Smart Flood Light Bulb
FailThe top 5 brands take 96% of clicks, so Smart Flood Light Bulb is a Fail.
- Flapen Score
- 48 / 100Ranks 4,568 of 9,536 Tools & Home Improvement niches · on the category median48
- Market size
- $617K/yr232K searches / yr
- 90-day growth
- +10.8%search demand this quarter
- Competition
- 57%top-5 click share · 9 brands · 108 sellers
Flapen Score
Smart Flood Light Bulb against its category
The dotted line is the Tools & Home Improvement average. Past it, Smart Flood Light Bulb is stronger. Inside it, weaker.
Market
The Smart Flood Light Bulb market on Amazon at a glance
Shoppers on Amazon United States searched for Smart Flood Light Bulb 232K times last year and spent an estimated $617K. The top 5 brands take 96% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 48 out of 100, a Fail.
01 · Demand
4.1% of searches ended in a purchase last week.
Shoppers searched for this 232K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 4.1% of those searches ended in a purchase. Searches in the last 90 days moved +10.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $617K a year.
- Searches, last 12 months
- 232K
- Growth, 90 days vs prior 90
- +10.8%
- Conversion, latest week
- 4.1%
- Market size, estimated
- $617Ka year
- Peak month
- December2.8× the quietest month
- Top search term
- govee flood light43K searches a year
02 · Price
A sale here is worth $64.89.
Listings sell for $64.89 on average, from $9.58 to $158.79. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At $64.89 that is $32K to $49K a year per listing.
- Average price
- $64.89inside the $15 to $100 sweet spot
- Price range
- $9.58–$158.79
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $32K–$49K
- Returns
- 6.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
87% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 8.9% of listings are out of stock. The average listing ranks #547 within Light Bulbs. It carries 635 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 87%
- Prime listings
- 96%
- Out of stock, average day
- 8.9%
- Average rank
- #547in Light Bulbs
- Average rating
- 4.38 starsAmazon United States average 4.42 stars
- Average reviews
- 635per listing
- Listings tracked
- 23
04 · Newcomers
Amazon counts 4 of last year's 5 launches as successful.
5 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Smart Flood Light Bulb products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Govee Outdoor Flood Lights 2 RGBIC IP66 Wired 4 Pack
- Price
- $101.16
- Rating
- 4.3/5
- Reviews
- 457
- Age
- 1y ago

Govee BR30 Smart Light Bulbs 850 LM RGBWW E26 Base 4 Pack
- Price
- $39.22
- Rating
- 4.6/5
- Reviews
- 532
- Age
- 1y ago

Govee Smart Light Bulbs 1200 Lumens Dimmable BR30 Bulbs RGBWW Color Changing Light Bulb Flood Light Bulbs Work with Alexa Google Assistant WiFi & Bluetooth LED Bulbs Music Sync 2 Pack
- Price
- $34.56
- Rating
- 4.6/5
- Reviews
- 1,442
- Age
- 3y ago

Govee Par38 Flood Light Bulbs 1300Lm Smart Flood Light Outdoor 2-Pack
- Price
- $50.03
- Rating
- 4.2/5
- Reviews
- 56
- Age
- 2mo ago

Linkind Matter BR30 Smart Light Bulbs Alexa/Apple/Google Home 4 Pack
- Price
- $28.78
- Rating
- 4.4/5
- Reviews
- 543
- Age
- 3y ago
Trending
90-day click momentum
Govee Outdoor Wall Flood Light 3000LM RGBWW 6500K IP65 PIR Motion Sensor
- Price
- $97.18
- Rating
- 4.8/5
- Reviews
- 11
- Age
- 2w ago

Govee Par38 Flood Light Bulbs 1300Lm Smart Flood Light Outdoor 2-Pack
- Price
- $50.03
- Rating
- 4.2/5
- Reviews
- 56
- Age
- 2mo ago

Govee Outdoor Spotlights Lite 4 Pack IP67 Waterproof Spotlights APP WiFi
- Price
- $81.91
- Rating
- 4.0/5
- Reviews
- 82
- Age
- 3mo ago

Feit Electric PAR38/RGBW/CA/AG 90 Watt Equiv 2.4 GHz WiFi Only No Hub Required Color Changing and Tunable White
- Price
- $14.74
- Rating
- 4.1/5
- Reviews
- 601
- Age
- 6y ago

Lightinginside Smart Light Bulbs 1100LM BR30 RGBCW Color Changing 4PCS
- Price
- $32.42
- Rating
- 4.4/5
- Reviews
- 91
- Age
- 10mo ago
Newest
by launch date
Govee Outdoor Wall Flood Light 3000LM RGBWW 6500K IP65 PIR Motion Sensor
- Price
- $97.18
- Rating
- 4.8/5
- Reviews
- 11
- Age
- 2w ago

Govee Par38 Flood Light Bulbs 1300Lm Smart Flood Light Outdoor 2-Pack
- Price
- $50.03
- Rating
- 4.2/5
- Reviews
- 56
- Age
- 2mo ago

Govee Outdoor Spotlights Lite 4 Pack IP67 Waterproof Spotlights APP WiFi
- Price
- $81.91
- Rating
- 4.0/5
- Reviews
- 82
- Age
- 3mo ago

Lightinginside Smart Light Bulbs 1100LM BR30 RGBCW Color Changing 4PCS
- Price
- $32.42
- Rating
- 4.4/5
- Reviews
- 91
- Age
- 10mo ago

PHILIPS Hue Essential Smart LED BR30 Bulb 2-Pack White and Color Ambiance E26 7.2W 2200K-6500K 650 Lumens Dimmable LED Bulbs Works with Alexa Google Assistant Apple Home
- Price
- $32.92
- Rating
- 4.5/5
- Reviews
- 143
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 falling
Sellers
108
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
57%
Top 20: 97%
Open market
3%
- Govee69%
- Philips Hue16%
- Linkind6%
- Feit Electric2%
- LEDVANCE2%
- Cync1%
- Open — no brand owns it (3 brands, 3%)
Demand
Smart Flood Light Bulb search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.8×
Search terms
Top Smart Flood Light Bulb search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- govee flood light43K/yr
- smart flood light bulb21K/yr
- govee flood lights24K/yr
- br30 smart bulb17K/yr
- smart flood light bulb outdoor8K/yr
- govee br3014K/yr
- hue br3014K/yr
- philips hue br3011K/yr
- smart outdoor flood light bulb7K/yr
- govee outdoor floodlights6K/yr
Reviews and returns
What reviews say buyers love and hate about Smart Flood Light Bulb
We read the reviews and the return reasons for every product selling here.
“Dont last”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Smart Flood Light Bulb questions
Answered from the same tracked data.









