Smart Night Light
FailShoppers spend only $50K a year here, so Smart Night Light is a Fail.
- Flapen Score
- 47 / 100Ranks 4,985 of 9,536 Tools & Home Improvement niches · −1 vs the category median of 4847
- Market size
- $50K/yr89K searches / yr
- 90-day growth
- -6.7%search demand this quarter
- Competition
- 52%top-5 click share · 19 brands · 31 sellers
Flapen Score
Smart Night Light against its category
The dotted line is the Tools & Home Improvement average. Past it, Smart Night Light is stronger. Inside it, weaker.
Market
The Smart Night Light market on Amazon at a glance
Shoppers on Amazon United States searched for Smart Night Light 89K times last year and spent an estimated $50K. The top 5 brands take 58% of clicks. Demand peaks in Jan–Dec. Flapen scores it 47 out of 100, a Fail.
01 · Demand
2.8% of searches ended in a purchase last week.
Shoppers searched for this 89K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -6.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $50K a year.
- Searches, last 12 months
- 89K
- Growth, 90 days vs prior 90
- -6.7%
- Conversion, latest week
- 2.8%
- Market size, estimated
- $50Ka year
- Peak month
- December1.8× the quietest month
- Top search term
- smart night light48K searches a year
02 · Price
A sale here is worth $20.60.
Listings sell for $20.60 on average, from $7.16 to $61.86. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $20.60 that is $0 to $2K a year per listing.
- Average price
- $20.60inside the $15 to $100 sweet spot
- Price range
- $7.16–$61.86
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 2.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #602 within Wall Lights. It carries 5,153 reviews at 4.42 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #602in Wall Lights
- Average rating
- 4.42 starsAmazon United States average 4.42 stars
- Average reviews
- 5,153per listing
- Listings tracked
- 25
04 · Newcomers
Amazon counts 3 of last year's 5 launches as successful.
5 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Smart Night Light products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
AUVON Plug-in LED Backlit Night Light 4 Packs Motion & Dusk to Dawn Sensor
- Price
- $20.78
- Rating
- 4.8/5
- Reviews
- 3,751
- Age
- 2y ago

Sujeet Night Light Night Lights Plug into Wall 8-Pack Nightlight Plug in Night Light Dusk to Dawn Night Lamp Led (Warm White)
- Price
- $9.79
- Rating
- 4.7/5
- Reviews
- 9,655
- Age
- 2y ago

THIRDREALITY Smart Night Light-T Support Matter Over Thread 3-in-1 RGB Color Night Light with Motion & Illumination Sensor Local Control Work with Home Assistant Apple Home Alexa Google Home&Homey
- Price
- $28.14
- Rating
- 3.9/5
- Reviews
- 40
- Age
- 4mo ago

Uigos LED Night Light Lamp with Smart Sensor Dusk to Dawn Sensor Daylight White 0.5W Plug-in 6-Pack
- Price
- $9.27
- Rating
- 4.7/5
- Reviews
- 46,029
- Age
- 9y ago

GE Plug in Color Changing Night Light with Dusk to Dawn Sensor
- Price
- $7.32
- Rating
- 4.7/5
- Reviews
- 32,856
- Age
- 8y ago
Trending
90-day click momentum
THIRDREALITY Smart Night Light-T Support Matter Over Thread 3-in-1 RGB Color Night Light with Motion & Illumination Sensor Local Control Work with Home Assistant Apple Home Alexa Google Home&Homey
- Price
- $28.14
- Rating
- 3.9/5
- Reviews
- 40
- Age
- 4mo ago

XINWEI Night Lights Plug into Wall Automatic LED Night Light with Dusk to Dawn Sensor Modern V-Groove Design Square Night Lite for Hallway 0.4W Plug-in Night Lights 6-Pack (White Light)
- Price
- $11.04
- Rating
- 4.8/5
- Reviews
- 31
- Age
- 1y ago

XXMANX Rechargeable RGB Motion Sensor Night Light Color Changing LED Wall Lamp with Stick-on Magnet 4-Level Adjustable Brightness Nightlights for Bedroom Bathroom Hallway Stairs Closet 2-Pack
- Price
- $23.64
- Rating
- 4.4/5
- Reviews
- 114
- Age
- 11mo ago

6-Pack LED Night Lights Plug into Wall Bright Nightlight Auto-On/Off and Dimmable 0.5W Plug in Socket Night Light Smart Sensor Daylight White for Adults Kids Bedroom Bathroom Hallway Kitchen Decor
- Price
- $7.27
- Rating
- 3.9/5
- Reviews
- 197
- Age
- 5mo ago

Sujeet Night Light Night Lights Plug into Wall 8-Pack Nightlight Plug in Night Light Dusk to Dawn Night Lamp Led (Warm White)
- Price
- $9.79
- Rating
- 4.7/5
- Reviews
- 9,655
- Age
- 2y ago
Newest
by launch date
THIRDREALITY Smart Night Light-T Support Matter Over Thread 3-in-1 RGB Color Night Light with Motion & Illumination Sensor Local Control Work with Home Assistant Apple Home Alexa Google Home&Homey
- Price
- $28.14
- Rating
- 3.9/5
- Reviews
- 40
- Age
- 4mo ago

6-Pack LED Night Lights Plug into Wall Bright Nightlight Auto-On/Off and Dimmable 0.5W Plug in Socket Night Light Smart Sensor Daylight White for Adults Kids Bedroom Bathroom Hallway Kitchen Decor
- Price
- $7.27
- Rating
- 3.9/5
- Reviews
- 197
- Age
- 5mo ago

Bonsery Smart Table Lamp Compatible with Alexa Dimmable Nursery Night Light with App/Voice Control & Music Sync RGB Warm Light Bedside Lamp for Kids with Timer Cable and Adapter Included
- Price
- $21.15
- Rating
- 3.8/5
- Reviews
- 57
- Age
- 9mo ago

XXMANX Rechargeable RGB Motion Sensor Night Light Color Changing LED Wall Lamp with Stick-on Magnet 4-Level Adjustable Brightness Nightlights for Bedroom Bathroom Hallway Stairs Closet 2-Pack
- Price
- $23.64
- Rating
- 4.4/5
- Reviews
- 114
- Age
- 11mo ago

XINWEI Night Lights Plug into Wall Automatic LED Night Light with Dusk to Dawn Sensor Modern V-Groove Design Square Night Lite for Hallway 0.4W Plug-in Night Lights 6-Pack (White Light)
- Price
- $11.04
- Rating
- 4.8/5
- Reviews
- 31
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.
Brands
19 rising
Sellers
31
Top-5 brand share
58%
Top 20: 100%
Top-5 click share
52%
Top 20: 94%
Open market
35%
- AUVON22%
- THIRDREALITY12%
- Sujeet9%
- Uigos8%
- L LOHAS LED7%
- GE7%
Demand
Smart Night Light search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Dec · busiest ÷ quietest = 1.8×
Search terms
Top Smart Night Light search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- smart night light48K/yr
- alexa night light18K/yr
- amazon night light12K/yr
- wifi night light4K/yr
- smart nightlight4K/yr
- night light alexa3K/yr
Reviews and returns
What reviews say buyers love and hate about Smart Night Light
We read the reviews and the return reasons for every product selling here.
“TOO BRIGHT”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Smart Night Light questions
Answered from the same tracked data.









