come back
“Hard to get battery in”
A buyer, on “Battery Life”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Smoke Alarm Wired questions

Answered from the same tracked data.