Smart Outdoor String Lights

Shoppers searched for this 68K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +3.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $60K a year.

Searches, last 12 months

68K

Growth, 90 days vs prior 90

+3.7%

Conversion, latest week

1.3%

Market size, estimated

$60Ka year

Peak month

November3.7× the quietest month

Top search term

smart fairy lights18K searches a year

Listings sell for $66.05 on average, from $11.19 to $126.33. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $66.05 that is $7K to $17K a year per listing.

Average price

$66.05inside the $15 to $100 sweet spot

Price range

$11.19–$126.33

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

100–250

Revenue per listing a year

$7K–$17K

Returns

7.0%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.1% of listings are out of stock. The average listing ranks #178 within String Lights. It carries 1,983 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

4.1%

Average rank

#178in String Lights

Average rating

4.30 starsAmazon United States average 4.42 stars

Average reviews

1,983per listing

Listings tracked

12

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

32 months