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Smart Recessed Lighting 4 Inch

Fail

Demand is soft, at -30.6% this quarter, so Smart Recessed Lighting 4 Inch is a Fail.

Flapen Score
34
34 / 100
Ranks 8,821 of 9,536 Tools & Home Improvement niches · −14 vs the category median of 48
Market size
$46K/yr16K searches / yr
90-day growth
-30.6%search demand this quarter
Competition
61%top-5 click share · 13 brands · 58 sellers

Flapen Score

Smart Recessed Lighting 4 Inch against its category

The dotted line is the Tools & Home Improvement average. Past it, Smart Recessed Lighting 4 Inch is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Smart Recessed Lighting 4 Inch market on Amazon at a glance

Shoppers on Amazon United States searched for Smart Recessed Lighting 4 Inch 16K times last year and spent an estimated $46K. The top 5 brands take 82% of clicks. Demand peaks in Jan–Nov. Flapen scores it 34 out of 100, a Fail.

01 · Demand

3.3% of searches ended in a purchase last week.

Shoppers searched for this 16K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -30.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $46K a year.

Searches, last 12 months
16K
Growth, 90 days vs prior 90
-30.6%
Conversion, latest week
3.3%
Market size, estimated
$46Ka year
Peak month
January2.3× the quietest month
Top search term
smart recessed lighting 4 inch6K searches a year

02 · Price

A sale here is worth $87.80.

Listings sell for $87.80 on average, from $23.39 to $176.93. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $87.80 that is $0 to $9K a year per listing.

Average price
$87.80inside the $15 to $100 sweet spot
Price range
$23.39–$176.93
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$9K
Returns
8.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #433 within Recessed Lighting. It carries 422 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#433in Recessed Lighting
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
422per listing
Listings tracked
23

04 · Newcomers

Amazon counts 2 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
41 months

Products

Top Smart Recessed Lighting 4 Inch products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

$0$2K$5K$7K$9K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 rising

Sellers

58

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

61%

Top 20: 96%

Open market

15%

  • Govee46%
  • SikSog21%
  • ChangM5%
  • ILC5%
  • HALO5%
  • Lumary3%
  • Open — no brand owns it (7 brands, 15%)

Demand

Smart Recessed Lighting 4 Inch search demand

Weekly searches over the year, seasonality beneath. Pick a range.

700500Spike '25Prime Day '25Black Friday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Nov · busiest ÷ quietest = 2.3×

Search terms

Top Smart Recessed Lighting 4 Inch search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • smart recessed lighting 4 inch6K/yr
  • govee 4 inch smart recessed lighting6K/yr
  • 4 inch led recessed lights color changing3K/yr
  • govee recessed lighting 4 inch960/yr

Reviews and returns

What reviews say buyers love and hate about Smart Recessed Lighting 4 Inch

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Brightness/Shine/Glow”
18%of negative reviews mention “Connectivity-Overall”
8.4%of orders come back
“Won't connect to Alexa always”
A buyer, on “Connectivity-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Smart Recessed Lighting 4 Inch questions

Answered from the same tracked data.