Small Tower Fan
MaybeSearch demand grew +113.1% this quarter. But the average product has 25,521 reviews to catch up to, so Small Tower Fan is a Maybe.
- Flapen Score
- 60 / 100Top 8% of 9,536 Tools & Home Improvement niches · +12 vs the category median of 4860
- Market size
- $991K/yr329K searches / yr
- 90-day growth
- +113.1%search demand this quarter
- Competition
- 66%top-5 click share · 9 brands · 87 sellers
Flapen Score
Small Tower Fan against its category
The dotted line is the Tools & Home Improvement average. Past it, Small Tower Fan is stronger. Inside it, weaker.
Market
The Small Tower Fan market on Amazon at a glance
Shoppers on Amazon United States searched for Small Tower Fan 329K times last year and spent an estimated $991K. The top 5 brands take 91% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 60 out of 100, a Maybe.
01 · Demand
5.4% of searches ended in a purchase last week.
Shoppers searched for this 329K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 5.4% of those searches ended in a purchase. Searches in the last 90 days moved +113.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $991K a year.
- Searches, last 12 months
- 329K
- Growth, 90 days vs prior 90
- +113.1%
- Conversion, latest week
- 5.4%
- Market size, estimated
- $991Ka year
- Peak month
- July4.4× the quietest month
- Top search term
- honeywell tower fan59K searches a year
02 · Price
A sale here is worth $55.78.
Listings sell for $55.78 on average, from $24.71 to $144.63. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $55.78 that is $28K to $42K a year per listing.
- Average price
- $55.78inside the $15 to $100 sweet spot
- Price range
- $24.71–$144.63
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $28K–$42K
- Returns
- 2.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #45 within Ceiling Fans & Accessories. It carries 25,521 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #45in Ceiling Fans & Accessories
- Average rating
- 4.44 starsAmazon United States average 4.42 stars
- Average reviews
- 25,521per listing
- Listings tracked
- 20
04 · Newcomers
Amazon counts 2 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 22 months
Products
Top Small Tower Fan products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Honeywell QuietSet Whole Room Tower Fan Oscillating Tower Fan with Remote Black HYF290B
- Price
- $55.54
- Rating
- 4.4/5
- Reviews
- 64,054
- Age
- 9y ago
Honeywell QuietSet Whole Room Oscillating Tower Fan with Remote White HYF260
- Price
- $49.19
- Rating
- 4.4/5
- Reviews
- 64,054
- Age
- 9y ago
Honeywell QuietSet Personal Table Fan Oscillating Personal Desk Fan For Bedroom with Quiet Operation 4 Levels of Power and Sound Black HTF210B
- Price
- $25.35
- Rating
- 4.3/5
- Reviews
- 24,095
- Age
- 11y ago
Levoit Tower Fan for Bedroom 28ft/s Fans that Blow Cold Air 28dB Quiet
- Price
- $56.17
- Rating
- 4.6/5
- Reviews
- 11,595
- Age
- 3y ago
DREO Tower Fan for Bedroom 28ft/s Velocity 20dB Ultra Quiet 8 Speeds
- Price
- $68.28
- Rating
- 4.6/5
- Reviews
- 92,279
- Age
- 4y ago
Trending
90-day click momentum
HOLMES 36 Slim Tower Fan 6 Speeds 4 Modes Power Breeze 75 Oscillation Timer Quiet Easy-Clean Blade Remote Control 3-Year Warranty
- Price
- $66.68
- Rating
- 4.6/5
- Reviews
- 29
- Age
- 1y ago
Personal Tower Fan for Bedroom with Remote Portable Desk Table Fan4 Speeds Cooling Standing Fan with 12H Timer 60 & 110 Oscillating Floor Tower Fans That Blows Cold Air for Bedroom Office Black
- Price
- $33.68
- Rating
- 4.4/5
- Reviews
- 7,509
- Age
- 6y ago
Levoit Tower Fan for Bedroom 20dB Quiet Desk Fan Portable Fan with 23ft/s
- Price
- $40.31
- Rating
- 4.4/5
- Reviews
- 1,230
- Age
- 3mo ago
DREO Smart Tower Fan for Indoor & Outdoor Use 33 ft/s High Velocity 20 dB
- Price
- $144.63
- Rating
- 4.6/5
- Reviews
- 309
- Age
- 5mo ago
Personal Tower Cooling Fans that Blow Cold Air Standing Small Desk Fan with 3 Speeds & Timer 60 & 110 Oscillating Table Fan Quiet and Safe Electric Floor Fan for Bedroom Bedside Home Office
- Price
- $27.98
- Rating
- 4.3/5
- Reviews
- 2,156
- Age
- 3y ago
Newest
by launch dateLevoit Tower Fan for Bedroom 20dB Quiet Desk Fan Portable Fan with 23ft/s
- Price
- $40.31
- Rating
- 4.4/5
- Reviews
- 1,230
- Age
- 3mo ago
DREO Smart Tower Fan for Indoor & Outdoor Use 33 ft/s High Velocity 20 dB
- Price
- $144.63
- Rating
- 4.6/5
- Reviews
- 309
- Age
- 5mo ago
DREO Tower Fan for Bedroom 26ft/s Velocity 90 Oscillating 8H Timer
- Price
- $60.44
- Rating
- 4.6/5
- Reviews
- 1,873
- Age
- 1y ago
HOLMES 36 Slim Tower Fan 6 Speeds 4 Modes Power Breeze 75 Oscillation Timer Quiet Easy-Clean Blade Remote Control 3-Year Warranty
- Price
- $66.68
- Rating
- 4.6/5
- Reviews
- 29
- Age
- 1y ago
Levoit Tower Fan for Bedroom 28ft/s Fans that Blow Cold Air 28dB Quiet
- Price
- $56.17
- Rating
- 4.6/5
- Reviews
- 11,595
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 flat
Sellers
87
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
66%
Top 20: 100%
Open market
6%
- Honeywell57%
- DREO16%
- Levoit9%
- KopBeau5%
- Amazon Basics5%
- DR.PREPARE3%
- Open — no brand owns it (3 brands, 6%)
Demand
Small Tower Fan search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 4.4×
Search terms
Top Small Tower Fan search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- honeywell tower fan59K/yr
- small tower fan52K/yr
- honeywell quietset tower fan31K/yr
- white tower fan34K/yr
- holmes tower fan24K/yr
- outdoor tower fan14K/yr
- tower fan white19K/yr
- small tower fan for bedroom12K/yr
- 40 inch tower fan10K/yr
- 42 inch tower fan9K/yr
Reviews and returns
What reviews say buyers love and hate about Small Tower Fan
We read the reviews and the return reasons for every product selling here.
“Too loud”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Small Tower Fan questions
Answered from the same tracked data.